PRI (Primerica) Policy Acquisition Expense: $334 Mil (As of Jun. 2026)

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PRI Primerica Inc PRI
92 GF Score
Price $287.65
GF Value $313.28
Valuation Fairly Valued
! 3 Warning Signs
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What is Primerica Policy Acquisition Expense?

Primerica PRI -0.94% 92 Policy Acquisition Expense is $334 Mil as of Jun. 2026. GuruFocus rates PRI with a GF Score™ of 92/100 and a GF Value™ of $313.28 (Fairly Valued). The stock has 3 warning signs investors should review.

Policy acquisition expense is the expenses incurred by insurance companies in activities such as marketing, advertising, commissions etc. Primerica's policy acquisition expense for the three months ended in Jun. 2026 was $85 Mil. Its policy acquisition expense for the trailing twelve months (TTM) ended in Jun. 2026 was $334 Mil.


Primerica Policy Acquisition Expense Historical Data

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The historical data trend for Primerica's Policy Acquisition Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Primerica Policy Acquisition Expense Chart

Primerica Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Policy Acquisition Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 291.06 261.63 275.82 298.14 322.90

Primerica Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Policy Acquisition Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 80.04 81.50 82.81 84.26 85.13
PRI
92GF Score
Primerica Inc PRI
Policy Acquisition Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Primerica Policy Acquisition Expense Calculation

Expenses incurred by insurance companies in activities such as marketing, advertising, commissions etc.

Policy Acquisition Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $334 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Policy Acquisition Expense of $334 Mil mean?
Primerica (PRI) has a Policy Acquisition Expense of $334 Mil as of Jun. 2026. Policy acquisition expenses are costs insurance companies incur through marketing and commissions. View historical data on Primerica and its competitors.
Is Primerica's Policy Acquisition Expense too high?
Primerica's current Policy Acquisition Expense is $334 Mil. Overall, Primerica has a GF Score™ of 92/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Primerica's Policy Acquisition Expense compare to JXN and LNC?
Primerica's Policy Acquisition Expense of $334 Mil can be compared against companies in the Insurance industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Policy Acquisition Expense for an Insurance company?
A good Policy Acquisition Expense depends on the Insurance industry context. However, Policy Acquisition Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Policy Acquisition Expense mean?
A high Policy Acquisition Expense can signal that a stock is expensive relative to its fundamentals. Policy acquisition expenses are costs insurance companies incur through marketing and commissions. View historical data on Primerica and its competitors. Primerica's current Policy Acquisition Expense is $334 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Primerica stock overvalued right now?
Based on GuruFocus' analysis, Primerica (PRI) is currently considered Fairly Valued. The stock's GF Value™ is $313.28, compared to a current price of $287.65 — trading 8.2% below its estimated fair value. The current Policy Acquisition Expense is $334 Mil. Primerica's overall GF Score™ is 92/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Policy Acquisition Expense calculated?
Policy Acquisition Expense is calculated from a company's financial statements. For Primerica (PRI), the current Policy Acquisition Expense is $334 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Primerica (PRI) Overvalued in 2026?

Based on GuruFocus' analysis, Primerica stock appears to be undervalued. The current stock price of $287.65 is trading 8.2% below its estimated GF Value™ of $313.28. GuruFocus considers Primerica to be Fairly Valued.

Key valuation signals for PRI:

  • Policy Acquisition Expense: $334 Mil
  • GF Value™: $313.28 vs. price of $287.65 (8.2% below fair value)
  • GF Score™: 92/100 with 3 warning signs

No single metric tells the full story. See the PRI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Primerica Business Description

Other Exchanges PI7:Germany
Address 1 Primerica Parkway, Duluth, GA, USA, 30099
Primerica Inc is a provider of financial services to middle-income households in the United States and Canada. The company offers life insurance, mutual funds, annuities, and other financial products, distributed on behalf of third parties. Primerica has three main subsidiaries: Primerica Financial Services, a marketing company; Primerica Life Insurance Company, a principal life insurance underwriting entity; and PFS Investments, which offers investment and savings products, brokerage services, and registered investment advisory. It has three segments Term Life Insurance; Investment and Savings Products; and Corporate and Other Distributed Products. Geogriphically, it derives a majority of its revenue from the United States.
92GF Score

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Policy Acquisition Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$287.65
Price
$313.28
GF Value