BETR (Better Home & Finance Holding Co) Selling, General, & Admin. Expense: $81.5 Mil (TTM As of Mar. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

BETR Better Home & Finance Holding Co BETR
22 GF Score
Price $21.82
GF Value $34.08
Valuation Possible Value Trap
! 7 Warning Signs
View Full Analysis

What is Better Home & Finance Holding Co Selling, General, & Admin. Expense?

Better Home & Finance Holding Co BETR -0.05% 22 Selling, General, & Admin. Expense is $81.5 Mil as of Mar. 2026. GuruFocus rates BETR with a GF Score™ of 22/100 and a GF Value™ of $34.08 (Possible Value Trap). The stock has 7 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Better Home & Finance Holding Co's selling, general, & admin. expense for the three months ended in Mar. 2026 was $18.2 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was $81.5 Mil.


Better Home & Finance Holding Co  (NAS:BETR) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Better Home & Finance Holding Co Selling, General, & Admin. Expense Related Terms


Better Home & Finance Holding Co Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Better Home & Finance Holding Co's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Better Home & Finance Holding Co Selling, General, & Admin. Expense Chart

Better Home & Finance Holding Co Annual Data
Trend Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
349.58 168.57 79.67 86.21 83.68

Better Home & Finance Holding Co Quarterly Data
Dec21 Mar22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 19.46 22.65 20.66 20.06 18.17

BETR vs LDI, ONIT, VEL: Selling, General, & Admin. Expense Comparison

For the Mortgage Finance subindustry, Better Home & Finance Holding Co's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Better Home & Finance Holding Co Selling, General, & Admin. Expense vs Banks Industry

For the Banks industry and Financial Services sector, Better Home & Finance Holding Co's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Better Home & Finance Holding Co's Selling, General, & Admin. Expense falls into.


BETR
22GF Score
Better Home & Finance Holding Co BETR
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Better Home & Finance Holding Co Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $81.5 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of $81.5 Mil mean?
Better Home & Finance Holding Co (BETR) has a Selling, General, & Admin. Expense of $81.5 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Better Home & Finance Holding Co and its competitors.
Is Better Home & Finance Holding Co's Selling, General, & Admin. Expense too high?
Better Home & Finance Holding Co's current Selling, General, & Admin. Expense is $81.5 Mil. Overall, Better Home & Finance Holding Co has a GF Score™ of 22/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Better Home & Finance Holding Co's Selling, General, & Admin. Expense compare to LDI and ONIT?
Better Home & Finance Holding Co's Selling, General, & Admin. Expense of $81.5 Mil can be compared against companies in the Banks industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Banks company?
A good Selling, General, & Admin. Expense depends on the Banks industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Better Home & Finance Holding Co and its competitors. Better Home & Finance Holding Co's current Selling, General, & Admin. Expense is $81.5 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Better Home & Finance Holding Co stock overvalued right now?
Based on GuruFocus' analysis, Better Home & Finance Holding Co (BETR) is currently considered Possible Value Trap. The stock's GF Value™ is $34.08, compared to a current price of $21.82 — trading 36% below its estimated fair value. The current Selling, General, & Admin. Expense is $81.5 Mil. Better Home & Finance Holding Co's overall GF Score™ is 22/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Better Home & Finance Holding Co (BETR), the current Selling, General, & Admin. Expense is $81.5 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Better Home & Finance Holding Co (BETR) Overvalued in 2026?

Based on GuruFocus' analysis, Better Home & Finance Holding Co stock appears to be undervalued. The current stock price of $21.82 is trading 36% below its estimated GF Value™ of $34.08. GuruFocus considers Better Home & Finance Holding Co to be Possible Value Trap.

Key valuation signals for BETR:

  • Selling, General, & Admin. Expense: $81.5 Mil
  • GF Value™: $34.08 vs. price of $21.82 (36% below fair value)
  • GF Score™: 22/100 with 7 warning signs

No single metric tells the full story. See the BETR stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Better Home & Finance Holding Co Business Description

Other Exchanges V6L:Germany
Address 285 Fulton Street, Suite A, 80th Floor, 1 World Trade Center, New York, NY, USA, 10007
Better Home & Finance Holding Co is a technology-enabled homeownership company that provides mortgage, home equity, and related services through a digital platform. The company operates through two reportable segments: Home Finance, which focuses on residential mortgage origination, including purchase, refinance, and home equity products, generating revenue mainly from loan sales; and Banking, which, through its U.K. subsidiary Birmingham Bank, offers a range of financial products and services to consumers and small businesses. It generates the majority of its revenue from the Home Finance segment.
22GF Score

Get the complete analysis for BETR

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$21.82
Price
$34.08
GF Value