Profoto Holding AB (OSTO:PRFO) Cash Conversion Cycle: 262.70 (As of Mar. 2026)


OSTO:PRFO Profoto Holding AB OSTO:PRFO
62 GF Score
Price kr8.36
GF Value kr38.83
Valuation Significantly Undervalued
! 4 Warning Signs
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What is Profoto Holding AB Cash Conversion Cycle?

Profoto Holding AB OSTO:PRFO +1.70% 62 Cash Conversion Cycle is 262.70 as of Mar. 2026. GuruFocus rates OSTO:PRFO with a GF Score™ of 62/100 and a GF Value™ of kr38.83 (Significantly Undervalued). The stock has 4 warning signs investors should review.

Cash Conversion Cycle is one of several measures of management effectiveness. It equals Days Sales Outstanding + Days Inventory - Days Payable.

Profoto Holding AB's Days Sales Outstanding for the three months ended in Mar. 2026 was 46.24.
Profoto Holding AB's Days Inventory for the three months ended in Mar. 2026 was 311.95.
Profoto Holding AB's Days Payable for the three months ended in Mar. 2026 was 95.49.
Therefore, Profoto Holding AB's Cash Conversion Cycle (CCC) for the three months ended in Mar. 2026 was 262.70.


Profoto Holding AB  (OSTO:PRFO) Cash Conversion Cycle Explanation

Generally, the lower this number is, the better for the company. Although it should be combined with other metrics (such as ROE % and ROA %), it can be especially useful for comparing close competitors, because the company with the lowest CCC is often the one with better management.


Be Aware

CCC is most effective with retail-type companies, which have inventories that are sold to customers. Consulting businesses, software companies and insurance companies are all examples of companies for whom this metric is meaningless.

The CCC is one of several tools that can help you evaluate management, especially if it is calculated for several consecutive time periods and for several competitors. Decreasing or steady CCCs are good, while rising ones should motivate you to dig a bit deeper.


Profoto Holding AB Cash Conversion Cycle Related Terms


Profoto Holding AB Cash Conversion Cycle Historical Data

* Premium members only.

The historical data trend for Profoto Holding AB's Cash Conversion Cycle can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Profoto Holding AB Cash Conversion Cycle Chart

Profoto Holding AB Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cash Conversion Cycle
Get a 7-Day Free Trial 122.56 147.88 266.13 364.32 336.24

Profoto Holding AB Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Cash Conversion Cycle Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 598.74 334.63 431.35 242.59 262.70

OSTO:PRFO vs AS, HAS, LTH: Cash Conversion Cycle Comparison

For the Leisure subindustry, Profoto Holding AB's Cash Conversion Cycle, along with its competitors' market caps and Cash Conversion Cycle data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Profoto Holding AB Cash Conversion Cycle vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Profoto Holding AB's Cash Conversion Cycle distribution charts can be found below:

* The bar in red indicates where Profoto Holding AB's Cash Conversion Cycle falls into.


OSTO:PRFO
62GF Score
Profoto Holding AB OSTO:PRFO
Cash Conversion Cycle is just one metric. See GF Score™, valuation, warning signs, and more.
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Profoto Holding AB Cash Conversion Cycle Calculation

Cash Conversion Cycle (CCC) measures how fast a company can convert cash on hand into even more cash on hand. This metric looks at the amount of time needed to sell inventory, the amount of time needed to collect receivables and the length of time the company is afforded to pay its bills without incurring penalties.

Cash Conversion Cycle is one of several measures of management effectiveness.

Profoto Holding AB's Cash Conversion Cycle for the fiscal year that ended in Dec. 2025 is calculated as

Cash Conversion Cycle=Days Sales Outstanding +Days Inventory-Days Payable
=52.35+424.48-140.59
=336.24

Profoto Holding AB's Cash Conversion Cycle for the quarter that ended in Mar. 2026 is calculated as:

Cash Conversion Cycle=Days Sales Outstanding+Days Inventory-Days Payable
=46.24+311.95-95.49
=262.70

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Cash Conversion Cycle →
What does a Cash Conversion Cycle of 262.70 mean?
Profoto Holding AB (OSTO:PRFO) has a Cash Conversion Cycle of 262.70 as of Mar. 2026. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Profoto Holding AB and its competitors.
Is Profoto Holding AB's Cash Conversion Cycle too high?
Profoto Holding AB's current Cash Conversion Cycle is 262.70. The Travel & Leisure industry median Cash Conversion Cycle is 10.35. Profoto Holding AB's value of 262.70 is 2438.2% above this industry median. Overall, Profoto Holding AB has a GF Score™ of 62/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Profoto Holding AB's Cash Conversion Cycle compare to AS and HAS?
Profoto Holding AB's Cash Conversion Cycle of 262.70 can be compared against companies in the Travel & Leisure industry. The industry median Cash Conversion Cycle is 10.35. Profoto Holding AB's value of 262.70 is 2438.2% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cash Conversion Cycle for a Travel & Leisure company?
The median Cash Conversion Cycle among Travel & Leisure companies is 10.35, based on 840 companies in the industry. Companies in the top quartile (top 25%) have a Cash Conversion Cycle significantly above this median, while those in the bottom quartile fall well below. However, Cash Conversion Cycle should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Profoto Holding AB's current Cash Conversion Cycle of 262.70 is 2438.2% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cash Conversion Cycle mean?
A high Cash Conversion Cycle can signal that a stock is expensive relative to its fundamentals. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Profoto Holding AB and its competitors. For the Travel & Leisure industry, the median Cash Conversion Cycle is 10.35 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Profoto Holding AB's current Cash Conversion Cycle is 262.70. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Profoto Holding AB stock overvalued right now?
Based on GuruFocus' analysis, Profoto Holding AB (OSTO:PRFO) is currently considered Significantly Undervalued. The stock's GF Value™ is kr38.83, compared to a current price of kr8.36 — trading 78.5% below its estimated fair value. The current Cash Conversion Cycle is 262.70 and 2438.2% above the Travel & Leisure industry median of 10.35. Profoto Holding AB's overall GF Score™ is 62/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cash Conversion Cycle calculated?
Cash Conversion Cycle is calculated from a company's financial statements. For Profoto Holding AB (OSTO:PRFO), the current Cash Conversion Cycle is 262.70 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Profoto Holding AB (OSTO:PRFO) Overvalued in 2026?

Based on GuruFocus' analysis, Profoto Holding AB stock appears to be undervalued. The current stock price of kr8.36 is trading 78.5% below its estimated GF Value™ of kr38.83. GuruFocus considers Profoto Holding AB to be Significantly Undervalued.

Key valuation signals for OSTO:PRFO:

  • Cash Conversion Cycle: 262.70
  • GF Value™: kr38.83 vs. price of kr8.36 (78.5% below fair value)
  • GF Score™: 62/100 with 4 warning signs
  • Industry Position: 2438.2% above the Travel & Leisure median

No single metric tells the full story. See the OSTO:PRFO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Profoto Holding AB Business Description

Other Exchanges 94H:Germany
Address Landsvagen 57, Box 1264, Sundbyberg, SWE, 172 25
Profoto Holding AB is engaged in the manufacture and sale of studio flash systems and other accessories in the professional photo industry. It develops, markets, and sells lighting systems for professional photography, such as flashes, light shaping tools, and automated systems for e-commerce. The company has only one reportable segment, which is Photographics, which derives revenue from the sale of light units and systems with accessories and related services. Geographically, It generates a majority of its revenue from the Americas and the rest from the EMEA and APAC regions.
62GF Score

Get the complete analysis for OSTO:PRFO

Cash Conversion Cycle is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr8.36
Price
kr38.83
GF Value