HubSpot (FRA:096) FCF Yield %: 6.40 (As of Jun. 29, 2026) — 690% Above Median


FRA:096 HubSpot Inc FRA:096
66 GF Score
Price €148.00
GF Value €612.95
Valuation Significantly Undervalued
! 2 Warning Signs
View Full Analysis

What is HubSpot FCF Yield %?

HubSpot FRA:096 -6.03% 66 FCF Yield % is 6.40 as of Jun. 29, 2026, which is 690% above its 10-year median of 0.81. GuruFocus rates FRA:096 with a GF Score™ of 66/100 and a GF Value™ of €612.95 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 2,866 Software companies, HubSpot ranks better than 73.52% on this metric.

FCF Yield % is calculated as Free Cash Flow divided by Market Capitalization. It is a financial solvency ratio that compares the free cash flow a company is expected to earn against its market value.

As of today, HubSpot's Trailing 12-Month Free Cash Flow is €522 Mil, and Market Cap is €8,357 Mil. Therefore, HubSpot's FCF Yield % for today is 6.40%.

The historical rank and industry rank for HubSpot's FCF Yield % or its related term are showing as below:

FRA:096' s FCF Yield % Range Over the Past 10 Years
Min: -0.85   Med: 0.81   Max: 6.56
Current: 6.4


During the past 13 years, the highest FCF Yield % of HubSpot was 6.56%. The lowest was -0.85%. And the median was 0.81%.

FRA:096's FCF Yield % is ranked better than
73.52% of 2866 companies
in the Software industry
Industry Median: 0.9 vs FRA:096: 6.40

HubSpot's FCF Margin % for the quarter that ended in Mar. 2026 was 16.86%.


HubSpot FCF Yield % Explanation

Similar to Earnings Yield %, FCF Yield % is financial solvency ratio. A lower ratio suggests a less attractive investment, indicating that investors might not receive substantial returns in proportion to their investment. Conversely, a high free cash flow yield signals that a company generates sufficient cash to comfortably meet its debts, obligations, and dividend payments, making it a promising investment choice.


HubSpot FCF Yield % Related Terms


HubSpot FCF Yield % Historical Data

* Premium members only.

The historical data trend for HubSpot's FCF Yield % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

HubSpot FCF Yield % Chart

HubSpot Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
FCF Yield %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.57 1.28 0.86 1.29 2.78

HubSpot Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
FCF Yield % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 1.58 1.58 2.31 3.93 4.76

FRA:096 vs FIG, BSY, GWRE: FCF Yield % Comparison

For the Software - Application subindustry, HubSpot's FCF Yield %, along with its competitors' market caps and FCF Yield % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


HubSpot FCF Yield % vs Software Industry

For the Software industry and Technology sector, HubSpot's FCF Yield % distribution charts can be found below:

* The bar in red indicates where HubSpot's FCF Yield % falls into.


FRA:096
66GF Score
HubSpot Inc FRA:096
FCF Yield % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

HubSpot FCF Yield % Calculation

FCF Yield % is a financial solvency ratio that compares the free cash flow a company is expected to earn against its market value.

HubSpot's FCF Yield % for the fiscal year that ended in Dec. 2025 is calculated as

FCF Yield %=Free Cash Flow / Market Cap
=492.462 / 17705.7795
=2.78%

HubSpot's annualized FCF Yield % for the quarter that ended in Mar. 2026 is calculated as

FCF Yield %=Free Cash Flow * Annualized Factor / Market Cap
=128.485 * 4 / 10796.0412
=4.76%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about FCF Yield % →
What does a FCF Yield % of 6.40 mean?
HubSpot (FRA:096) has a FCF Yield % of 6.40 as of Jun. 29, 2026. FCF Yield is calculated as Free Cash Flow divided by Market Capitalization. View historical data on HubSpot and its competitors. This is 690% above median its historical median of 0.81. According to the industry distribution chart, HubSpot ranks #759 out of 2866 companies in the Software industry, placing it in the top 26.5%.
Is HubSpot's FCF Yield % too high?
HubSpot's current FCF Yield % of 6.40 is 690% above median its 10-year median of 0.81. The Software industry median FCF Yield % is 0.90. HubSpot's value of 6.40 is 611.1% above this industry median. Based on the distribution chart, HubSpot ranks #759 out of 2866 companies in the Software industry, which is above the industry midpoint. Overall, HubSpot has a GF Score™ of 66/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does HubSpot's FCF Yield % compare to FIG and BSY?
According to the Software industry distribution chart, HubSpot ranks #759 out of 2866 companies for FCF Yield %. This puts HubSpot in the upper half of its industry. The industry median FCF Yield % is 0.90. HubSpot's value of 6.40 is 611.1% above this benchmark. While the company's 10-year median is 0.81 vs. the industry median of 0.90, HubSpot has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good FCF Yield % for a Software company?
The median FCF Yield % among Software companies is 0.90, based on 2,866 companies in the industry. Companies in the top quartile (top 25%) have a FCF Yield % significantly above this median, while those in the bottom quartile fall well below. However, FCF Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. HubSpot's current FCF Yield % of 6.40 is 611.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high FCF Yield % mean?
A high FCF Yield % can signal that a stock is expensive relative to its fundamentals. FCF Yield is calculated as Free Cash Flow divided by Market Capitalization. View historical data on HubSpot and its competitors. For the Software industry, the median FCF Yield % is 0.90 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. HubSpot's current FCF Yield % is 6.40, which is 690% above median its own 10-year median of 0.81. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is HubSpot stock overvalued right now?
Based on GuruFocus' analysis, HubSpot (FRA:096) is currently considered Significantly Undervalued. The stock's GF Value™ is €612.95, compared to a current price of €148.00 — trading 75.9% below its estimated fair value. The current FCF Yield % is 6.40, which is 690% above median its 10-year median of 0.81 and 611.1% above the Software industry median of 0.90. HubSpot's overall GF Score™ is 66/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is FCF Yield % calculated?
FCF Yield % is calculated from a company's financial statements. For HubSpot (FRA:096), the current FCF Yield % is 6.40 as of Jun. 29, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is HubSpot (FRA:096) Overvalued in 2026?

Based on GuruFocus' analysis, HubSpot stock appears to be undervalued. The current stock price of €148.00 is trading 75.9% below its estimated GF Value™ of €612.95. GuruFocus considers HubSpot to be Significantly Undervalued.

Key valuation signals for FRA:096:

  • FCF Yield %: 6.40 (690% above median its 10-year median of 0.81)
  • GF Value™: €612.95 vs. price of €148.00 (75.9% below fair value)
  • GF Score™: 66/100 with 2 warning signs
  • Industry Position: 611.1% above the Software median (#759 of 2866)

No single metric tells the full story. See the FRA:096 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


HubSpot Business Description

Address Two Canal Park, Cambridge, MA, USA, 02141
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
66GF Score

Get the complete analysis for FRA:096

FCF Yield % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€148.00
Price
€612.95
GF Value