ASOSCHIX:ASCL -4.07%58 5-Year Yield-on-Cost % is 0.00 as of Jul. 04, 2026. GuruFocus rates CHIX:ASCL with a GF Score™ of 58/100 and a GF Value™ of £2.39 (Significantly Overvalued). The stock has 6 warning signs investors should review. Among 581 Retail - Cyclical companies, ASOS ranks worse than 172116.87% on this metric.
ASOS's yield on cost for the quarter that ended in Feb. 2026 was 0.00.
The historical rank and industry rank for ASOS's 5-Year Yield-on-Cost % or its related term are showing as below:
CHIX:ASCl's 5-Year Yield-on-Cost % is not ranked *
in the Retail - Cyclical industry.
Industry Median: 3.27 * Ranked among companies with meaningful 5-Year Yield-on-Cost % only.
ASOS (CHIX:ASCl) 5-Year Yield-on-Cost % Explanation
Of course the risk here is that the company may not raise its dividends as it did before. The key is to select the companies that can consistently raise its dividends. Usually companies with long history of raising dividends tend to do so.
ASOS 5-Year Yield-on-Cost % Related Terms
CHIX:ASCL vs AMZN, BABA, PDD: 5-Year Yield-on-Cost % Comparison
For the Internet Retail subindustry, ASOS's 5-Year Yield-on-Cost %, along with its competitors' market caps and 5-Year Yield-on-Cost % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
ASOS 5-Year Yield-on-Cost % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, ASOS's 5-Year Yield-on-Cost % distribution charts can be found below:
* The bar in red indicates where ASOS's 5-Year Yield-on-Cost % falls into.
Dividend Yield % and dividend growth of a stock is an important factor for income investors. But if company A raises its dividend constantly faster than company B, company A's future dividend yield might be much higher than Company B's even if their yields are the same now and their stock prices do not change.
Yield on Cost assumes that you buy and the stock today, and hold it for 5 years. If the company raises it dividends at the same rate as it did over the past 5 years, the dividends investors receive annually in 5 years relative to the stock price today.
ASOS (CHIX:ASCL) has a 5-Year Yield-on-Cost % of 0.00 as of Jul. 04, 2026. 5-Year Yield on Cost measures the expected yield based on a company's current yield and 5-year dividend growth. View historical data on ASOS and its competitors. According to the industry distribution chart, ASOS ranks #999999 out of 581 companies in the Retail - Cyclical industry.
Is ASOS's 5-Year Yield-on-Cost % too high?
ASOS's current 5-Year Yield-on-Cost % is 0.00. Based on the distribution chart, ASOS ranks #999999 out of 581 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, ASOS has a GF Score™ of 58/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does ASOS's 5-Year Yield-on-Cost % compare to AMZN and BABA?
According to the Retail - Cyclical industry distribution chart, ASOS ranks #999999 out of 581 companies for 5-Year Yield-on-Cost %. This places ASOS in the lower half of its industry. The industry median 5-Year Yield-on-Cost % is 3.27. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 5-Year Yield-on-Cost % for a Retail - Cyclical company?
The median 5-Year Yield-on-Cost % among Retail - Cyclical companies is 3.27, based on 581 companies in the industry. Companies in the top quartile (top 25%) have a 5-Year Yield-on-Cost % significantly above this median, while those in the bottom quartile fall well below. However, 5-Year Yield-on-Cost % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 5-Year Yield-on-Cost % mean?
A high 5-Year Yield-on-Cost % can signal that a stock is expensive relative to its fundamentals. 5-Year Yield on Cost measures the expected yield based on a company's current yield and 5-year dividend growth. View historical data on ASOS and its competitors. For the Retail - Cyclical industry, the median 5-Year Yield-on-Cost % is 3.27 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. ASOS's current 5-Year Yield-on-Cost % is 0.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ASOS stock overvalued right now?
Based on GuruFocus' analysis, ASOS (CHIX:ASCL) is currently considered Significantly Overvalued. The stock's GF Value™ is £2.39, compared to a current price of £3.19 — trading 33.3% above its estimated fair value. The current 5-Year Yield-on-Cost % is 0.00. ASOS's overall GF Score™ is 58/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 5-Year Yield-on-Cost % calculated?
5-Year Yield-on-Cost % is calculated from a company's financial statements. For ASOS (CHIX:ASCL), the current 5-Year Yield-on-Cost % is 0.00 as of Jul. 04, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is ASOS (CHIX:ASCL) Overvalued in 2026?
Based on GuruFocus' analysis, ASOS stock appears to be overvalued.
The current stock price of £3.19 is trading 33.3% above its estimated GF Value™ of £2.39.
GuruFocus considers ASOS to be Significantly Overvalued.
Key valuation signals for CHIX:ASCL:
5-Year Yield-on-Cost %: 0.00
GF Value™: £2.39 vs. price of £3.19 (33.3% above fair value)
No single metric tells the full story. See the CHIX:ASCL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Asos is a global e-commerce player focusing on fashion and cosmetics and targeting the youth segment (20-somethings) globally. Of its revenue, 45% comes from its UK home market, 30% from other European Union countries, 13% from the United States, 12% from the rest of the world. The company ships to 240 countries from its three warehouses located in the UK, continental Europe, and the United States. It offers over 85 000 products on its website from third-party brands and its own labels.
58GF Score
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5-Year Yield-on-Cost % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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