PChome Online (ROCO:8044) ROCE %: -8.51% (As of Dec. 2025)

What is PChome Online ROCE %?

PChome Online ROCO:8044 57 ROCE % is -8.51% as of Dec. 2025. GuruFocus rates ROCO:8044 with a GF Score™ of 57/100 and a GF Value™ of NT$25.34 (Fairly Valued). The stock has 5 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. PChome Online's annualized ROCE % for the quarter that ended in Dec. 2025 was -8.51%.

PChome Online (ROCO:8044) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

PChome Online ROCE % Related Terms

PChome Online ROCE % Historical Data

* Premium members only.

The historical data trend for PChome Online's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

PChome Online ROCE % Chart

PChome Online Annual Data

Trend

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Dec24

Dec25

ROCE %

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3.84

2.75

-2.19

-0.99

-3.37

PChome Online Quarterly Data
	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24	Jun24	Sep24	Dec24	Mar25	Jun25	Sep25	Dec25
ROCE %	Get a 7-Day Free Trial															-4.11	0.88	-4.27	-0.80	-8.51

57GF Score

PChome Online Inc ROCO:8044

ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.

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PChome Online ROCE % Calculation

PChome Online's annualized ROCE % for the fiscal year that ended in Dec. 2025 is calculated as:

ROCE %	=	EBIT	/	( (Capital Employed	+	Capital Employed)	/ count )
		(A: Dec. 2025 )		(A: Dec. 2024 )		(A: Dec. 2025 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(A: Dec. 2025 )		(A: Dec. 2024 )		(A: Dec. 2025 )
	=	-517.761	/	( ( (26436.016 - 11956.153)	+	(32915.275 - 16623.644) )	/ 2 )
	=	-517.761	/	( (14479.863	+	16291.631)	/ 2 )
	=	-517.761	/	15385.747
	=	-3.37 %

PChome Online's ROCE % of for the quarter that ended in Dec. 2025 is calculated as:

ROCE %	=	EBIT ⁽¹⁾	/	( (Capital Employed	+	Capital Employed)	/ count )
		(Q: Dec. 2025 )		(Q: Sep. 2025 )		(Q: Dec. 2025 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(Q: Dec. 2025 )		(Q: Sep. 2025 )		(Q: Dec. 2025 )
	=	-1401.404	/	( ( (34232.183 - 17576.518)	+	(32915.275 - 16623.644) )	/ 2 )
	=	-1401.404	/	( ( 16655.665	+	16291.631 )	/ 2 )
	=	-1401.404	/	16473.648
	=	-8.51 %

(1) Note: The EBIT data used here is four times the quarterly (Dec. 2025) EBIT data.

Frequently Asked Questions Learn more about ROCE % →

What does a ROCE % of -8.51% mean?

PChome Online (ROCO:8044) has a ROCE % of -8.51% as of Dec. 2025.

Is PChome Online's ROCE % too high?

PChome Online's current ROCE % is -8.51%. Overall, PChome Online has a GF Score™ of 57/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.

How does PChome Online's ROCE % compare to AMZN and BABA?

PChome Online's ROCE % of -8.51% can be compared against companies in the Retail - Cyclical industry. The industry median ROCE % is 7.60. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.

What is a good ROCE % for a Retail - Cyclical company?

The median ROCE % among Retail - Cyclical companies is 7.60, based on 1,114 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.

What does a high ROCE % mean?

A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Retail - Cyclical industry, the median ROCE % is 7.60 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. PChome Online's current ROCE % is -8.51%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.

Is PChome Online stock overvalued right now?

Based on GuruFocus' analysis, PChome Online (ROCO:8044) is currently considered Fairly Valued. The stock's GF Value™ is NT$25.34, compared to a current price of NT$26.80 — trading 5.8% above its estimated fair value. The current ROCE % is -8.51%. PChome Online's overall GF Score™ is 57/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.

How is ROCE % calculated?

ROCE % is calculated from a company's financial statements. For PChome Online (ROCO:8044), the current ROCE % is -8.51% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is PChome Online (ROCO:8044) Overvalued in 2026?

Based on GuruFocus' analysis, PChome Online stock appears to be overvalued. The current stock price of NT$26.80 is trading 5.8% above its estimated GF Value™ of NT$25.34. GuruFocus considers PChome Online to be Fairly Valued.

Key valuation signals for ROCO:8044:

ROCE %: -8.51%
GF Value™: NT$25.34 vs. price of NT$26.80 (5.8% above fair value)
GF Score™: 57/100 with 5 warning signs

No single metric tells the full story. See the ROCO:8044 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

PChome Online Business Description

Industry Consumer Cyclical Retail - Cyclical

Comparable Companies ROCO:2949 ROCO:8472 ROCO:8477 ROCO:2941 AMZN BABA PDD XAMS:PRX MELI DASH SE HKSE:03690 EBAY JSE:NPN JD CPNG BOM:543320 TSE:4689 XTER:DHER W

Address Tun Hwa South Road, 12 Floor, No. 105, Section 2, Taipei, TWN, 106

Website https://www.pchome.com.tw

PChome Online Inc is an E-commerce service provider. The primary business scope of the Company and its subsidiaries (together referred to as the Group) includes software design, digital information supply, data processing, and wholesaling and retailing of office machinery, equipment, and information software. The Group's reportable segments are the E-Commerce-Sales segment, Marketplace segment, Fintech segment, and other segment. The E-Commerce-Sales segment is the revenue collection from the online platform from the sale of goods. The other segment is the revenue generated from the online platform to provide search engine services, and telecommunication and communication services. Geographically, in Taiwan only.

57GF Score

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ROCE % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

NT$26.80

Price

NT$25.34

GF Value

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