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APP (AppLovin) Forward Rate of Return (Yacktman) % : 0.00% (As of Mar. 2025)


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What is AppLovin Forward Rate of Return (Yacktman) %?

Yacktman defines forward rate of return as the normalized free cash flow yield plus real growth plus inflation. AppLovin's forward rate of return for was 0.00%.

The historical rank and industry rank for AppLovin's Forward Rate of Return (Yacktman) % or its related term are showing as below:

During the past 6 years, AppLovin's highest Forward Rate of Return was 20.00. The lowest was 20.00. And the median was 20.00.

APP's Forward Rate of Return (Yacktman) % is not ranked *
in the Media - Diversified industry.
Industry Median: 6.28
* Ranked among companies with meaningful Forward Rate of Return (Yacktman) % only.

Unlike the Earnings Yield %, the Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.


AppLovin Forward Rate of Return (Yacktman) % Historical Data

The historical data trend for AppLovin's Forward Rate of Return (Yacktman) % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

AppLovin Forward Rate of Return (Yacktman) % Chart

AppLovin Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Forward Rate of Return (Yacktman) %
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AppLovin Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
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Competitive Comparison of AppLovin's Forward Rate of Return (Yacktman) %

For the Advertising Agencies subindustry, AppLovin's Forward Rate of Return (Yacktman) %, along with its competitors' market caps and Forward Rate of Return (Yacktman) % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


AppLovin's Forward Rate of Return (Yacktman) % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, AppLovin's Forward Rate of Return (Yacktman) % distribution charts can be found below:

* The bar in red indicates where AppLovin's Forward Rate of Return (Yacktman) % falls into.


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AppLovin Forward Rate of Return (Yacktman) % Calculation

Forward Rate of Return is a concept that Don Yacktman uses in his investment approach. Yacktman explained the forward rate of return concept in detail in his interview with GuruFocus. Yacktman defines forward rate of return as the normalized free cash flow yield plus real growth plus inflation. He said in the interview (March 2012, when the S&P 500 was at about 1400):

If the business is stable, this calculation is fairly straightforward. For instance, on the S&P 500 we would normalize earnings. We would then calculate what percentage of those earnings are not reinvested in the underlying businesses and are therefore free. Historically, for the S&P 500, this has been just under 50% of earnings. Currently, we expect the S&P to earn about 70 on a normalized basis, a number which is far below reported earnings due to our adjusting for record high profit margins. $70 X ½ / 1400 gives you a normalized free cash flow yield of approximately 2.5%.

The historical real growth rate of the S&P 500 (companies) is about 1.5%. Assuming an inflation rate of 2.5%, the forward rate of return on an investment in the S&P 500 is about 6.5% today (2.5% free cash flow yield plus 1.5% real growth plus 2.5% inflation).

AppLovin's Forward Rate of Return of Mar. 2025 is

Forward Rate of Return=Normalized Free Cash Flow/Price+5-Year EBITDA Growth Rate
=0/264.97+0
=0.00 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


AppLovin  (NAS:APP) Forward Rate of Return (Yacktman) % Explanation

Unlike the Earnings Yield, the Forward Rate of Return uses the normalized Free Cash Flow of the past five years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.

For the growth part of the Forward Rate of Return calculation, GuruFocus uses the 5-year average growth rate of EBITDA per share as the growth rate, and the growth rate is always capped at 20%. For the Free Cash Flow we use per share data averaged over five years. The reason we use five years is to make it comparable to the growth rate.


Be Aware

In the Forward Rate of Return calculation, the growth rate is added directly to today's free cash flow yield. Therefore the calculation is reliable only if the company can grow at the same rate in the future as it did in the past. Investors should pay close attention to this when researching growth stocks. A more accurate measurement for return is Return on Capital.


AppLovin Forward Rate of Return (Yacktman) % Related Terms

Thank you for viewing the detailed overview of AppLovin's Forward Rate of Return (Yacktman) % provided by GuruFocus.com. Please click on the following links to see related term pages.


AppLovin Business Description

Traded in Other Exchanges
Address
1100 Page Mill Road, Palo Alto, CA, USA, 94304
AppLovin is a vertically integrated advertising technology company that acts as a demand-side platform for advertisers, a supply-side platform for publishers, and an exchange facilitating transactions between the two. About 80% of AppLovin's revenue comes from the DSP, AppDiscovery, while the remainder comes from the SSP, Max, and gaming studios, which develop mobile games. AppLovin announced in February 2025 its plans to divest from the lower-margin gaming studios to focus exclusively on the ad tech platform. AppLovin's primary tool for future growth is Axon 2, which is an ad optimizer operating within the DSP that allows advertisers to place ads according to specified return thresholds.
Executives
Vasily Shikin officer: Chief Technology Officer 1100 PAGE MILL ROAD, PALO ALTO CA 94304
Arash Adam Foroughi director, 10 percent owner, officer: CEO & Chairperson 1100 PAGE MILL, PALO ALTO CA 94304
Victoria Valenzuela officer: CLO & Corp. Secretary 1100 PAGE MILL RD, PALO ALTO CA 94304-1047
Herald Y Chen director, officer: President & CFO 950 TOWER LANE, SUITE 1150, FOSTER CITY CA 94404-2127
Dawson Alyssa Harvey director 1100 PAGE MILL RD, PALO ALTO CA 94304-1974
Craig Scott Billings director C/O WYNN RESORTS, LIMITED, 3131 LAS VEGAS BOULEVARD SOUTH, LAS VEGAS NV 89109
Georgiadis Mary Margaret Hastings director 2500 LAKE COOK ROAD, RIVERWOODS IL 60015
Eduardo Vivas director 1100 PAGE MILL ROAD, PALO ALTO CA 94304
Kkr Denali Holdings L.p. 10 percent owner C/O KOHLBERG KRAVIS ROBERTS & CO. L.P., 30 HUDSON YARDS, NEW YORK NY 10001
Kkr Group Partnership L.p. 10 percent owner C/O KOHLBERG KRAVIS ROBERTS & CO. L.P., 30 HUDSON YARDS, NEW YORK NY 10001
Katie Kihorany Jansen officer: Chief Marketing Officer 1100 PAGE MILL RD, PALO ALTO CA 94304-1047
Todd R Morgenfeld director C/O PINTEREST, INC., 651 BRANNAN STREET, SAN FRANCISCO CA 94107
Kkr Group Co. Inc. 10 percent owner 30 HUDSON YARDS, NEW YORK NY 10001
Elena Arutunian officer: Chief Accounting Officer 1100 PAGE MILL RD, PALO ALTO CA 94304-1047
Angel Pride Holdings Ltd 10 percent owner ROOM 710, 7/F, WING ON HOUSE, NO. 71 DES VOREX ROAD CENTRAL, HONG KONG F4 0000