HNST (The Honest Co) FCF Yield %: 5.15 (As of Jun. 28, 2026)


HNST The Honest Co Inc HNST
60 GF Score
Price $3.60
GF Value $2.85
Valuation Modestly Overvalued
! 2 Warning Signs
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What is The Honest Co FCF Yield %?

The Honest Co HNST +0.98% 60 FCF Yield % is 5.15 as of Jun. 28, 2026. GuruFocus rates HNST with a GF Score™ of 60/100 and a GF Value™ of $2.85 (Modestly Overvalued). The stock has 2 warning signs investors should review. Among 1,983 Consumer Packaged Goods companies, The Honest Co ranks better than 63.24% on this metric.

FCF Yield % is calculated as Free Cash Flow divided by Market Capitalization. It is a financial solvency ratio that compares the free cash flow a company is expected to earn against its market value.

As of today, The Honest Co's Trailing 12-Month Free Cash Flow is $20.4 Mil, and Market Cap is $396.3 Mil. Therefore, The Honest Co's FCF Yield % for today is 5.15%.

The historical rank and industry rank for The Honest Co's FCF Yield % or its related term are showing as below:

HNST' s FCF Yield % Range Over the Past 10 Years
Min: -49.99   Med: -5.82   Max: 8.8
Current: 5.15


During the past 7 years, the highest FCF Yield % of The Honest Co was 8.80%. The lowest was -49.99%. And the median was -5.82%.

HNST's FCF Yield % is ranked better than
63.24% of 1983 companies
in the Consumer Packaged Goods industry
Industry Median: 2.15 vs HNST: 5.15

The Honest Co's FCF Margin % for the quarter that ended in Mar. 2026 was 4.85%.


The Honest Co FCF Yield % Explanation

Similar to Earnings Yield %, FCF Yield % is financial solvency ratio. A lower ratio suggests a less attractive investment, indicating that investors might not receive substantial returns in proportion to their investment. Conversely, a high free cash flow yield signals that a company generates sufficient cash to comfortably meet its debts, obligations, and dividend payments, making it a promising investment choice.


The Honest Co FCF Yield % Related Terms


The Honest Co FCF Yield % Historical Data

* Premium members only.

The historical data trend for The Honest Co's FCF Yield % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The Honest Co FCF Yield % Chart

The Honest Co Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
FCF Yield %
Get a 7-Day Free Trial -5.18 -27.86 5.53 0.13 4.68

The Honest Co Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
FCF Yield % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -2.31 -0.58 -0.60 24.82 4.57

HNST vs MAGN, NUS, ACU: FCF Yield % Comparison

For the Household & Personal Products subindustry, The Honest Co's FCF Yield %, along with its competitors' market caps and FCF Yield % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Honest Co FCF Yield % vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, The Honest Co's FCF Yield % distribution charts can be found below:

* The bar in red indicates where The Honest Co's FCF Yield % falls into.


HNST
60GF Score
The Honest Co Inc HNST
FCF Yield % is just one metric. See GF Score™, valuation, warning signs, and more.
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The Honest Co FCF Yield % Calculation

FCF Yield % is a financial solvency ratio that compares the free cash flow a company is expected to earn against its market value.

The Honest Co's FCF Yield % for the fiscal year that ended in Dec. 2025 is calculated as

FCF Yield %=Free Cash Flow / Market Cap
=13.611 / 291.0498
=4.68%

The Honest Co's annualized FCF Yield % for the quarter that ended in Mar. 2026 is calculated as

FCF Yield %=Free Cash Flow * Annualized Factor / Market Cap
=3.786 * 4 / 331.2645
=4.57%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about FCF Yield % →
What does a FCF Yield % of 5.15 mean?
The Honest Co (HNST) has a FCF Yield % of 5.15 as of Jun. 28, 2026. FCF Yield is calculated as Free Cash Flow divided by Market Capitalization. View historical data on The Honest Co and its competitors. According to the industry distribution chart, The Honest Co ranks #729 out of 1983 companies in the Consumer Packaged Goods industry, placing it in the top 36.8%.
Is The Honest Co's FCF Yield % too high?
The Honest Co's current FCF Yield % is 5.15. The Consumer Packaged Goods industry median FCF Yield % is 2.15. The Honest Co's value of 5.15 is 139.5% above this industry median. Based on the distribution chart, The Honest Co ranks #729 out of 1983 companies in the Consumer Packaged Goods industry, which is above the industry midpoint. Overall, The Honest Co has a GF Score™ of 60/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Honest Co's FCF Yield % compare to MAGN and NUS?
According to the Consumer Packaged Goods industry distribution chart, The Honest Co ranks #729 out of 1983 companies for FCF Yield %. This puts The Honest Co in the upper half of its industry. The industry median FCF Yield % is 2.15. The Honest Co's value of 5.15 is 139.5% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good FCF Yield % for a Consumer Packaged Goods company?
The median FCF Yield % among Consumer Packaged Goods companies is 2.15, based on 1,983 companies in the industry. Companies in the top quartile (top 25%) have a FCF Yield % significantly above this median, while those in the bottom quartile fall well below. However, FCF Yield % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Honest Co's current FCF Yield % of 5.15 is 139.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high FCF Yield % mean?
A high FCF Yield % can signal that a stock is expensive relative to its fundamentals. FCF Yield is calculated as Free Cash Flow divided by Market Capitalization. View historical data on The Honest Co and its competitors. For the Consumer Packaged Goods industry, the median FCF Yield % is 2.15 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Honest Co's current FCF Yield % is 5.15. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Honest Co stock overvalued right now?
Based on GuruFocus' analysis, The Honest Co (HNST) is currently considered Modestly Overvalued. The stock's GF Value™ is $2.85, compared to a current price of $3.60 — trading 26.3% above its estimated fair value. The current FCF Yield % is 5.15 and 139.5% above the Consumer Packaged Goods industry median of 2.15. The Honest Co's overall GF Score™ is 60/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is FCF Yield % calculated?
FCF Yield % is calculated from a company's financial statements. For The Honest Co (HNST), the current FCF Yield % is 5.15 as of Jun. 28, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The Honest Co (HNST) Overvalued in 2026?

Based on GuruFocus' analysis, The Honest Co stock appears to be overvalued. The current stock price of $3.60 is trading 26.3% above its estimated GF Value™ of $2.85. GuruFocus considers The Honest Co to be Modestly Overvalued.

Key valuation signals for HNST:

  • FCF Yield %: 5.15
  • GF Value™: $2.85 vs. price of $3.60 (26.3% above fair value)
  • GF Score™: 60/100 with 2 warning signs
  • Industry Position: 139.5% above the Consumer Packaged Goods median (#729 of 1983)

No single metric tells the full story. See the HNST stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Honest Co Business Description

Address 12130 Millennium Drive, Suite 500, Los Angeles, CA, USA, 90094
The Honest Co Inc is a personal care company dedicated to creating cleanly-formulated and sustainably-designed products for everyone from babies to adults. By combining thoughtful design with science-based innovation, the company delivers personal care products for everyone from babies to adults, spanning categories across wipes, personal care, diapers, and beauty. It has three product categories namely; Diapers and Wipes, Skin and Personal Care, and Household and Wellness, out of which the majority of its revenue is generated from the sale of diapers and wipes. The company operates only in the United States.
60GF Score

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FCF Yield % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$3.60
Price
$2.85
GF Value