ASOS (CHIX:ASCL) Shares Buyback Ratio %: -0.39 (As of Jul. 30, 2026)

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CHIX:ASCL ASOS PLC CHIX:ASCL
55 GF Score
Price £3.83
GF Value £2.38
Valuation Significantly Overvalued
! 8 Warning Signs
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What is ASOS Shares Buyback Ratio %?

ASOS CHIX:ASCL -0.52% 55 Shares Buyback Ratio % is -0.39 as of Jul. 30, 2026. GuruFocus rates CHIX:ASCL with a GF Score™ of 55/100 and a GF Value™ of £2.38 (Significantly Overvalued). The stock has 8 warning signs investors should review.

Shares Outstanding (EOP) are shares that have been authorized, issued, and purchased by investors and are held by them.

GuruFocus calculates shares buyback ratio using previous shares outstanding minus the current shares outstanding, and then divides by previous shares outstanding. ASOS's current shares buyback ratio was -0.39%.

ASOS Shares Buyback Ratio % Related Terms

ASOS Shares Buyback Ratio % Historical Data

* Premium members only.

The historical data trend for ASOS's Shares Buyback Ratio % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

ASOS Shares Buyback Ratio % Chart

ASOS Annual Data
Trend Aug16 Aug17 Aug18 Aug19 Aug20 Aug21 Aug22 Aug23 Aug24 Aug25
Shares Buyback Ratio %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -0.07 -0.10 -19.08 -0.13 -0.21

ASOS Semi-Annual Data
Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24 Aug24 Feb25 Aug25 Feb26
Shares Buyback Ratio % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -0.08 -0.05 -0.02 -0.20 -0.19
CHIX:ASCL
55GF Score
ASOS PLC CHIX:ASCL
Shares Buyback Ratio % is just one metric. See GF Score™, valuation, warning signs, and more.
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ASOS Shares Buyback Ratio % Calculation

ASOS's Shares Buyback Ratio for the fiscal year that ended in Aug. 2025 is calculated as

Shares Buyback Ratio=(Shares Outstanding (EOP) (A: Aug. 2024 ) - Shares Outstanding (EOP) (A: Aug. 2025 )) / Shares Outstanding (EOP) (A: Aug. 2024 )
=(119.162 - 119.418) / 119.162
=-0.21%

ASOS's Shares Buyback Ratio for the quarter that ended in Feb. 2026 is calculated as

Shares Buyback Ratio=(Shares Outstanding (EOP) (A: Aug. 2025 ) - Shares Outstanding (EOP) (A: Feb. 2026 )) / Shares Outstanding (EOP) (A: Aug. 2025 )
=(119.418 - 119.649) / 119.418
=-0.19%

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Shares Buyback Ratio % →
What does a Shares Buyback Ratio % of -0.39 mean?
ASOS (CHIX:ASCL) has a Shares Buyback Ratio % of -0.39 as of Jul. 30, 2026. Share buyback ratio is the percent change of a company's shares outstanding from two periods. View historical data on ASOS and its competitors.
Is ASOS's Shares Buyback Ratio % too high?
ASOS's current Shares Buyback Ratio % is -0.39. Overall, ASOS has a GF Score™ of 55/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does ASOS's Shares Buyback Ratio % compare to AMZN and BABA?
ASOS's Shares Buyback Ratio % of -0.39 can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Shares Buyback Ratio % for a Retail - Cyclical company?
A good Shares Buyback Ratio % depends on the Retail - Cyclical industry context. However, Shares Buyback Ratio % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Shares Buyback Ratio % mean?
A high Shares Buyback Ratio % can signal that a stock is expensive relative to its fundamentals. Share buyback ratio is the percent change of a company's shares outstanding from two periods. View historical data on ASOS and its competitors. ASOS's current Shares Buyback Ratio % is -0.39. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ASOS stock overvalued right now?
Based on GuruFocus' analysis, ASOS (CHIX:ASCL) is currently considered Significantly Overvalued. The stock's GF Value™ is £2.38, compared to a current price of £3.83 — trading 60.7% above its estimated fair value. The current Shares Buyback Ratio % is -0.39. ASOS's overall GF Score™ is 55/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Shares Buyback Ratio % calculated?
Shares Buyback Ratio % is calculated from a company's financial statements. For ASOS (CHIX:ASCL), the current Shares Buyback Ratio % is -0.39 as of Jul. 30, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is ASOS (CHIX:ASCL) Overvalued in 2026?

Based on GuruFocus' analysis, ASOS stock appears to be overvalued. The current stock price of £3.83 is trading 60.7% above its estimated GF Value™ of £2.38. GuruFocus considers ASOS to be Significantly Overvalued.

Key valuation signals for CHIX:ASCL:

  • Shares Buyback Ratio %: -0.39
  • GF Value™: £2.38 vs. price of £3.83 (60.7% above fair value)
  • GF Score™: 55/100 with 8 warning signs

No single metric tells the full story. See the CHIX:ASCL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

ASOS Business Description

Address Hampstead Road, Greater London House, London, GBR, NW1 7FB
Asos is a global e-commerce player focusing on fashion and cosmetics and targeting the youth segment (20-somethings) globally. Of its revenue, 45% comes from its UK home market, 30% from other European Union countries, 13% from the United States, 12% from the rest of the world. The company ships to 240 countries from its three warehouses located in the UK, continental Europe, and the United States. It offers over 85 000 products on its website from third-party brands and its own labels.
55GF Score

Get the complete analysis for CHIX:ASCL

Shares Buyback Ratio % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£3.83
Price
£2.38
GF Value