Herc HoldingsHRI +6.82%86 Dividend Yield % is 1.82% as of Jun. 26, 2026, which is 1% above its 10-year median of 1.80. GuruFocus rates HRI with a GF Score™ of 86/100 and a GF Value™ of $168.69 (Fairly Valued). The stock has 9 warning signs investors should review. Among 598 Business Services companies, Herc Holdings ranks worse than 73.58% on this metric.
As of today (2026-06-26), the Trailing Annual Dividend Yield of Herc Holdings is 1.82%.
The historical rank and industry rank for Herc Holdings's Dividend Yield % or its related term are showing as below:
HRI'
s Dividend Yield % Range Over the Past 10 Years
Min: 0.3 Med: 1.8 Max: 3.08
Current: 1.82
During the past 13 years, the highest Dividend Yield of Herc Holdings was 3.08%. The lowest was 0.30%. And the median was 1.80%.
HRI's Dividend Yield % is ranked worse than 73.58% of 598
companies
in the Business Services industry
Industry Median: 3.325
vs HRI: 1.82
If a company's dividend payout ratio is too high, its dividend may not be sustainable. The dividend payout ratio of Herc Holdings Inc is 0.71, which seems too high.
During the past 13 years, the highest Dividend Payout Ratio of Herc Holdings was 0.71. The lowest was 0.07. And the median was 0.21.
During the past 12 months, Herc Holdings's average Dividends Per Share Growth Rate was 3.90% per year.
During the past 3 years, the average Dividends Per Share Growth Rate was 6.80% per year.
During the past 13 years, the highest 3-Year average Dividends Per Share Growth Rate of Herc Holdings was 74.60% per year. The lowest was 6.80% per year. And the median was 40.70% per year.
The growth rate is calculated with least square regression.
For more information regarding to dividend, please check our Dividend Page.
* Please note that "special dividend" is not included in the calculation of dividend per share and related fields.
Over the long term, the return from dividends has been a significant contributor to the total returns produced by equity securities. Studies by Elroy Dimson, Paul Marsh, and Mike Staunton of Princeton University (2002) found that a market-oriented portfolio, which included reinvested dividends, would have generated nearly 85 times the wealth generated by the same portfolio relying solely on capital gains.
Dividends may also qualify a lower tax rate for investors.
In dividends investing, Payout Ratio and Dividend Growth Rate are the two most important variables for consideration. A lower payout ratio may indicate that the company has more room to increase its dividends.
The historical data trend for Herc Holdings's Dividend Yield % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HRI vs WSC, EQPT, GATX: Dividend Yield % Comparison
For the Rental & Leasing Services subindustry, Herc Holdings's Dividend Yield %, along with its competitors' market caps and Dividend Yield % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Herc Holdings Dividend Yield % vs Business Services Industry
For the Business Services industry and Industrials sector, Herc Holdings's Dividend Yield % distribution charts can be found below:
* The bar in red indicates where Herc Holdings's Dividend Yield % falls into.
Dividend Yield measures how much a company pays out in dividends each year relative to its share price.
Herc Holdings Recent Full-Year* Dividend History
Amount
Ex-date
Record Date
Pay Date
Type
Frequency
Forex Rate
USD 0.700000
2026-05-29
2026-05-29
2026-06-12
Cash Dividend
quarterly
USD:USD 1.000000
USD 0.700000
2026-02-18
2026-02-18
2026-03-04
Cash Dividend
quarterly
USD:USD 1.000000
USD 0.700000
2025-12-15
2025-12-15
2025-12-26
Cash Dividend
quarterly
USD:USD 1.000000
USD 0.700000
2025-08-22
2025-08-22
2025-09-05
Cash Dividend
quarterly
USD:USD 1.000000
* GuruFocus has an internal rule that if the most recent dividend payment frequency is at least 4 times a year, then the full year will be calculated according to the frequency of payment or the one-year time frame, whichever is stricter.
* GuruFocus converts dividend currency to local traded share price currency in order to calculate dividend yield. Please refer to the last column "Forex Rate" in the above table.
Herc Holdings's Trailing Annual Dividend Yield (%) for Today is calculated as
Trailing Annual Dividend Yield
=
Most Recent Full Year Dividend
/
Current Share Price
=
2.8
/
153.00
=
1.83 %
Current Share Price is $153.00. Herc Holdings's Dividends per Share for the trailing twelve months (TTM) ended in Today is $2.8.
Herc Holdings's Forward Annual Dividend Yield (%) for Today is calculated as
Forward Annual Dividend Yield
=
Forward Full Year Dividend
/
Current Share Price
=
2.8
/
153.00
=
1.83 %
Current Share Price is $153.00. Herc Holdings's Dividends per Share for the forward twelve months is calculated as $0.7 * 4 = $2.8.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Herc Holdings (HRI) has a Dividend Yield % of 1.82% as of Jun. 26, 2026. Dividend yield is the ratio of company dividends to the share price. View historical data on Herc Holdings and its competitors. This is near median its historical median of 1.80. Over the past decade, Herc Holdings' Dividend Yield % has ranged from 0.30 to 3.08. According to the industry distribution chart, Herc Holdings ranks #440 out of 598 companies in the Business Services industry, placing it in the top 73.6%.
Is Herc Holdings' Dividend Yield % too high?
Herc Holdings' current Dividend Yield % of 1.82% is near median its 10-year median of 1.80. Over the past 10 years, this metric has ranged from a low of 0.30 to a high of 3.08. The Business Services industry median Dividend Yield % is 3.33. Herc Holdings' value of 1.82% is 45.3% below this industry median. Based on the distribution chart, Herc Holdings ranks #440 out of 598 companies in the Business Services industry, which is below the industry midpoint. Overall, Herc Holdings has a GF Score™ of 86/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Herc Holdings' Dividend Yield % compare to WSC and EQPT?
According to the Business Services industry distribution chart, Herc Holdings ranks #440 out of 598 companies for Dividend Yield %. This places Herc Holdings in the lower half of its industry. The industry median Dividend Yield % is 3.33. Herc Holdings' value of 1.82% is 45.3% below this benchmark. Historically, Herc Holdings' own Dividend Yield % has ranged from 0.30 to 3.08 over the past decade. While the company's 10-year median is 1.80 vs. the industry median of 3.33, Herc Holdings has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Dividend Yield % for a Business Services company?
The median Dividend Yield % among Business Services companies is 3.33, based on 598 companies in the industry. Companies in the top quartile (top 25%) have a Dividend Yield % significantly above this median, while those in the bottom quartile fall well below. However, Dividend Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Herc Holdings's current Dividend Yield % of 1.82% is 45.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Dividend Yield % mean?
A high Dividend Yield % can signal that a stock is expensive relative to its fundamentals. Dividend yield is the ratio of company dividends to the share price. View historical data on Herc Holdings and its competitors. For the Business Services industry, the median Dividend Yield % is 3.33 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Herc Holdings's current Dividend Yield % is 1.82%, which is near median its own 10-year median of 1.80. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Herc Holdings stock overvalued right now?
Based on GuruFocus' analysis, Herc Holdings (HRI) is currently considered Fairly Valued. The stock's GF Value™ is $168.69, compared to a current price of $153.00 — trading 9.3% below its estimated fair value. The current Dividend Yield % is 1.82%, which is near median its 10-year median of 1.80 and 45.3% below the Business Services industry median of 3.33. Herc Holdings' overall GF Score™ is 86/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Dividend Yield % calculated?
Dividend Yield % is calculated from a company's financial statements. For Herc Holdings (HRI), the current Dividend Yield % is 1.82% as of Jun. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Herc Holdings (HRI) Overvalued in 2026?
Based on GuruFocus' analysis, Herc Holdings stock appears to be undervalued.
The current stock price of $153.00 is trading 9.3% below its estimated GF Value™ of $168.69.
GuruFocus considers Herc Holdings to be Fairly Valued.
Key valuation signals for HRI:
Dividend Yield %: 1.82% (near median its 10-year median of 1.80)
GF Value™: $168.69 vs. price of $153.00 (9.3% below fair value)
Industry Position: 45.3% below the Business Services median (#440 of 598)
No single metric tells the full story. See the HRI stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Herc Holdings is an equipment rental company that was spun out of Hertz Global in 2016. It is currently the third-largest player in North America, after United Rentals and Sunbelt Rentals, with an approximate 6% market share pro forma for its 2025 acquisition of H&E Equipment Services. It serves a similar mix of companies to its peers (industrial, commercial, and residential construction) from its 450 locations targeting the top 100 metropolitan markets in the US. Herc's rental fleet of approximately $7 billion is also similar in composition to its peer group in terms of equipment offered. The company is also pursuing diversification by bundling and increasing specialty solutions for its customer base. Herc's portfolio skews toward local customers versus national accounts (60%/40%).
86GF Score
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