Primo BrandsPRMB +2.04%13 Debt-to-EBITDA is 5.49 as of Mar. 2026, which is 21% below its 10-year median of 6.94. GuruFocus rates PRMB with a GF Score™ of 13/100. The stock has 5 warning signs investors should review. Among 97 Beverages - Non-Alcoholic companies, Primo Brands ranks worse than 84.54% on this metric.
Debt-to-EBITDA measures a company's ability to pay off its debt.
A high Debt-to-EBITDA ratio generally means that a company may spend more time to paying off its debt. According to Joel Tillinghast's BIG MONEY THINKS SMALL: Biases, Blind Spots, and Smarter Investing, a ratio of Debt-to-EBITDA exceeding four is usually considered scary unless tangible assets cover the debt.
The historical rank and industry rank for Primo Brands's Debt-to-EBITDA or its related term are showing as below:
PRMB'
s Debt-to-EBITDA Range Over the Past 10 Years
Min: 5.29 Med: 6.94 Max: 10.93
Current: 5.29
During the past 4 years, the highest Debt-to-EBITDA Ratio of Primo Brands was 10.93. The lowest was 5.29. And the median was 6.94.
PRMB's Debt-to-EBITDA is ranked worse than 84.54% of 97
companies
in the Beverages - Non-Alcoholic industry
Industry Median: 1.26
vs PRMB: 5.29
Primo Brands (NYSE:PRMB) Debt-to-EBITDA Explanation
A high Debt-to-EBITDA ratio generally means that a company may spend more time to paying off its debt.
According to Joel Tillinghast's BIG MONEY THINKS SMALL: Biases, Blind Spots, and Smarter Investing, a ratio of Debt-to-EBITDA exceeding four is usually considered scary unless tangible assets cover the debt.
Primo Brands Debt-to-EBITDA Related Terms
Primo Brands Debt-to-EBITDA Historical Data
* Premium members only.
The historical data trend for Primo Brands's Debt-to-EBITDA can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
PRMB vs CELH, COKE, COCO: Debt-to-EBITDA Comparison
For the Beverages - Non-Alcoholic subindustry, Primo Brands's Debt-to-EBITDA, along with its competitors' market caps and Debt-to-EBITDA data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Primo Brands Debt-to-EBITDA vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Primo Brands's Debt-to-EBITDA distribution charts can be found below:
* The bar in red indicates where Primo Brands's Debt-to-EBITDA falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual Debt-to-EBITDA, the EBITDA of the last fiscal year is used. In calculating the annualized quarterly data,
the EBITDA data used here is four times the quarterly (Mar. 2026) EBITDA data.
Primo Brands (PRMB) has a Debt-to-EBITDA of 5.49 as of Mar. 2026. Debt-to-EBITDA ratio represents the ratio of total debt to total earnings before interest, taxes, depreciation and amortization. View historical data on Primo Brands. This is 21% below median its historical median of 6.94. Over the past decade, Primo Brands' Debt-to-EBITDA has ranged from 5.29 to 10.93. According to the industry distribution chart, Primo Brands ranks #82 out of 97 companies in the Beverages - Non-Alcoholic industry, placing it in the top 84.5%.
Is Primo Brands' Debt-to-EBITDA too high?
Primo Brands' current Debt-to-EBITDA of 5.49 is 21% below median its 10-year median of 6.94. Over the past 10 years, this metric has ranged from a low of 5.29 to a high of 10.93. The Beverages - Non-Alcoholic industry median Debt-to-EBITDA is 1.26. Primo Brands' value of 5.49 is 335.7% above this industry median. Based on the distribution chart, Primo Brands ranks #82 out of 97 companies in the Beverages - Non-Alcoholic industry, which is in the bottom quartile relative to peers. Overall, Primo Brands has a GF Score™ of 13/100, reflecting its overall financial health beyond just this single metric.
How does Primo Brands' Debt-to-EBITDA compare to CELH and COKE?
According to the Beverages - Non-Alcoholic industry distribution chart, Primo Brands ranks #82 out of 97 companies for Debt-to-EBITDA. This places Primo Brands in the lower half of its industry. The industry median Debt-to-EBITDA is 1.26. Primo Brands' value of 5.49 is 335.7% above this benchmark. Historically, Primo Brands' own Debt-to-EBITDA has ranged from 5.29 to 10.93 over the past decade. While the company's 10-year median is 6.94 vs. the industry median of 1.26, Primo Brands has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Debt-to-EBITDA for a Beverages - Non-Alcoholic company?
The median Debt-to-EBITDA among Beverages - Non-Alcoholic companies is 1.26, based on 97 companies in the industry. Companies in the top quartile (top 25%) have a Debt-to-EBITDA significantly above this median, while those in the bottom quartile fall well below. However, Debt-to-EBITDA should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Primo Brands's current Debt-to-EBITDA of 5.49 is 335.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Debt-to-EBITDA mean?
A high Debt-to-EBITDA can signal that a stock is expensive relative to its fundamentals. Debt-to-EBITDA ratio represents the ratio of total debt to total earnings before interest, taxes, depreciation and amortization. View historical data on Primo Brands. For the Beverages - Non-Alcoholic industry, the median Debt-to-EBITDA is 1.26 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Primo Brands's current Debt-to-EBITDA is 5.49, which is 21% below median its own 10-year median of 6.94. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Primo Brands stock overvalued right now?
Primo Brands (PRMB) has a current Debt-to-EBITDA of 5.49. The current Debt-to-EBITDA is 5.49, which is 21% below median its 10-year median of 6.94 and 335.7% above the Beverages - Non-Alcoholic industry median of 1.26. Primo Brands' overall GF Score™ is 13/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Debt-to-EBITDA calculated?
Debt-to-EBITDA is calculated from a company's financial statements. For Primo Brands (PRMB), the current Debt-to-EBITDA is 5.49 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Primo Brands Corp is a North American branded beverage company focused on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points, and consumer occasions, distributed in every state and Canada. Primo Brands is in reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and brand packaging portfolio, which includes recycled plastic, aluminum, and glass.
13GF Score
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