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MAG Interactive ABFRA:MHK -0.31%67 Cyclically Adjusted PS Ratio is 0.69 as of Jul. 26, 2026, which is 9% below its 10-year median of 0.76. GuruFocus rates FRA:MHK with a GF Score™ of 67/100 and a GF Value™ of €0.72. The stock has 2 warning signs investors should review. Among 329 Interactive Media companies, MAG Interactive AB ranks better than 67.78% on this metric.
The historical rank and industry rank for MAG Interactive AB's Cyclically Adjusted PS Ratio or its related term are showing as below:
FRA:MHK'
s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 0.65 Med: 0.76 Max: 1.27
Current: 0.65
During the past 11 years, MAG Interactive AB's highest Cyclically Adjusted PS Ratio was 1.27. The lowest was 0.65. And the median was 0.76.
FRA:MHK's Cyclically Adjusted PS Ratio is ranked better than 67.78% of 329
companies
in the Interactive Media industry
Industry Median: 1.31
vs FRA:MHK: 0.65
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.
MAG Interactive AB's adjusted revenue per share data of for the fiscal year that ended in Aug25 was €0.934. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €0.94 for the trailing ten years ended in Aug25.
Shiller PE for Stocks: The True Measure of Stock Valuation
MAG Interactive AB (FRA:MHK) Cyclically Adjusted PS Ratio Explanation
Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.
MAG Interactive AB Cyclically Adjusted PS Ratio Related Terms
MAG Interactive AB Cyclically Adjusted PS Ratio Historical Data
* Premium members only.
The historical data trend for MAG Interactive AB's Cyclically Adjusted PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
MAG Interactive AB Cyclically Adjusted PS Ratio Chart
FRA:MHK vs NTES, EA, TTWO: Cyclically Adjusted PS Ratio Comparison
For the Electronic Gaming & Multimedia subindustry, MAG Interactive AB's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
MAG Interactive AB Cyclically Adjusted PS Ratio vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, MAG Interactive AB's Cyclically Adjusted PS Ratio distribution charts can be found below:
* The bar in red indicates where MAG Interactive AB's Cyclically Adjusted PS Ratio falls into.
MAG Interactive AB Cyclically Adjusted PS Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.
MAG Interactive AB's Cyclically Adjusted PS Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PS Ratio of 0.69 mean?
MAG Interactive AB (FRA:MHK) has a Cyclically Adjusted PS Ratio of 0.69 as of Jul. 26, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on MAG Interactive AB and its competitors. This is near median its historical median of 0.76. Over the past decade, MAG Interactive AB's Cyclically Adjusted PS Ratio has ranged from 0.65 to 1.27. According to the industry distribution chart, MAG Interactive AB ranks #106 out of 329 companies in the Interactive Media industry, placing it in the top 32.2%.
Is MAG Interactive AB's Cyclically Adjusted PS Ratio too high?
MAG Interactive AB's current Cyclically Adjusted PS Ratio of 0.69 is near median its 10-year median of 0.76. Over the past 10 years, this metric has ranged from a low of 0.65 to a high of 1.27. The Interactive Media industry median Cyclically Adjusted PS Ratio is 1.31. MAG Interactive AB's value of 0.69 is 47.3% below this industry median. Based on the distribution chart, MAG Interactive AB ranks #106 out of 329 companies in the Interactive Media industry, which is above the industry midpoint. Overall, MAG Interactive AB has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does MAG Interactive AB's Cyclically Adjusted PS Ratio compare to NTES and EA?
According to the Interactive Media industry distribution chart, MAG Interactive AB ranks #106 out of 329 companies for Cyclically Adjusted PS Ratio. This puts MAG Interactive AB in the upper half of its industry. The industry median Cyclically Adjusted PS Ratio is 1.31. MAG Interactive AB's value of 0.69 is 47.3% below this benchmark. Historically, MAG Interactive AB's own Cyclically Adjusted PS Ratio has ranged from 0.65 to 1.27 over the past decade. While the company's 10-year median is 0.76 vs. the industry median of 1.31, MAG Interactive AB has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for an Interactive Media company?
The median Cyclically Adjusted PS Ratio among Interactive Media companies is 1.31, based on 329 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. MAG Interactive AB's current Cyclically Adjusted PS Ratio of 0.69 is 47.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on MAG Interactive AB and its competitors. For the Interactive Media industry, the median Cyclically Adjusted PS Ratio is 1.31 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. MAG Interactive AB's current Cyclically Adjusted PS Ratio is 0.69, which is near median its own 10-year median of 0.76. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is MAG Interactive AB stock overvalued right now?
MAG Interactive AB (FRA:MHK) has a current Cyclically Adjusted PS Ratio of 0.69. The stock's GF Value™ is €0.72, compared to a current price of €0.65 — trading 10.3% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 0.69, which is near median its 10-year median of 0.76 and 47.3% below the Interactive Media industry median of 1.31. MAG Interactive AB's overall GF Score™ is 67/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For MAG Interactive AB (FRA:MHK), the current Cyclically Adjusted PS Ratio is 0.69 as of Jul. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is MAG Interactive AB (FRA:MHK) Overvalued in 2026?
Based on GuruFocus' analysis, MAG Interactive AB stock appears to be undervalued.
The current stock price of €0.65 is trading 10.3% below its estimated GF Value™ of €0.72.
Key valuation signals for FRA:MHK:
Cyclically Adjusted PS Ratio: 0.69 (near median its 10-year median of 0.76)
GF Value™: €0.72 vs. price of €0.65 (10.3% below fair value)
Industry Position: 47.3% below the Interactive Media median (#106 of 329)
No single metric tells the full story. See the FRA:MHK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
MAG Interactive AB is a Sweden based company that operates in the international games market as a developer and publisher of casual mobile games. The company's portfolio of games contains word games, puzzle game, and trivia games. The games of the company include ruzzle, word domination, wordbrain, wordbrain2, paint hit, quiz duel, qordalot, and ruzzle adventure. It generates revenue from In-app purchases and Advertising sales. Geographically, it derives a majority of revenue from Sweden.
67GF Score
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