HRI (Herc Holdings) EBITDA Margin %: 36.87% (As of Mar. 2026) — Near Median


HRI Herc Holdings Inc HRI
86 GF Score
Price $153.00
GF Value $168.69
Valuation Fairly Valued
! 9 Warning Signs
View Full Analysis

What is Herc Holdings EBITDA Margin %?

Herc Holdings HRI +6.82% 86 EBITDA Margin % is 36.87% as of Mar. 2026, which is 3% above its 10-year median of 35.63. GuruFocus rates HRI with a GF Score™ of 86/100 and a GF Value™ of $168.69 (Fairly Valued). The stock has 9 warning signs investors should review. Among 1,071 Business Services companies, Herc Holdings ranks better than 89.17% on this metric.

EBITDA Margin % is calculated as EBITDA divided by its Revenue. Herc Holdings's EBITDA for the three months ended in Mar. 2026 was $420 Mil. Herc Holdings's Revenue for the three months ended in Mar. 2026 was $1,139 Mil. Therefore, Herc Holdings's EBITDA margin for the quarter that ended in Mar. 2026 was 36.87%.


Herc Holdings  (NYSE:HRI) EBITDA Margin % Explanation

EBITDA Margin % is the ratio of EBITDA divided by net sales or Revenue. It is an performance metric measuring company's operating profitability. EBITDA Margin takes depreciation and amortization, interest expense and tax into account, which makes it easy to compare the relative profitability of companies of different sizes in the same industry.


Herc Holdings EBITDA Margin % Related Terms


Herc Holdings EBITDA Margin % Historical Data

* Premium members only.

The historical data trend for Herc Holdings's EBITDA Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Herc Holdings EBITDA Margin % Chart

Herc Holdings Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
EBITDA Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 41.73 43.32 43.45 40.22 34.59

Herc Holdings Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
EBITDA Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 30.08 29.38 37.39 38.88 36.87

HRI vs WSC, EQPT, GATX: EBITDA Margin % Comparison

For the Rental & Leasing Services subindustry, Herc Holdings's EBITDA Margin %, along with its competitors' market caps and EBITDA Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Herc Holdings EBITDA Margin % vs Business Services Industry

For the Business Services industry and Industrials sector, Herc Holdings's EBITDA Margin % distribution charts can be found below:

* The bar in red indicates where Herc Holdings's EBITDA Margin % falls into.


HRI
86GF Score
Herc Holdings Inc HRI
EBITDA Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Herc Holdings EBITDA Margin % Calculation

EBITDA margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent.

Herc Holdings's EBITDA Margin % for the fiscal year that ended in Dec. 2025 is calculated as

EBITDA Margin %=EBITDA (A: Dec. 2025 )/Revenue (A: Dec. 2025 )
=1497/4328
=34.59 %

Herc Holdings's EBITDA Margin % for the quarter that ended in Mar. 2026 is calculated as

EBITDA Margin %=EBITDA (Q: Mar. 2026 )/Revenue (Q: Mar. 2026 )
=420/1139
=36.87 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EBITDA Margin % →
What does a EBITDA Margin % of 36.87% mean?
Herc Holdings (HRI) has a EBITDA Margin % of 36.87% as of Mar. 2026. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Herc Holdings and its competitors. This is near median its historical median of 35.63. Over the past decade, Herc Holdings' EBITDA Margin % has ranged from 28.19 to 43.45. According to the industry distribution chart, Herc Holdings ranks #116 out of 1071 companies in the Business Services industry, placing it in the top 10.8%.
Is Herc Holdings' EBITDA Margin % too high?
Herc Holdings' current EBITDA Margin % of 36.87% is near median its 10-year median of 35.63. Over the past 10 years, this metric has ranged from a low of 28.19 to a high of 43.45. The Business Services industry median EBITDA Margin % is 10.93. Herc Holdings' value of 36.87% is 237.3% above this industry median. Based on the distribution chart, Herc Holdings ranks #116 out of 1071 companies in the Business Services industry, which is in the top quartile — a strong position relative to peers. Overall, Herc Holdings has a GF Score™ of 86/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Herc Holdings' EBITDA Margin % compare to WSC and EQPT?
According to the Business Services industry distribution chart, Herc Holdings ranks #116 out of 1071 companies for EBITDA Margin %. This places Herc Holdings in the top 11% of its industry — outperforming the majority of peers. The industry median EBITDA Margin % is 10.93. Herc Holdings' value of 36.87% is 237.3% above this benchmark. Historically, Herc Holdings' own EBITDA Margin % has ranged from 28.19 to 43.45 over the past decade. While the company's 10-year median is 35.63 vs. the industry median of 10.93, Herc Holdings has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EBITDA Margin % for a Business Services company?
The median EBITDA Margin % among Business Services companies is 10.93, based on 1,071 companies in the industry. Companies in the top quartile (top 25%) have a EBITDA Margin % significantly above this median, while those in the bottom quartile fall well below. However, EBITDA Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Herc Holdings's current EBITDA Margin % of 36.87% is 237.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EBITDA Margin % mean?
A high EBITDA Margin % can signal that a stock is expensive relative to its fundamentals. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Herc Holdings and its competitors. For the Business Services industry, the median EBITDA Margin % is 10.93 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Herc Holdings's current EBITDA Margin % is 36.87%, which is near median its own 10-year median of 35.63. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Herc Holdings stock overvalued right now?
Based on GuruFocus' analysis, Herc Holdings (HRI) is currently considered Fairly Valued. The stock's GF Value™ is $168.69, compared to a current price of $153.00 — trading 9.3% below its estimated fair value. The current EBITDA Margin % is 36.87%, which is near median its 10-year median of 35.63 and 237.3% above the Business Services industry median of 10.93. Herc Holdings' overall GF Score™ is 86/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EBITDA Margin % calculated?
EBITDA Margin % is calculated from a company's financial statements. For Herc Holdings (HRI), the current EBITDA Margin % is 36.87% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Herc Holdings (HRI) Overvalued in 2026?

Based on GuruFocus' analysis, Herc Holdings stock appears to be undervalued. The current stock price of $153.00 is trading 9.3% below its estimated GF Value™ of $168.69. GuruFocus considers Herc Holdings to be Fairly Valued.

Key valuation signals for HRI:

  • EBITDA Margin %: 36.87% (near median its 10-year median of 35.63)
  • GF Value™: $168.69 vs. price of $153.00 (9.3% below fair value)
  • GF Score™: 86/100 with 9 warning signs
  • Industry Position: 237.3% above the Business Services median (#116 of 1071)

No single metric tells the full story. See the HRI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Herc Holdings Business Description

Other Exchanges 0J4L:UKH9B1:Germany
Address 27500 Riverview Center Boulevard, Bonita Springs, FL, USA, 34134
Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc's rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc's portfolio skews toward local customers versus national accounts (60%/40%).
86GF Score

Get the complete analysis for HRI

EBITDA Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$153.00
Price
$168.69
GF Value