YouGov (LSE:YOU) Selling, General, & Admin. Expense : £260.2 Mil (TTM As of Jul. 2024)

YouGov Selling, General, & Admin. Expense Chart

YouGov Annual Data
	Trend	Jul15	Jul16	Jul17	Jul18	Jul19	Jul20	Jul21	Jul22	Jul23	Jul24
Selling, General, & Admin. Expense		Get a 7-Day Free Trial					113.80	123.80	157.40	162.90	260.20

YouGov Semi-Annual Data
	Jan15	Jul15	Jan16	Jul16	Jan17	Jul17	Jan18	Jul18	Jan19	Jul19	Jan20	Jul20	Jan21	Jul21	Jan22	Jul22	Jan23	Jul23	Jan24	Jul24
Selling, General, & Admin. Expense	Get a 7-Day Free Trial															82.70	91.10	71.80	112.30	147.90

Competitive Comparison of YouGov's Selling, General, & Admin. Expense

For the Consulting Services subindustry, YouGov's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

YouGov's Selling, General, & Admin. Expense Distribution in the Business Services Industry

For the Business Services industry and Industrials sector, YouGov's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where YouGov's Selling, General, & Admin. Expense falls into.

YouGov Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jul. 2024 adds up the semi-annually data reported by the company within the most recent 12 months, which was £260.2 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

YouGov  (LSE:YOU) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.

YouGov Selling, General, & Admin. Expense Related Terms

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