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Imperial Brands (STU:ITBA) Forward PE Ratio Explanation
The Forward PE Ratio of a company is often used to compare current earnings to estimated future earnings, as well as gaining a clearer picture of what earnings will look like without charges and other accounting adjustments. If earnings are expected to grow in the future, the Forward PE Ratio will be lower than the current PE Ratio. This measure is also used to compare one company to another with a forward-looking focus.
Trailing PE Ratio relies on what is already done. It uses the current share price and divides by the total EPS (Basic) over the past 12 months. PE Ratio can be affected by Non Operating Income such as the sale of part of businesses. This may increase for the current year or quarter dramatically. But it cannot be repeated over and over. Therefore PE Ratio without NRI is a more accurate indication of valuation than PE Ratio .
Imperial Brands Forward PE Ratio Related Terms
Imperial Brands Forward PE Ratio Historical Data
* Premium members only.
The historical data trend for Imperial Brands's Forward PE Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Imperial Brands Forward PE Ratio Chart
Imperial Brands Annual Data
Trend
2022-09
2023-09
2024-09
2025-09
Forward PE Ratio
6.46
5.36
8.74
9.17
Imperial Brands Semi-Annual Data
2022-03
2022-09
2023-03
2023-09
2024-03
2024-09
2025-03
2025-09
2026-03
Forward PE Ratio
6.54
6.46
6.49
5.36
5.91
8.74
8.68
9.17
8.91
STU:ITBA vs PM, MO, TPB: Forward PE Ratio Comparison
For the Tobacco subindustry, Imperial Brands's Forward PE Ratio, along with its competitors' market caps and Forward PE Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Imperial Brands Forward PE Ratio vs Tobacco Products Industry
For the Tobacco Products industry and Consumer Defensive sector, Imperial Brands's Forward PE Ratio distribution charts can be found below:
* The bar in red indicates where Imperial Brands's Forward PE Ratio falls into.
It's a measure of the price-to-earnings ratio (PE Ratio) using forecasted earnings for the calculation. While the earnings used are just an estimate and are not as reliable as current earnings data, there is still benefit in estimated P/E analysis. The forecasted earnings used in the formula can either be for the next 12 months or for the next full-year fiscal period.
Imperial Brands (STU:ITBA) has a Forward PE Ratio of 7.93 as of Jul. 21, 2026. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Imperial Brands and its competitors. According to the industry distribution chart, Imperial Brands ranks #6 out of 24 companies in the Tobacco Products industry, placing it in the top 25%.
Is Imperial Brands' Forward PE Ratio too high?
Imperial Brands' current Forward PE Ratio is 7.93. The Tobacco Products industry median Forward PE Ratio is 11.95. Imperial Brands' value of 7.93 is 33.6% below this industry median. Based on the distribution chart, Imperial Brands ranks #6 out of 24 companies in the Tobacco Products industry, which is in the top quartile — a strong position relative to peers. Overall, Imperial Brands has a GF Score™ of 66/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Imperial Brands' Forward PE Ratio compare to PM and MO?
According to the Tobacco Products industry distribution chart, Imperial Brands ranks #6 out of 24 companies for Forward PE Ratio. This places Imperial Brands in the top 25% of its industry — outperforming the majority of peers. The industry median Forward PE Ratio is 11.95. Imperial Brands' value of 7.93 is 33.6% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Forward PE Ratio for a Tobacco Products company?
The median Forward PE Ratio among Tobacco Products companies is 11.95, based on 24 companies in the industry. Companies in the top quartile (top 25%) have a Forward PE Ratio significantly above this median, while those in the bottom quartile fall well below. However, Forward PE Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Imperial Brands's current Forward PE Ratio of 7.93 is 33.6% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Forward PE Ratio mean?
A high Forward PE Ratio can signal that a stock is expensive relative to its fundamentals. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on Imperial Brands and its competitors. For the Tobacco Products industry, the median Forward PE Ratio is 11.95 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Imperial Brands's current Forward PE Ratio is 7.93. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Imperial Brands stock overvalued right now?
Based on GuruFocus' analysis, Imperial Brands (STU:ITBA) is currently considered Significantly Overvalued. The stock's GF Value™ is €17.94, compared to a current price of €32.80 — trading 82.8% above its estimated fair value. The current Forward PE Ratio is 7.93 and 33.6% below the Tobacco Products industry median of 11.95. Imperial Brands' overall GF Score™ is 66/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Forward PE Ratio calculated?
Forward PE Ratio is calculated from a company's financial statements. For Imperial Brands (STU:ITBA), the current Forward PE Ratio is 7.93 as of Jul. 21, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Imperial Brands (STU:ITBA) Overvalued in 2026?
Based on GuruFocus' analysis, Imperial Brands stock appears to be overvalued.
The current stock price of €32.80 is trading 82.8% above its estimated GF Value™ of €17.94.
GuruFocus considers Imperial Brands to be Significantly Overvalued.
Key valuation signals for STU:ITBA:
Forward PE Ratio: 7.93
GF Value™: €17.94 vs. price of €32.80 (82.8% above fair value)
Industry Position: 33.6% below the Tobacco Products median (#6 of 24)
No single metric tells the full story. See the STU:ITBA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Imperial Brands is the world's fourth-largest international tobacco company (excluding China National Tobacco), with total fiscal 2025 volume of 187 billion cigarettes sold in more than 120 countries. Its largest and most important markets are the US (where it sits as the third-largest manufacturer, following its acquisition of the Winston and Blu brands), Germany, the UK, Spain, and Australia. The firm also holds a leading global position in the fine-cut tobacco and hand-rolling paper categories. It has a logistics platform in Western Europe, Altadis.
66GF Score
Get the complete analysis for STU:ITBA
Forward PE Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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