Naples Soap CoNASO 27 Gross Margin % is 74.29% as of Dec. 2025, which is 1% below its 10-year median of 74.77. GuruFocus rates NASO with a GF Score™ of 27/100. The stock has 4 warning signs investors should review. Among 1,900 Consumer Packaged Goods companies, Naples Soap Co ranks better than 95.95% on this metric.
The historical rank and industry rank for Naples Soap Co's Gross Margin % or its related term are showing as below:
NASO'
s Gross Margin % Range Over the Past 10 Years
Min: 74.29 Med: 74.77 Max: 75.24
Current: 74.29
During the past 2 years, the highestGross Margin % of Naples Soap Co was 75.24%. The lowest was 74.29%. And the median was 74.77%.
NASO's Gross Margin % is ranked better than 95.95% of 1900
companies
in the Consumer Packaged Goods industry
Industry Median: 26.37
vs NASO: 74.29
Naples Soap Co had a gross margin of 74.29% for the quarter that ended in Dec. 2025 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Naples Soap Co was 0.00% per year.
Naples Soap Co (OTCPK:NASO) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Naples Soap Co had a gross margin of 74.29% for the quarter that ended in Dec. 2025 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Naples Soap Co Gross Margin % Related Terms
Naples Soap Co Gross Margin % Historical Data
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The historical data trend for Naples Soap Co's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Naples Soap Co Gross Margin % Chart
Naples Soap Co Annual Data
Trend
Dec24
Dec25
Gross Margin %
75.24
74.29
Naples Soap Co Semi-Annual Data
Dec24
Dec25
Gross Margin %
75.24
74.29
NASO vs TANH, BYAH, CAWW: Gross Margin % Comparison
For the Household & Personal Products subindustry, Naples Soap Co's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Naples Soap Co Gross Margin % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Naples Soap Co's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Naples Soap Co's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Naples Soap Co (NASO) has a Gross Margin % of 74.29% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Naples Soap Co and its competitors. This is near median its historical median of 74.77. Over the past decade, Naples Soap Co's Gross Margin % has ranged from 74.29 to 75.24. According to the industry distribution chart, Naples Soap Co ranks #77 out of 1900 companies in the Consumer Packaged Goods industry, placing it in the top 4.1%.
Is Naples Soap Co's Gross Margin % too high?
Naples Soap Co's current Gross Margin % of 74.29% is near median its 10-year median of 74.77. Over the past 10 years, this metric has ranged from a low of 74.29 to a high of 75.24. The Consumer Packaged Goods industry median Gross Margin % is 26.37. Naples Soap Co's value of 74.29% is 181.7% above this industry median. Based on the distribution chart, Naples Soap Co ranks #77 out of 1900 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Naples Soap Co has a GF Score™ of 27/100, reflecting its overall financial health beyond just this single metric.
How does Naples Soap Co's Gross Margin % compare to TANH and BYAH?
According to the Consumer Packaged Goods industry distribution chart, Naples Soap Co ranks #77 out of 1900 companies for Gross Margin %. This places Naples Soap Co in the top 4% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 26.37. Naples Soap Co's value of 74.29% is 181.7% above this benchmark. Historically, Naples Soap Co's own Gross Margin % has ranged from 74.29 to 75.24 over the past decade. While the company's 10-year median is 74.77 vs. the industry median of 26.37, Naples Soap Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Consumer Packaged Goods company?
The median Gross Margin % among Consumer Packaged Goods companies is 26.37, based on 1,900 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Naples Soap Co's current Gross Margin % of 74.29% is 181.7% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Naples Soap Co and its competitors. For the Consumer Packaged Goods industry, the median Gross Margin % is 26.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Naples Soap Co's current Gross Margin % is 74.29%, which is near median its own 10-year median of 74.77. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Naples Soap Co stock overvalued right now?
Naples Soap Co (NASO) has a current Gross Margin % of 74.29%. The current Gross Margin % is 74.29%, which is near median its 10-year median of 74.77 and 181.7% above the Consumer Packaged Goods industry median of 26.37. Naples Soap Co's overall GF Score™ is 27/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Naples Soap Co (NASO), the current Gross Margin % is 74.29% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Naples Soap Co Inc is an omni channel retail brand focused on lifestyle, health and that offers personal care products, which include soaps, bath bombs, hair care, facial care, scented candles, and essential oils through its own brick and mortar retail stores and web site, national and boutique re-sellers, and online marketplaces including Amazon and Faire.
27GF Score
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