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comScore GF Value Rank

: 9 (As of Today)
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comScore has the GF Value Rank of 9.

The GF Value Rank is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

Competitive Comparison

For the Internet Content & Information subindustry, comScore's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


comScore GF Value Rank Distribution

For the Interactive Media industry and Communication Services sector, comScore's GF Value Rank distribution charts can be found below:

* The bar in red indicates where comScore's GF Value Rank falls into.

comScore GF Value Rank Related Terms

Thank you for viewing the detailed overview of comScore's GF Value Rank provided by Please click on the following links to see related term pages.

comScore Business Description

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Traded in Other Exchanges
11950 Democracy Drive, Suite 600, Reston, VA, USA, 20190
comScore Inc is a United States-based company that provides digital media analytics services to customers in the media, advertising, and marketing industries. Its products are primarily categorized into audience measurement products and services, advertising products and services, and enterprise solutions. The audience measurement products and services help clients measure the size and features of online users. The advertising products and services provide customers with solutions to optimize and assess digital advertising performance. The enterprise solutions help customers optimize businesses through digital media analytics. The company generates almost all its revenue from the United States, Europe, and Canada.
Curry Mary Margaret officer: Chief Accounting Officer C/O COMSCORE, INC. 11950 DEMOCRACY DRIVE, SUITE 600 RESTON VA 20190
Carpenter Jonathan officer: Chief Financial Officer C/O COMSCORE, INC. 11950 DEMOCRACY DRIVE STE. 600 RESTON VA 20190
Cch Ii Llc 10 percent owner 12405 POWER SCOURT DRIVE ST. LOUIS MO 63131
Charter Communications Holdings Llc 10 percent owner 12444 POWERSCOURT DRIVE SUITE 400 ST. LOUIS MO 63131
Charter Communications, Inc. /mo/ 10 percent owner 400 ATLANTIC STREET STAMFORD CT 06901
Spectrum Management Holding Company, Llc 10 percent owner 400 ATLANTIC STREET STAMFORD CT 06901
Charter Communications Holding Company, Llc 10 percent owner 12405 POWERSCOURT DRIVE LEGAL DEPARTMENT SAINT LOUIS MO 63131
Liduena Pierre-andre director 400 ATLANTIC STREET STAMFORD CT 06901
Patterson Martin Edward director 12300 LIBERTY BOULEVARD ENGLEWOOD CO 80112-7009
Kline David director 400 ATLANTIC STREET STAMFORD CT 06901
Pine Investor, Llc director, 10 percent owner 875 THIRD AVENUE NEW YORK NY 10022
Fisher Itzhak director 767 FIFTH AVE STE 4300 NEW YORK NY 10153
Liberty Interactive Corp director, 10 percent owner 12300 LIBERTY BOULEVARD ENGLEWOOD CO 80112
Wendling Brian J director 12300 LIBERTY BOULEVARD ENGLEWOOD CO 80112

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