Sanrio CoSNROF +12.70%81 14-Day RSI is 62.33 as of Jul. 02, 2026. GuruFocus rates SNROF with a GF Score™ of 81/100 and a GF Value™ of $7.21 (Fairly Valued). Among 1,138 Retail - Cyclical companies, Sanrio Co ranks worse than 95.43% on this metric.
The Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. The RSI is most typically used on a 14-day period, measured on a scale from 0 to 100. Traditionally, an asset is considered overbought or overvalued when the RSI is above 70 and oversold or undervalued when it is below 30.
As of today (2026-07-02), Sanrio Co's 14-Day RSI is 62.33.
The industry rank for Sanrio Co's 14-Day RSI or its related term are showing as below:
SNROF's 14-Day RSI is ranked worse than 95.43% of 1138
companies
in the Retail - Cyclical industry
Industry Median: 46.735
vs SNROF: 62.33
Sanrio Co (OTCPK:SNROF) 14-Day RSI Explanation
The Relative Strength Index (RSI), developed by J. Welles Wilder in his book “New Concepts in Technical Trading Systems.”, is a momentum oscillator that measures the speed and change of price movements. The RSI is most typically used on a 14-day period, measured on a scale from 0 to 100.
Traditionally, an asset is considered overbought or overvalued when the RSI is above 70 and oversold or undervalued when it is below 30. A RSI surpasses the 30 level indicates a bullish sign, when it slides below 70 level, it’s a bearish sign. This level can be adjusted depending on the security’s pattern and the market’s underlying trend. In an uptrend or bullish market, the RSI might range within a higher interval, investors could set the support level higher. If a downtrend or bearish market occurs, investors may need to lower the resistance level.
RSI can also be used in trading techniques to indicate the trading signal, such as Divergences and Swing Rejections.
Sanrio Co 14-Day RSI Related Terms
SNROF vs CASY, WSM, DKS: 14-Day RSI Comparison
For the Specialty Retail subindustry, Sanrio Co's 14-Day RSI, along with its competitors' market caps and 14-Day RSI data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sanrio Co 14-Day RSI vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Sanrio Co's 14-Day RSI distribution charts can be found below:
* The bar in red indicates where Sanrio Co's 14-Day RSI falls into.
* Note that the formula uses a positive value for the average loss.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Sanrio Co (SNROF) has a 14-Day RSI of 62.33 as of Jul. 02, 2026. Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. View historical data on Sanrio Co and its competitors. According to the industry distribution chart, Sanrio Co ranks #1086 out of 1138 companies in the Retail - Cyclical industry, placing it in the top 95.4%.
Is Sanrio Co's 14-Day RSI too high?
Sanrio Co's current 14-Day RSI is 62.33. The Retail - Cyclical industry median 14-Day RSI is 46.74. Sanrio Co's value of 62.33 is 33.4% above this industry median. Based on the distribution chart, Sanrio Co ranks #1086 out of 1138 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Sanrio Co has a GF Score™ of 81/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Sanrio Co's 14-Day RSI compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Sanrio Co ranks #1086 out of 1138 companies for 14-Day RSI. This places Sanrio Co in the lower half of its industry. The industry median 14-Day RSI is 46.74. Sanrio Co's value of 62.33 is 33.4% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 14-Day RSI for a Retail - Cyclical company?
The median 14-Day RSI among Retail - Cyclical companies is 46.74, based on 1,138 companies in the industry. Companies in the top quartile (top 25%) have a 14-Day RSI significantly above this median, while those in the bottom quartile fall well below. However, 14-Day RSI should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sanrio Co's current 14-Day RSI of 62.33 is 33.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 14-Day RSI mean?
A high 14-Day RSI can signal that a stock is expensive relative to its fundamentals. Relative Strength Index (RSI) is a momentum oscillator that measures the speed and change of price movements. View historical data on Sanrio Co and its competitors. For the Retail - Cyclical industry, the median 14-Day RSI is 46.74 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sanrio Co's current 14-Day RSI is 62.33. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sanrio Co stock overvalued right now?
Based on GuruFocus' analysis, Sanrio Co (SNROF) is currently considered Fairly Valued. The stock's GF Value™ is $7.21, compared to a current price of $6.92 — trading 4% below its estimated fair value. The current 14-Day RSI is 62.33 and 33.4% above the Retail - Cyclical industry median of 46.74. Sanrio Co's overall GF Score™ is 81/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 14-Day RSI calculated?
14-Day RSI is calculated from a company's financial statements. For Sanrio Co (SNROF), the current 14-Day RSI is 62.33 as of Jul. 02, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sanrio Co (SNROF) Overvalued in 2026?
Based on GuruFocus' analysis, Sanrio Co stock appears to be undervalued.
The current stock price of $6.92 is trading 4% below its estimated GF Value™ of $7.21.
GuruFocus considers Sanrio Co to be Fairly Valued.
Key valuation signals for SNROF:
14-Day RSI: 62.33
GF Value™: $7.21 vs. price of $6.92 (4% below fair value)
Industry Position: 33.4% above the Retail - Cyclical median (#1086 of 1138)
No single metric tells the full story. See the SNROF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sanrio is a Japanese company best known for creating cute, character-driven brands, most famously Hello Kitty. Founded in 1960 by Shintaro Tsuji, Sanrio specializes in designing and licensing characters that appeal to a wide audience, especially children and young adults. Its portfolio includes beloved characters like My Melody, Cinnamoroll, Kuromi, and Pompompurin. Beyond merchandise, Sanrio's influence extends to animation, fashion, theme parks, and global pop culture, embodying the concept of kawaii (cuteness) as a cultural phenomenon.
81GF Score
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