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ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. MAG Interactive AB's annualized return on invested capital (ROIC %) for the quarter that ended in May. 2026 was -2.56%.
As of today (2026-07-26), MAG Interactive AB's WACC % is 3.43%. MAG Interactive AB's ROIC % is -3.51% (calculated using TTM income statement data).
MAG Interactive AB earns returns that do not match up to its cost of capital. It will destroy value as it grows.
MAG Interactive AB (FRA:MHK) ROIC % Explanation
ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.
There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.
Why is ROIC % important?
Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.
As of today, MAG Interactive AB's WACC % is 3.43%. MAG Interactive AB's ROIC % is -3.51% (calculated using TTM income statement data).
MAG Interactive AB earns returns that do not match up to its cost of capital. It will destroy value as it grows.
Be Aware
Like ROE % and ROA %, ROIC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.
MAG Interactive AB ROIC % Related Terms
MAG Interactive AB ROIC % Historical Data
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The historical data trend for MAG Interactive AB's ROIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Electronic Gaming & Multimedia subindustry, MAG Interactive AB's ROIC %, along with its competitors' market caps and ROIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
MAG Interactive AB ROIC % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, MAG Interactive AB's ROIC % distribution charts can be found below:
* The bar in red indicates where MAG Interactive AB's ROIC % falls into.
Note:
The Operating Income data used here is four times the quarterly (May. 2026) data.
The tax rate is limited to between 0% and 100%.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
MAG Interactive AB (FRA:MHK) has a ROIC % of -2.56% as of May. 2026. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on MAG Interactive AB and its competitors.
Is MAG Interactive AB's ROIC % too high?
MAG Interactive AB's current ROIC % is -2.56%. Overall, MAG Interactive AB has a GF Score™ of 67/100, reflecting its overall financial health beyond just this single metric.
How does MAG Interactive AB's ROIC % compare to NTES and EA?
MAG Interactive AB's ROIC % of -2.56% can be compared against companies in the Interactive Media industry. The industry median ROIC % is 1.83. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROIC % for an Interactive Media company?
The median ROIC % among Interactive Media companies is 1.83, based on 557 companies in the industry. Companies in the top quartile (top 25%) have a ROIC % significantly above this median, while those in the bottom quartile fall well below. However, ROIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROIC % mean?
A high ROIC % can signal that a stock is expensive relative to its fundamentals. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on MAG Interactive AB and its competitors. For the Interactive Media industry, the median ROIC % is 1.83 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. MAG Interactive AB's current ROIC % is -2.56%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is MAG Interactive AB stock overvalued right now?
MAG Interactive AB (FRA:MHK) has a current ROIC % of -2.56%. The stock's GF Value™ is €0.72, compared to a current price of €0.65 — trading 10.3% below its estimated fair value. The current ROIC % is -2.56%. MAG Interactive AB's overall GF Score™ is 67/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROIC % calculated?
ROIC % is calculated from a company's financial statements. For MAG Interactive AB (FRA:MHK), the current ROIC % is -2.56% as of May. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is MAG Interactive AB (FRA:MHK) Overvalued in 2026?
Based on GuruFocus' analysis, MAG Interactive AB stock appears to be undervalued.
The current stock price of €0.65 is trading 10.3% below its estimated GF Value™ of €0.72.
Key valuation signals for FRA:MHK:
ROIC %: -2.56%
GF Value™: €0.72 vs. price of €0.65 (10.3% below fair value)
No single metric tells the full story. See the FRA:MHK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
MAG Interactive AB is a Sweden based company that operates in the international games market as a developer and publisher of casual mobile games. The company's portfolio of games contains word games, puzzle game, and trivia games. The games of the company include ruzzle, word domination, wordbrain, wordbrain2, paint hit, quiz duel, qordalot, and ruzzle adventure. It generates revenue from In-app purchases and Advertising sales. Geographically, it derives a majority of revenue from Sweden.
67GF Score
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