Viant TechnologyDSP +7.76%68 Buyback Yield % is 16.09 as of Jun. 29, 2026, which is 469% above its 10-year median of 2.83. GuruFocus rates DSP with a GF Score™ of 68/100 and a GF Value™ of $8.64 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 1,301 Software companies, Viant Technology ranks better than 97.54% on this metric.
Buyback yield is the net repurchase of shares outstanding over the market capital of the company. It is a measure of shareholder return.
The historical data trend for Viant Technology's Buyback Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Software - Application subindustry, Viant Technology's Buyback Yield %, along with its competitors' market caps and Buyback Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Viant Technology Buyback Yield % vs Software Industry
For the Software industry and Technology sector, Viant Technology's Buyback Yield % distribution charts can be found below:
* The bar in red indicates where Viant Technology's Buyback Yield % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Viant Technology (DSP) has a Buyback Yield % of 16.09 as of Jun. 29, 2026. Share buyback yield equals the net issuance of stock divided by market cap. View historical data on Viant Technology and its competitors. This is 469% above median its historical median of 2.83. According to the industry distribution chart, Viant Technology ranks #32 out of 1301 companies in the Software industry, placing it in the top 2.5%.
Is Viant Technology's Buyback Yield % too high?
Viant Technology's current Buyback Yield % of 16.09 is 469% above median its 10-year median of 2.83. Based on the distribution chart, Viant Technology ranks #32 out of 1301 companies in the Software industry, which is in the top quartile — a strong position relative to peers. Overall, Viant Technology has a GF Score™ of 68/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Viant Technology's Buyback Yield % compare to LAW and AZ?
According to the Software industry distribution chart, Viant Technology ranks #32 out of 1301 companies for Buyback Yield %. This places Viant Technology in the top 3% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Buyback Yield % for a Software company?
A good Buyback Yield % depends on the Software industry context. However, Buyback Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Buyback Yield % mean?
A high Buyback Yield % can signal that a stock is expensive relative to its fundamentals. Share buyback yield equals the net issuance of stock divided by market cap. View historical data on Viant Technology and its competitors. Viant Technology's current Buyback Yield % is 16.09, which is 469% above median its own 10-year median of 2.83. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Viant Technology stock overvalued right now?
Based on GuruFocus' analysis, Viant Technology (DSP) is currently considered Significantly Overvalued. The stock's GF Value™ is $8.64, compared to a current price of $12.71 — trading 47% above its estimated fair value. The current Buyback Yield % is 16.09, which is 469% above median its 10-year median of 2.83. Viant Technology's overall GF Score™ is 68/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Buyback Yield % calculated?
Buyback Yield % is calculated from a company's financial statements. For Viant Technology (DSP), the current Buyback Yield % is 16.09 as of Jun. 29, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Viant Technology (DSP) Overvalued in 2026?
Based on GuruFocus' analysis, Viant Technology stock appears to be overvalued.
The current stock price of $12.71 is trading 47% above its estimated GF Value™ of $8.64.
GuruFocus considers Viant Technology to be Significantly Overvalued.
Key valuation signals for DSP:
Buyback Yield %: 16.09 (469% above median its 10-year median of 2.83)
GF Value™: $8.64 vs. price of $12.71 (47% above fair value)
No single metric tells the full story. See the DSP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Viant Technology Inc is an advertising technology company engaged in providing a cloud-based demand-side platform (DSP) for programmatic advertising. The company enables marketers and advertising agencies to plan, buy, and measure digital advertising campaigns across multiple channels, including connected TV, streaming audio, mobile, desktop, and digital out-of-home. Its platform leverages data integrations and proprietary identity solutions to deliver targeted advertising, audience insights, and performance measurement.
68GF Score
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