Imperial Brands (STU:ITBA) Tariff Resilience Score: 7/10 (As of Jul. 05, 2026)


STU:ITBA Imperial Brands PLC STU:ITBA
72 GF Score
Price €32.20
GF Value €19.57
! 3 Warning Signs
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What is Imperial Brands Tariff Resilience Score?

Imperial Brands STU:ITBA -2.42% 72 Tariff Resilience Score is 7 as of Jul. 05, 2026. GuruFocus rates STU:ITBA with a GF Score™ of 72/100 and a GF Value™ of €19.57. The stock has 3 warning signs investors should review. Among 54 Tobacco Products companies, Imperial Brands ranks better than 98.15% on this metric.

Imperial Brands has the Tariff Resilience Score of 7, which implies that the company might have Highly Resilient.

Imperial Brands has Imperial Brands has a diversified global supply chain and sales markets. Tobacco products face specific tariffs, but the company has historically managed these through pricing strategies. Its global footprint provides some buffer against localized tariff impacts.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Imperial Brands might have Highly Resilient.


Imperial Brands  (STU:ITBA) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Imperial Brands Tariff Resilience Score Related Terms


STU:ITBA vs PM, MO, TPB: Tariff Resilience Score Comparison

For the Tobacco subindustry, Imperial Brands's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Imperial Brands Tariff Resilience Score vs Tobacco Products Industry

For the Tobacco Products industry and Consumer Defensive sector, Imperial Brands's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Imperial Brands's Tariff Resilience Score falls into.


STU:ITBA
72GF Score
Imperial Brands PLC STU:ITBA
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 7 mean?
Imperial Brands (STU:ITBA) has a Tariff Resilience Score of 7 as of Jul. 05, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Imperial Brands ranks #1 out of 54 companies in the Tobacco Products industry, placing it in the top 1.9%.
Is Imperial Brands' Tariff Resilience Score too high?
Imperial Brands' current Tariff Resilience Score is 7. Based on the distribution chart, Imperial Brands ranks #1 out of 54 companies in the Tobacco Products industry, which is in the top quartile — a strong position relative to peers. Overall, Imperial Brands has a GF Score™ of 72/100, reflecting its overall financial health beyond just this single metric.
How does Imperial Brands' Tariff Resilience Score compare to PM and MO?
According to the Tobacco Products industry distribution chart, Imperial Brands ranks #1 out of 54 companies for Tariff Resilience Score. This places Imperial Brands in the top 2% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for a Tobacco Products company?
A good Tariff Resilience Score depends on the Tobacco Products industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Imperial Brands's current Tariff Resilience Score is 7. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Imperial Brands stock overvalued right now?
Imperial Brands (STU:ITBA) has a current Tariff Resilience Score of 7. The stock's GF Value™ is €19.57, compared to a current price of €32.20 — trading 64.5% above its estimated fair value. The current Tariff Resilience Score is 7. Imperial Brands' overall GF Score™ is 72/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Imperial Brands (STU:ITBA), the current Tariff Resilience Score is 7 as of Jul. 05, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Imperial Brands (STU:ITBA) Overvalued in 2026?

Based on GuruFocus' analysis, Imperial Brands stock appears to be overvalued. The current stock price of €32.20 is trading 64.5% above its estimated GF Value™ of €19.57.

Key valuation signals for STU:ITBA:

  • Tariff Resilience Score: 7
  • GF Value™: €19.57 vs. price of €32.20 (64.5% above fair value)
  • GF Score™: 72/100 with 3 warning signs

No single metric tells the full story. See the STU:ITBA stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Imperial Brands Business Description

Address 121 Winterstoke Road, Bristol, GBR, BS3 2LL
Imperial Brands is the world's fourth-largest international tobacco company (excluding China National Tobacco), with total fiscal 2025 volume of 187 billion cigarettes sold in more than 120 countries. Its largest and most important markets are the US (where it sits as the third-largest manufacturer, following its acquisition of the Winston and Blu brands), Germany, the UK, Spain, and Australia. The firm also holds a leading global position in the fine-cut tobacco and hand-rolling paper categories. It has a logistics platform in Western Europe, Altadis.
72GF Score

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Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€32.20
Price
€19.57
GF Value