GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » comScore Inc (NAS:SCOR) » Definitions » Profitability Rank

SCOR (comScore) Profitability Rank : 2 (As of Mar. 2025)


View and export this data going back to 2007. Start your Free Trial

What is comScore Profitability Rank?

comScore has the Profitability Rank of 2. It has had trouble to make a profit.

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is rated on a scale of 1 to 10 and is based on these factors:

1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank

A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.

comScore's Operating Margin % for the quarter that ended in Mar. 2025 was -2.41%. As of today, comScore's Piotroski F-Score is 4.


Competitive Comparison of comScore's Profitability Rank

For the Internet Content & Information subindustry, comScore's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


comScore's Profitability Rank Distribution in the Interactive Media Industry

For the Interactive Media industry and Communication Services sector, comScore's Profitability Rank distribution charts can be found below:

* The bar in red indicates where comScore's Profitability Rank falls into.


;
;

comScore Profitability Rank Calculation

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.

The rank is rated on a scale of 1 to 10. A higher score indicates superior profitability, with companies rated 7 or above considered to have more robust and sustainable profit generation. Conversely, a score of 3 or lower suggests challenges in generating consistent profits.

comScore has the Profitability Rank of 2. It has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.

Profitability Rank is based on these factors:

1. Operating Margin %

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

comScore's Operating Margin % for the quarter that ended in Mar. 2025 is calculated as:

Operating Margin %=Operating Income (Q: Mar. 2025 ) / Revenue (Q: Mar. 2025 )
=-2.066 / 85.709
=-2.41 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

2. Piotroski F-Score

The zones of discrimination were as such:

Good or high score = 8 or 9
Bad or low score = 0 or 1

comScore has an F-score of 4 indicating the company's financial situation is typical for a stable company.

3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.

4. Consistency of the profitability

5. Predictability Rank


comScore Profitability Rank Related Terms

Thank you for viewing the detailed overview of comScore's Profitability Rank provided by GuruFocus.com. Please click on the following links to see related term pages.


comScore Business Description

Traded in Other Exchanges
N/A
Address
11950 Democracy Drive, Suite 600, Reston, VA, USA, 20190
comScore Inc is a United States-based information and analytics company that measures advertising, content, and the consumer audiences of each across media platforms. The platforms it measures include televisions, mobile devices, computers, tablets, CTV devices, and movie theaters. The company generates almost all its revenue from the United States, followed by Europe, Latin America, Canada, and other regions. It provides solutions for the automotive, digital media, financial services, pharmaceutical, retail, technology, travel, and other industries.
Executives
Stephen Bagdasarian officer: Chief Commercial Officer 11950 DEMOCRACY DRIVE, STE. 600, RESTON VA 20190
Mary Margaret Curry officer: Chief Accounting Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Brian J Wendling director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112
Jonathan Carpenter officer: Chief Financial Officer C/O COMSCORE, INC., 11950 DEMOCRACY DRIVE STE. 600, RESTON VA 20190
Martin Edward Patterson director 12300 LIBERTY BOULEVARD, ENGLEWOOD CO 80112-7009
Liberty Broadband Corp director, 10 percent owner 12300 LIBERTY BLVD, ENGLEWOOD CO 80112
William Paul Livek director, officer: President & Exec Vice Chairman P O BOX 18888, PORTLAND OR 97218
David Algranati officer: Chief Innovation Officer 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Leslie Gillin director C/O MOTIVA USA, LLC, 16192 COASTAL HIGHWAY, LEWES DE 19958
Cerberus Capital Management, L.p. director, 10 percent owner 875 THIRD AVENUE, 11TH FLOOR, NEW YORK NY 10022
Christopher T Wilson officer: Chief Revenue Officer 7700 NE AMBASSADOR PLACE, PORTLAND OR 97220
Nana Banerjee director C/O VERISK ANALYTICS, INC., 545 WASHINGTON BOULEVARD, JERSEY CITY NJ 07310
Brent David Rosenthal director C/O WR HUFF ASSET MANAGEMENT, 67 PARK PLACE, MORRISTOWN NJ 07960
Irwin Gotlieb director 11950 DEMOCRACY DRIVE, SUITE 600, RESTON VA 20190
Itzhak Fisher director 767 FIFTH AVE STE 4300, NEW YORK NY 10153