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HubSpotFRA:096 +1.88%71 EV-to-OCF is 13.62 as of Sep. 04, 2026, which is 81% below its 10-year median of 71.81. GuruFocus rates FRA:096 with a GF Score™ of 71/100 and a GF Value™ of €629.11 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 2,876 Software companies, HubSpot ranks worse than 67.77% on this metric.
EV-to-OCF is calculated as enterprise value divided by its cash flow from operations. As of today, HubSpot's Enterprise Value is €10,031 Mil.
HubSpot's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 was €736 Mil. Therefore, HubSpot's EV-to-OCF for today is 13.62.
The historical rank and industry rank for HubSpot's EV-to-OCF or its related term are showing as below:
FRA:096'
s EV-to-OCF Range Over the Past 10 Years
Min: 9.79 Med: 71.81 Max: 275.92
Current: 13.57
During the past 13 years, the highest EV-to-OCF of HubSpot was 275.92. The lowest was 9.79. And the median was 71.81.
FRA:096's EV-to-OCF is ranked worse than 67.77% of 2876
companies
in the Software industry
Industry Median: 6.9
vs FRA:096: 13.57
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
HubSpot's share price for today is €217.00.
HubSpot's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €2.434.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Cash Flow from Operations is an important financial metric because it represents the cash generated from operating activities at a company's disposal. Companies with a low EV-to-OCF ratio, combined with a strong balance sheet are generally considered as undervalued.
HubSpot EV-to-OCF Related Terms
HubSpot EV-to-OCF Historical Data
* Premium members only.
The historical data trend for HubSpot's EV-to-OCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Software - Application subindustry, HubSpot's EV-to-OCF, along with its competitors' market caps and EV-to-OCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
HubSpot EV-to-OCF vs Software Industry
For the Software industry and Technology sector, HubSpot's EV-to-OCF distribution charts can be found below:
* The bar in red indicates where HubSpot's EV-to-OCF falls into.
HubSpot's current Enterprise Value is €10,031 Mil.
HubSpot's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €736 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HubSpot (FRA:096) has a EV-to-OCF of 13.62 as of Sep. 04, 2026. This is 81% below median its historical median of 71.81. Over the past decade, HubSpot's EV-to-OCF has ranged from 9.79 to 275.92. According to the industry distribution chart, HubSpot ranks #1949 out of 2876 companies in the Software industry, placing it in the top 67.8%.
Is HubSpot's EV-to-OCF too high?
HubSpot's current EV-to-OCF of 13.62 is 81% below median its 10-year median of 71.81. Over the past 10 years, this metric has ranged from a low of 9.79 to a high of 275.92. The Software industry median EV-to-OCF is 6.90. HubSpot's value of 13.62 is 97.4% above this industry median. Based on the distribution chart, HubSpot ranks #1949 out of 2876 companies in the Software industry, which is below the industry midpoint. Overall, HubSpot has a GF Score™ of 71/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does HubSpot's EV-to-OCF compare to MANH and CHYM?
According to the Software industry distribution chart, HubSpot ranks #1949 out of 2876 companies for EV-to-OCF. This places HubSpot in the lower half of its industry. The industry median EV-to-OCF is 6.90. HubSpot's value of 13.62 is 97.4% above this benchmark. Historically, HubSpot's own EV-to-OCF has ranged from 9.79 to 275.92 over the past decade. While the company's 10-year median is 71.81 vs. the industry median of 6.90, HubSpot has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-OCF for a Software company?
The median EV-to-OCF among Software companies is 6.90, based on 2,876 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-OCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-OCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. HubSpot's current EV-to-OCF of 13.62 is 97.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-OCF mean?
A high EV-to-OCF can signal that a stock is expensive relative to its fundamentals. For the Software industry, the median EV-to-OCF is 6.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. HubSpot's current EV-to-OCF is 13.62, which is 81% below median its own 10-year median of 71.81. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is HubSpot stock overvalued right now?
Based on GuruFocus' analysis, HubSpot (FRA:096) is currently considered Significantly Undervalued. The stock's GF Value™ is €629.11, compared to a current price of €217.00 — trading 65.5% below its estimated fair value. The current EV-to-OCF is 13.62, which is 81% below median its 10-year median of 71.81 and 97.4% above the Software industry median of 6.90. HubSpot's overall GF Score™ is 71/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-OCF calculated?
EV-to-OCF is calculated from a company's financial statements. For HubSpot (FRA:096), the current EV-to-OCF is 13.62 as of Sep. 04, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is HubSpot (FRA:096) Overvalued in 2026?
Based on GuruFocus' analysis, HubSpot stock appears to be undervalued.
The current stock price of €217.00 is trading 65.5% below its estimated GF Value™ of €629.11.
GuruFocus considers HubSpot to be Significantly Undervalued.
Key valuation signals for FRA:096:
EV-to-OCF: 13.62 (81% below median its 10-year median of 71.81)
GF Value™: €629.11 vs. price of €217.00 (65.5% below fair value)
Industry Position: 97.4% above the Software median (#1949 of 2876)
No single metric tells the full story. See the FRA:096 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
71GF Score
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