HNST (The Honest Co) Growth Rank: 2 (As of Aug. 22, 2026) — 33% Below Median

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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

HNST The Honest Co Inc HNST
57 GF Score
Price $5.05
GF Value $3.03
Valuation Significantly Overvalued
! 5 Warning Signs
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What is The Honest Co Growth Rank?

The Honest Co HNST +2.02% 57 Growth Rank is 2 as of Aug. 22, 2026, which is 33% below its 10-year median of 3.00. GuruFocus rates HNST with a GF Score™ of 57/100 and a GF Value™ of $3.03 (Significantly Overvalued). The stock has 5 warning signs investors should review.

The Honest Co has the Growth Rank of 2.

GuruFocus Growth Rank measures the growth of a company in terms of its revenue and profitability, rated on a scale from 1 to 10. Historically, the companies with the highest growth ranks performed the best over the long term. It is calculated using the following criteria:

1. 5-year revenue growth rate, the higher, the better.
2. 3-year revenue growth rate, the higher, the better.
3. 5-year EBITDA growth rate, the higher, the better.
4. The predictability of 5-year revenue. The most consistent it is, the higher the rank.

A higher score reflects a greater ability to drive business growth, with companies considered to have strong and sustainable expansion potential. Conversely, a lower score indicates challenges in achieving consistent growth and scalability.

GuruFocus found that the Growth Rank is the second of the two most-sensitive parameters among the five parameters checked. Please click GF Score to see more details on GF Score's 5 Key Aspects of Analysis.

Please note that we are using the five-year EBITDA growth rate as a parameter, so the company needs to have had positive growth over that time. The reason we use EBITDA instead of earnings per share is that with EBITDA, we can rank a lot more companies since a company may have positive EBITDA but negative EPS. Since we are looking at the growth here, EBITDA gives us a pretty clear picture about the growth in the company's business operations.


HNST vs MAGN, NUS, WALD: Growth Rank Comparison

For the Household & Personal Products subindustry, The Honest Co's Growth Rank, along with its competitors' market caps and Growth Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Honest Co Growth Rank vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, The Honest Co's Growth Rank distribution charts can be found below:

* The bar in red indicates where The Honest Co's Growth Rank falls into.


HNST
57GF Score
The Honest Co Inc HNST
Growth Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Growth Rank →
What does a Growth Rank of 2 mean?
The Honest Co (HNST) has a Growth Rank of 2 as of Aug. 22, 2026. Growth Rank measures the growth of a company in terms of its revenue and profitability. View historical data on The Honest Co and its competitors. This is 33% below median its historical median of 3.00. Over the past decade, The Honest Co's Growth Rank has ranged from 1.00 to 4.00.
Is The Honest Co's Growth Rank too high?
The Honest Co's current Growth Rank of 2 is 33% below median its 10-year median of 3.00. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 4.00. Overall, The Honest Co has a GF Score™ of 57/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Honest Co's Growth Rank compare to MAGN and NUS?
The Honest Co's Growth Rank of 2 can be compared against companies in the Consumer Packaged Goods industry. Historically, The Honest Co's own Growth Rank has ranged from 1.00 to 4.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Growth Rank for a Consumer Packaged Goods company?
A good Growth Rank depends on the Consumer Packaged Goods industry context. However, Growth Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Growth Rank mean?
A high Growth Rank can signal that a stock is expensive relative to its fundamentals. Growth Rank measures the growth of a company in terms of its revenue and profitability. View historical data on The Honest Co and its competitors. The Honest Co's current Growth Rank is 2, which is 33% below median its own 10-year median of 3.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Honest Co stock overvalued right now?
Based on GuruFocus' analysis, The Honest Co (HNST) is currently considered Significantly Overvalued. The stock's GF Value™ is $3.03, compared to a current price of $5.05 — trading 66.5% above its estimated fair value. The current Growth Rank is 2, which is 33% below median its 10-year median of 3.00. The Honest Co's overall GF Score™ is 57/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Growth Rank calculated?
Growth Rank is calculated from a company's financial statements. For The Honest Co (HNST), the current Growth Rank is 2 as of Aug. 22, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The Honest Co (HNST) Overvalued in 2026?

Based on GuruFocus' analysis, The Honest Co stock appears to be overvalued. The current stock price of $5.05 is trading 66.5% above its estimated GF Value™ of $3.03. GuruFocus considers The Honest Co to be Significantly Overvalued.

Key valuation signals for HNST:

  • Growth Rank: 2 (33% below median its 10-year median of 3.00)
  • GF Value™: $3.03 vs. price of $5.05 (66.5% above fair value)
  • GF Score™: 57/100 with 5 warning signs

No single metric tells the full story. See the HNST stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Honest Co Business Description

Address 12130 Millennium Drive, Suite 500, Los Angeles, CA, USA, 90094
The Honest Co Inc is a personal care company dedicated to creating cleanly-formulated and sustainably-designed products for everyone from babies to adults. By combining thoughtful design with science-based innovation, the company delivers personal care products for everyone from babies to adults, spanning categories across wipes, personal care, diapers, and beauty. It has three product categories namely; Diapers and Wipes, Skin and Personal Care, and Household and Wellness, out of which the majority of its revenue is generated from the sale of diapers and wipes. The company operates only in the United States.
57GF Score

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Growth Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$5.05
Price
$3.03
GF Value