Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
The Simply Good Foods Co's quarterly market cap
declined
from Nov. 2025 ($1,870 Mil) to Feb. 2026 ($1,544 Mil) and
declined
from Feb. 2026 ($1,544 Mil) to May. 2026 ($1,019 Mil).
The Simply Good Foods Co's annual market cap
declined
from Aug. 2023 ($3,592 Mil) to Aug. 2024 ($3,164 Mil) and
declined
from Aug. 2024 ($3,164 Mil) to Aug. 2025 ($2,855 Mil).
Enterprise Value is the theoretical takeover price. It is more comprehensive than market capitalization (market cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash and cash equivalents. The Simply Good Foods Co's Enterprise Value for Today is $1,325 Mil.
The Simply Good Foods Co (NAS:SMPL) Market Cap Explanation
Market cap is not the real price you pay for a company. If you buy the company and become its owner, you become the owner of the cash the company has, and you also assume the companys debt. The real price you pay is the Enterprise Value.
Warren Buffett uses the ratio of total market cap of all public traded companies over GDP to measure if the market is expensive. As of April 2012, the US total market cap is about $14.7 trillion, while the US GDP is about $15 trillion. The market was modestly overvalued.
The Simply Good Foods Co Market Cap Related Terms
The Simply Good Foods Co Market Cap Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Packaged Foods subindustry, The Simply Good Foods Co's Market Cap, along with its competitors' market caps and Market Cap data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Simply Good Foods Co Market Cap vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, The Simply Good Foods Co's Market Cap distribution charts can be found below:
* The bar in red indicates where The Simply Good Foods Co's Market Cap falls into.
Market cap is the short version of market capitalization. It is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding.
The Simply Good Foods Co's Market Cap for the fiscal year that ended in Aug. 2025 is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Simply Good Foods Co (SMPL) has a Market Cap of $1,008 Mil as of Aug. 19, 2026. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on The Simply Good Foods Co and its competitors. According to the industry distribution chart, The Simply Good Foods Co ranks #349 out of 2039 companies in the Consumer Packaged Goods industry, placing it in the top 17.1%.
Is The Simply Good Foods Co's Market Cap too high?
The Simply Good Foods Co's current Market Cap is $1,008 Mil. The Consumer Packaged Goods industry median Market Cap is 108.56. The Simply Good Foods Co's value of $1,008 Mil is 828.5% above this industry median. Based on the distribution chart, The Simply Good Foods Co ranks #349 out of 2039 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, The Simply Good Foods Co has a GF Score™ of 59/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does The Simply Good Foods Co's Market Cap compare to JBSS and MAMA?
According to the Consumer Packaged Goods industry distribution chart, The Simply Good Foods Co ranks #349 out of 2039 companies for Market Cap. This places The Simply Good Foods Co in the top 17% of its industry — outperforming the majority of peers. The industry median Market Cap is 108.56. The Simply Good Foods Co's value of $1,008 Mil is 828.5% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Market Cap for a Consumer Packaged Goods company?
The median Market Cap among Consumer Packaged Goods companies is 108.56, based on 2,039 companies in the industry. Companies in the top quartile (top 25%) have a Market Cap significantly above this median, while those in the bottom quartile fall well below. However, Market Cap should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Simply Good Foods Co's current Market Cap of $1,008 Mil is 828.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Market Cap mean?
A high Market Cap can signal that a stock is expensive relative to its fundamentals. Market cap equals the total value of a company's shares: price times shares outstanding. View historical data on The Simply Good Foods Co and its competitors. For the Consumer Packaged Goods industry, the median Market Cap is 108.56 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Simply Good Foods Co's current Market Cap is $1,008 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Simply Good Foods Co stock overvalued right now?
Based on GuruFocus' analysis, The Simply Good Foods Co (SMPL) is currently considered Possible Value Trap. The stock's GF Value™ is $39.26, compared to a current price of $11.40 — trading 71% below its estimated fair value. The current Market Cap is $1,008 Mil and 828.5% above the Consumer Packaged Goods industry median of 108.56. The Simply Good Foods Co's overall GF Score™ is 59/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Market Cap calculated?
Market Cap is calculated from a company's financial statements. For The Simply Good Foods Co (SMPL), the current Market Cap is $1,008 Mil as of Aug. 19, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Simply Good Foods Co (SMPL) Overvalued in 2026?
Based on GuruFocus' analysis, The Simply Good Foods Co stock appears to be undervalued.
The current stock price of $11.40 is trading 71% below its estimated GF Value™ of $39.26.
GuruFocus considers The Simply Good Foods Co to be Possible Value Trap.
Key valuation signals for SMPL:
Market Cap: $1,008 Mil
GF Value™: $39.26 vs. price of $11.40 (71% below fair value)
Industry Position: 828.5% above the Consumer Packaged Goods median (#349 of 2039)
No single metric tells the full story. See the SMPL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
The Simply Good Foods Co Company is a consumer packaged food and beverage company that develops, markets, and sells protein bars, ready-to-drink protein shakes, sweet and salty snacks, and confectionery products under the Quest, Atkins, and OWYN brands. The products target consumers seeking protein-rich foods with limited sugars and carbohydrates, with OWYN offering plant-based and allergen-tested options. The company distributes mainly in North America through grocery, club, mass merchandise, e-commerce, and specialty channels. It operates two segments: Quest and Atkins, and OWYN. The company operates in North America and internationally, with the majority of revenue coming from North America.
59GF Score
Get the complete analysis for SMPL
Market Cap is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
SMPL has been successfully added to your 
