Primo BrandsPRMB -0.12%13 FCF Margin % is -0.88% as of Mar. 2026. GuruFocus rates PRMB with a GF Score™ of 13/100. The stock has 4 warning signs investors should review. Among 117 Beverages - Non-Alcoholic companies, Primo Brands ranks worse than 57.26% on this metric.
FCF Margin % is calculated as Free Cash Flow divided by its Revenue. Primo Brands's Free Cash Flow for the
three
months ended in Mar. 2026 was $-14 Mil. Primo Brands's Revenue for the
three
months ended in Mar. 2026 was $1,626 Mil. Therefore, Primo Brands's FCF Margin % for the quarter that ended in Mar. 2026 was -0.88%.
The historical rank and industry rank for Primo Brands's FCF Margin % or its related term are showing as below:
PRMB'
s FCF Margin % Range Over the Past 10 Years
Min: -5.14 Med: 2.95 Max: 5.3
Current: 3.89
During the past 4 years, the highest FCF Margin % of Primo Brands was 5.30%. The lowest was -5.14%. And the median was 2.95%.
PRMB's FCF Margin % is ranked worse than 57.26% of 117
companies
in the Beverages - Non-Alcoholic industry
Industry Median: 5.35
vs PRMB: 3.89
Primo Brands FCF Margin % Related Terms
Primo Brands FCF Margin % Historical Data
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The historical data trend for Primo Brands's FCF Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Beverages - Non-Alcoholic subindustry, Primo Brands's FCF Margin %, along with its competitors' market caps and FCF Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Primo Brands FCF Margin % vs Beverages - Non-Alcoholic Industry
For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, Primo Brands's FCF Margin % distribution charts can be found below:
* The bar in red indicates where Primo Brands's FCF Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Primo Brands (PRMB) has a FCF Margin % of -0.88% as of Mar. 2026. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on Primo Brands and its competitors. According to the industry distribution chart, Primo Brands ranks #67 out of 117 companies in the Beverages - Non-Alcoholic industry, placing it in the top 57.3%.
Is Primo Brands' FCF Margin % too high?
Primo Brands' current FCF Margin % is -0.88%. Based on the distribution chart, Primo Brands ranks #67 out of 117 companies in the Beverages - Non-Alcoholic industry, which is below the industry midpoint. Overall, Primo Brands has a GF Score™ of 13/100, reflecting its overall financial health beyond just this single metric.
How does Primo Brands' FCF Margin % compare to CELH and COKE?
According to the Beverages - Non-Alcoholic industry distribution chart, Primo Brands ranks #67 out of 117 companies for FCF Margin %. This places Primo Brands in the lower half of its industry. The industry median FCF Margin % is 5.35. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good FCF Margin % for a Beverages - Non-Alcoholic company?
The median FCF Margin % among Beverages - Non-Alcoholic companies is 5.35, based on 117 companies in the industry. Companies in the top quartile (top 25%) have a FCF Margin % significantly above this median, while those in the bottom quartile fall well below. However, FCF Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high FCF Margin % mean?
A high FCF Margin % can signal that a stock is expensive relative to its fundamentals. Free cash flow margin is the ratio of total free cash flow to net sales. View historical data on Primo Brands and its competitors. For the Beverages - Non-Alcoholic industry, the median FCF Margin % is 5.35 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Primo Brands's current FCF Margin % is -0.88%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Primo Brands stock overvalued right now?
Primo Brands (PRMB) has a current FCF Margin % of -0.88%. The current FCF Margin % is -0.88%. Primo Brands' overall GF Score™ is 13/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is FCF Margin % calculated?
FCF Margin % is calculated from a company's financial statements. For Primo Brands (PRMB), the current FCF Margin % is -0.88% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Primo Brands Corp is a North American branded beverage company focused on healthy hydration. It delivers sustainably and domestically sourced diversified offerings across products, formats, channels, price points, and consumer occasions, distributed in every state and Canada. Primo Brands is in reusable packaging, helping to reduce waste through its reusable, multi-serve bottles and brand packaging portfolio, which includes recycled plastic, aluminum, and glass.
13GF Score
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FCF Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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