CREX (Creative Realities) E10: $0.10 (As of Mar. 2026)


CREX Creative Realities Inc CREX
55 GF Score
Price $3.97
GF Value $4.50
Valuation Modestly Undervalued
! 9 Warning Signs
View Full Analysis

What is Creative Realities E10?

Creative Realities CREX -0.25% 55 E10 is $0.10 as of Mar. 2026. GuruFocus rates CREX with a GF Score™ of 55/100 and a GF Value™ of $4.50 (Modestly Undervalued). The stock has 9 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Creative Realities's adjusted earnings per share data for the three months ended in Mar. 2026 was $-0.740. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is $0.10 for the trailing ten years ended in Mar. 2026.

During the past 3 years, the average E10 Growth Rate was 71.40% per year. During the past 5 years, the average E10 Growth Rate was 62.10% per year. During the past 10 years, the average E10 Growth Rate was 50.30% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

During the past 13 years, the highest 3-Year average E10 Growth Rate of Creative Realities was 71.40% per year. The lowest was 33.80% per year. And the median was 47.70% per year.

As of today (2026-06-26), Creative Realities's current stock price is $3.97. Creative Realities's E10 for the quarter that ended in Mar. 2026 was $0.10. Creative Realities's Shiller PE Ratio of today is 39.70.

During the past 13 years, the highest Shiller PE Ratio of Creative Realities was 40.62. The lowest was 34.60. And the median was 38.00.


Creative Realities  (NAS:CREX) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Creative Realities's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=3.97/0.10
=39.70

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Creative Realities was 40.62. The lowest was 34.60. And the median was 38.00.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Creative Realities E10 Related Terms


Creative Realities E10 Historical Data

* Premium members only.

The historical data trend for Creative Realities's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Creative Realities E10 Chart

Creative Realities Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only -20.66 -8.59 -3.57 -2.03 -0.20

Creative Realities Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -1.54 -0.96 -0.55 -0.20 0.10

CREX vs VTSI, RCT, INVU: E10 Comparison

For the Software - Application subindustry, Creative Realities's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Creative Realities Shiller PE Ratio vs Software Industry

For the Software industry and Technology sector, Creative Realities's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Creative Realities's Shiller PE Ratio falls into.


CREX
55GF Score
Creative Realities Inc CREX
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Creative Realities E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Creative Realities's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=-0.74/330.2130*330.2130
=-0.740

Current CPI (Mar. 2026) = 330.2130.

Creative Realities Quarterly Data

per share eps CPI Adj_EPS
201606 0.008 241.018 0.011
201609 -2.700 241.428 -3.693
201612 -0.900 241.432 -1.231
201703 27.000 243.801 36.570
201706 -2.700 244.955 -3.640
201709 -5.425 246.819 -7.258
201712 -1.327 246.524 -1.777
201803 -2.550 249.554 -3.374
201806 -0.810 251.989 -1.061
201809 -1.050 252.439 -1.373
201812 -3.339 251.233 -4.389
201903 -0.060 254.202 -0.078
201906 0.120 256.143 0.155
201909 0.060 256.759 0.077
201912 0.180 256.974 0.231
202003 -4.050 258.115 -5.181
202006 -0.750 257.797 -0.961
202009 -0.180 260.280 -0.228
202012 -0.060 260.474 -0.076
202103 0.330 264.877 0.411
202106 0.270 271.696 0.328
202109 -0.090 274.310 -0.108
202112 -0.450 278.802 -0.533
202203 0.510 287.504 0.586
202206 0.170 296.311 0.189
202209 -0.080 296.808 -0.089
202212 -0.220 296.797 -0.245
202303 -0.140 301.836 -0.153
202306 -0.190 305.109 -0.206
202309 -0.220 307.789 -0.236
202312 0.210 306.746 0.226
202403 -0.010 312.332 -0.011
202406 -0.060 314.175 -0.063
202409 0.010 315.301 0.010
202412 -0.280 315.605 -0.293
202503 0.320 319.799 0.330
202506 -0.170 322.561 -0.174
202509 -0.750 324.800 -0.762
202512 -0.210 324.054 -0.214
202603 -0.740 330.213 -0.740

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of $0.10 mean?
Creative Realities (CREX) has a E10 of $0.10 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Creative Realities and its competitors.
Is Creative Realities' E10 too high?
Creative Realities' current E10 is $0.10. Overall, Creative Realities has a GF Score™ of 55/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Creative Realities' E10 compare to VTSI and RCT?
Creative Realities' E10 of $0.10 can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Software company?
A good E10 depends on the Software industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Creative Realities and its competitors. Creative Realities's current E10 is $0.10. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Creative Realities stock overvalued right now?
Based on GuruFocus' analysis, Creative Realities (CREX) is currently considered Modestly Undervalued. The stock's GF Value™ is $4.50, compared to a current price of $3.97 — trading 11.8% below its estimated fair value. The current E10 is $0.10. Creative Realities' overall GF Score™ is 55/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Creative Realities (CREX), the current E10 is $0.10 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Creative Realities (CREX) Overvalued in 2026?

Based on GuruFocus' analysis, Creative Realities stock appears to be undervalued. The current stock price of $3.97 is trading 11.8% below its estimated GF Value™ of $4.50. GuruFocus considers Creative Realities to be Modestly Undervalued.

Key valuation signals for CREX:

  • E10: $0.10
  • GF Value™: $4.50 vs. price of $3.97 (11.8% below fair value)
  • GF Score™: 55/100 with 9 warning signs

No single metric tells the full story. See the CREX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Creative Realities Business Description

Address 13100 Magisterial Drive, Suite 201, Louisville, KY, USA, 40223
Creative Realities Inc, along with its subsidiaries, is engaged in providing digital marketing technology & solutions to world-wide retail companies, luxury and other individual retail brands, advertising networks, outdoor clients, enterprises, and other organizations. The company operates in one reportable segment, marketing technology solutions. It offers solutions related to digital merchandising systems, omnichannel customer engagement systems, interactive digital shopping assistants, advisors and kiosks, and high-end audio-visual networks, along with marketing technologies such as mobile, social media, point-of-sale transactions, beaconing, and web-based media. Geographically, the company generates maximum revenue from the United States, and the rest from Canada.
55GF Score

Get the complete analysis for CREX

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$3.97
Price
$4.50
GF Value