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Booking HoldingsXSWX:BKNG -0.79%82 3-Year ROIIC % is 180.53 as of Dec. 2025, which is 567% above its 10-year median of 27.08. GuruFocus rates XSWX:BKNG with a GF Score™ of 82/100 and a GF Value™ of CHF183.17 (Modestly Undervalued). The stock has 2 warning signs investors should review. Among 794 Travel & Leisure companies, Booking Holdings ranks better than 93.58% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Booking Holdings's 3-Year ROIIC % for the quarter that ended in Dec. 2025 was 180.53%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Booking Holdings's 3-Year ROIIC % or its related term are showing as below:
XSWX:BKNG's 3-Year ROIIC % is ranked better than 93.58% of 794
companies
in the Travel & Leisure industry
Industry Median: 3.995
vs XSWX:BKNG: 180.53
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Booking Holdings 3-Year ROIIC % Related Terms
Booking Holdings 3-Year ROIIC % Historical Data
* Premium members only.
The historical data trend for Booking Holdings's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
XSWX:BKNG vs ABNB, RCL, VIK: 3-Year ROIIC % Comparison
For the Travel Services subindustry, Booking Holdings's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Booking Holdings 3-Year ROIIC % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Booking Holdings's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Booking Holdings's 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Booking Holdings (XSWX:BKNG) has a 3-Year ROIIC % of 180.53 as of Dec. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Booking Holdings and its competitors. This is 567% above median its historical median of 27.08. According to the industry distribution chart, Booking Holdings ranks #51 out of 794 companies in the Travel & Leisure industry, placing it in the top 6.4%.
Is Booking Holdings' 3-Year ROIIC % too high?
Booking Holdings' current 3-Year ROIIC % of 180.53 is 567% above median its 10-year median of 27.08. The Travel & Leisure industry median 3-Year ROIIC % is 4.00. Booking Holdings' value of 180.53 is 4418.9% above this industry median. Based on the distribution chart, Booking Holdings ranks #51 out of 794 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Booking Holdings has a GF Score™ of 82/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Booking Holdings' 3-Year ROIIC % compare to ABNB and RCL?
According to the Travel & Leisure industry distribution chart, Booking Holdings ranks #51 out of 794 companies for 3-Year ROIIC %. This places Booking Holdings in the top 6% of its industry — outperforming the majority of peers. The industry median 3-Year ROIIC % is 4.00. Booking Holdings' value of 180.53 is 4418.9% above this benchmark. While the company's 10-year median is 27.08 vs. the industry median of 4.00, Booking Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Travel & Leisure company?
The median 3-Year ROIIC % among Travel & Leisure companies is 4.00, based on 794 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Booking Holdings's current 3-Year ROIIC % of 180.53 is 4418.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Booking Holdings and its competitors. For the Travel & Leisure industry, the median 3-Year ROIIC % is 4.00 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Booking Holdings's current 3-Year ROIIC % is 180.53, which is 567% above median its own 10-year median of 27.08. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Booking Holdings stock overvalued right now?
Based on GuruFocus' analysis, Booking Holdings (XSWX:BKNG) is currently considered Modestly Undervalued. The stock's GF Value™ is CHF183.17, compared to a current price of CHF143.06 — trading 21.9% below its estimated fair value. The current 3-Year ROIIC % is 180.53, which is 567% above median its 10-year median of 27.08 and 4418.9% above the Travel & Leisure industry median of 4.00. Booking Holdings' overall GF Score™ is 82/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Booking Holdings (XSWX:BKNG), the current 3-Year ROIIC % is 180.53 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Booking Holdings (XSWX:BKNG) Overvalued in 2026?
Based on GuruFocus' analysis, Booking Holdings stock appears to be undervalued.
The current stock price of CHF143.06 is trading 21.9% below its estimated GF Value™ of CHF183.17.
GuruFocus considers Booking Holdings to be Modestly Undervalued.
Key valuation signals for XSWX:BKNG:
3-Year ROIIC %: 180.53 (567% above median its 10-year median of 27.08)
GF Value™: CHF183.17 vs. price of CHF143.06 (21.9% below fair value)
Industry Position: 4418.9% above the Travel & Leisure median (#51 of 794)
No single metric tells the full story. See the XSWX:BKNG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees for online bookings account for the bulk of revenue and profits.
82GF Score
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