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Rocky Brands (Rocky Brands) Profitability Rank : 8 (As of Dec. 2023)


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What is Rocky Brands Profitability Rank?

Rocky Brands has the Profitability Rank of 8. It has a higher profitability and may stay that way.

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way. It is based on these factors:

1. Operating Margin %
2. Piotroski F-Score
3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.
4. Consistency of the profitability
5. Predictability Rank

Rocky Brands's Operating Margin % for the quarter that ended in Dec. 2023 was 11.70%. As of today, Rocky Brands's Piotroski F-Score is 6.


Competitive Comparison of Rocky Brands's Profitability Rank

For the Footwear & Accessories subindustry, Rocky Brands's Profitability Rank, along with its competitors' market caps and Profitability Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rocky Brands's Profitability Rank Distribution in the Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Rocky Brands's Profitability Rank distribution charts can be found below:

* The bar in red indicates where Rocky Brands's Profitability Rank falls into.



Rocky Brands Profitability Rank Calculation

GuruFocus Profitability Rank ranks how profitable a company is and how likely the company's business will stay that way.

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Rocky Brands has the Profitability Rank of 8. It has a higher profitability and may stay that way.

Profitability Rank is not directly related to the Financial Strength. But if a company is consistently profitable, its financial strength will be stronger.

Profitability Rank is based on these factors:

1. Operating Margin %

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Rocky Brands's Operating Margin % for the quarter that ended in Dec. 2023 is calculated as:

Operating Margin %=Operating Income (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=14.736 / 125.952
=11.70 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

2. Piotroski F-Score

The zones of discrimination were as such:

Good or high score = 8 or 9
Bad or low score = 0 or 1

Rocky Brands has an F-score of 6 indicating the company's financial situation is typical for a stable company.

3. Trend of the Operating Margin % (5-year average). The company with an uptrend profit margin has a higher rank.

Warning Sign:

Rocky Brands Inc operating margin has been in a 5-year decline. The average rate of decline per year is -1.1%.

4. Consistency of the profitability

5. Predictability Rank


Rocky Brands Profitability Rank Related Terms

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Rocky Brands (Rocky Brands) Business Description

Traded in Other Exchanges
Address
39 East Canal Street, Nelsonville, OH, USA, 45764
Rocky Brands Inc acts as a designer, manufacturer, and marketer of premium-quality footwear and apparel. The company's family of brands includes Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation, and the licensed brand Michelin footwear. The company operates its business through three business segments: Wholesale, Retail and Contract. It generates majority of the revenue from Wholesale segment.
Executives
Mike Brooks director, officer: Chairman, President and CEO 39 E CANAL ST, NELSONVILLE OH 45764
Curtis A Loveland director, officer: Secretary PORTER WRIGHT MORRIS & ARTHUR, 41 SOUTH HIGH STREET, COLUMBUS OH 43215
Moore Robert Burton Jr. director 39 E. CANAL ST., NELSONVILLE OH 45764
Haning G Courtney director 110 N. MAIN ST., NEW LEXINGTON OH 43764
Michael L Finn director 2555 INTERNATIONAL STREET, COLUMBUS OH 43221
Dwight Eric Smith director 518 EAST BROAD STREET, COLUMBUS OH 43215
Sarah E O'connor officer: SVP, CFO and Treasurer 39 EAST CANAL STREET, NELSONVILLE OH 45764
Jason Brooks officer: President-US Wholesale Sales 39 E. CANAL ST., NELSONVILLE OH 45764
Thomas D. Robertson officer: Chief Financial Officer 39 E. CANAL ST., NELSONVILLE OH 45764
James L Stewart director 39 EAST CANAL ST, NELSONVILLE OH 45764
Robyn R. Hahn director 39 E. CANAL ST., NELSONVILLE OH 45764
William L Jordan director 810 DSW DRIVE, COLUMBUS OH 43219
Byron Wortham officer: Pres CoreBrndSalesMktg&ProdDev 39 E. CANAL ST., NELSONVILLE OH 45764
Tracie A. Winbigler director 39 E. CANAL ST., NELSONVILLE OH 45764
Richard Simms officer: President-Retail Sales 39 E. CANAL ST., NELSONVILLE OH 45764