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Primo BrandsPRMB +0.43%15 EV-to-OCF is 17.02 as of Aug. 11, 2026, which is 30% below its 10-year median of 24.26. GuruFocus rates PRMB with a GF Score™ of 15/100. The stock has 6 warning signs investors should review. Among 119 Beverages - Non-Alcoholic companies, Primo Brands ranks worse than 66.39% on this metric.
EV-to-OCF is calculated as enterprise value divided by its cash flow from operations. As of today, Primo Brands's Enterprise Value is $13,885 Mil.
Primo Brands's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 was $816 Mil. Therefore, Primo Brands's EV-to-OCF for today is 17.02.
The historical rank and industry rank for Primo Brands's EV-to-OCF or its related term are showing as below:
PRMB'
s EV-to-OCF Range Over the Past 10 Years
Min: 16.51 Med: 24.26 Max: 43.08
Current: 17.02
During the past 4 years, the highest EV-to-OCF of Primo Brands was 43.08. The lowest was 16.51. And the median was 24.26.
PRMB's EV-to-OCF is ranked worse than 66.39% of 119
companies
in the Beverages - Non-Alcoholic industry
Industry Median: 12.66
vs PRMB: 17.02
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Primo Brands's PE Ratio (TTM) for today is calculated as:
Primo Brands's share price for today is $23.61.
Primo Brands's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $0.260.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Cash Flow from Operations is an important financial metric because it represents the cash generated from operating activities at a company's disposal. Companies with a low EV-to-OCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Primo Brands EV-to-OCF Related Terms
Primo Brands EV-to-OCF Historical Data
* Premium members only.
The historical data trend for Primo Brands's EV-to-OCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Beverages - Non-Alcoholic subindustry, Primo Brands's EV-to-OCF, along with its competitors' market caps and EV-to-OCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Primo Brands EV-to-OCF vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Primo Brands's EV-to-OCF distribution charts can be found below:
* The bar in red indicates where Primo Brands's EV-to-OCF falls into.
Primo Brands's current Enterprise Value is $13,885 Mil.
Primo Brands's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $816 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Primo Brands (PRMB) has a EV-to-OCF of 17.02 as of Aug. 11, 2026. This is 30% below median its historical median of 24.26. Over the past decade, Primo Brands' EV-to-OCF has ranged from 16.51 to 43.08. According to the industry distribution chart, Primo Brands ranks #79 out of 119 companies in the Beverages - Non-Alcoholic industry, placing it in the top 66.4%.
Is Primo Brands' EV-to-OCF too high?
Primo Brands' current EV-to-OCF of 17.02 is 30% below median its 10-year median of 24.26. Over the past 10 years, this metric has ranged from a low of 16.51 to a high of 43.08. The Beverages - Non-Alcoholic industry median EV-to-OCF is 12.66. Primo Brands' value of 17.02 is 34.4% above this industry median. Based on the distribution chart, Primo Brands ranks #79 out of 119 companies in the Beverages - Non-Alcoholic industry, which is below the industry midpoint. Overall, Primo Brands has a GF Score™ of 15/100, reflecting its overall financial health beyond just this single metric.
How does Primo Brands' EV-to-OCF compare to CELH and COKE?
According to the Beverages - Non-Alcoholic industry distribution chart, Primo Brands ranks #79 out of 119 companies for EV-to-OCF. This places Primo Brands in the lower half of its industry. The industry median EV-to-OCF is 12.66. Primo Brands' value of 17.02 is 34.4% above this benchmark. Historically, Primo Brands' own EV-to-OCF has ranged from 16.51 to 43.08 over the past decade. While the company's 10-year median is 24.26 vs. the industry median of 12.66, Primo Brands has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-OCF for a Beverages - Non-Alcoholic company?
The median EV-to-OCF among Beverages - Non-Alcoholic companies is 12.66, based on 119 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-OCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-OCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Primo Brands's current EV-to-OCF of 17.02 is 34.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-OCF mean?
A high EV-to-OCF can signal that a stock is expensive relative to its fundamentals. For the Beverages - Non-Alcoholic industry, the median EV-to-OCF is 12.66 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Primo Brands's current EV-to-OCF is 17.02, which is 30% below median its own 10-year median of 24.26. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Primo Brands stock overvalued right now?
Primo Brands (PRMB) has a current EV-to-OCF of 17.02. The current EV-to-OCF is 17.02, which is 30% below median its 10-year median of 24.26 and 34.4% above the Beverages - Non-Alcoholic industry median of 12.66. Primo Brands' overall GF Score™ is 15/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-OCF calculated?
EV-to-OCF is calculated from a company's financial statements. For Primo Brands (PRMB), the current EV-to-OCF is 17.02 as of Aug. 11, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Primo Brands Corp is a North American branded beverage company focused on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points, and consumer occasions, distributed in every state and Canada. Primo Brands is in reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and brand packaging portfolio, which includes recycled plastic, aluminum, and glass.
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