MAG Interactive AB (FRA:MHK) Moat Score: 0/10 (As of Jul. 26, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:MHK MAG Interactive AB FRA:MHK
67 GF Score
Price €0.65
GF Value €0.72
! 2 Warning Signs
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What is MAG Interactive AB Moat Score?

MAG Interactive AB has the Moat Score of 0, which implies that the company might have No Moat - No discernible moat.

MAG Interactive AB has

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes MAG Interactive AB might have No Moat - No discernible moat.

MAG Interactive AB  (FRA:MHK) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

MAG Interactive AB Moat Score Related Terms

FRA:MHK
67GF Score
MAG Interactive AB FRA:MHK
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Is MAG Interactive AB (FRA:MHK) Overvalued in 2026?

Based on GuruFocus' analysis, MAG Interactive AB stock appears to be undervalued. The current stock price of €0.65 is trading 10.3% below its estimated GF Value™ of €0.72.

Key valuation signals for FRA:MHK:

  • Moat Score: 0
  • GF Value™: €0.72 vs. price of €0.65 (10.3% below fair value)
  • GF Score™: 67/100 with 2 warning signs

No single metric tells the full story. See the FRA:MHK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

MAG Interactive AB Business Description

Other Exchanges MAGI:Sweden
Address Drottninggatan 95A, Stockholm, SWE, SE-113 60
MAG Interactive AB is a Sweden based company that operates in the international games market as a developer and publisher of casual mobile games. The company's portfolio of games contains word games, puzzle game, and trivia games. The games of the company include ruzzle, word domination, wordbrain, wordbrain2, paint hit, quiz duel, qordalot, and ruzzle adventure. It generates revenue from In-app purchases and Advertising sales. Geographically, it derives a majority of revenue from Sweden.
67GF Score

Get the complete analysis for FRA:MHK

Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€0.65
Price
€0.72
GF Value