Rapala VMC (FRA:RAP) Cash Conversion Cycle: 301.37 (As of Dec. 2025)


FRA:RAP Rapala VMC Corp FRA:RAP
59 GF Score
Price €1.09
GF Value €2.18
Valuation Significantly Undervalued
! 4 Warning Signs
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What is Rapala VMC Cash Conversion Cycle?

Rapala VMC FRA:RAP +0.46% 59 Cash Conversion Cycle is 301.37 as of Dec. 2025. GuruFocus rates FRA:RAP with a GF Score™ of 59/100 and a GF Value™ of €2.18 (Significantly Undervalued). The stock has 4 warning signs investors should review.

Cash Conversion Cycle is one of several measures of management effectiveness. It equals Days Sales Outstanding + Days Inventory - Days Payable.

Rapala VMC's Days Sales Outstanding for the six months ended in Dec. 2025 was 41.33.
Rapala VMC's Days Inventory for the six months ended in Dec. 2025 was 326.23.
Rapala VMC's Days Payable for the six months ended in Dec. 2025 was 66.19.
Therefore, Rapala VMC's Cash Conversion Cycle (CCC) for the six months ended in Dec. 2025 was 301.37.


Rapala VMC  (FRA:RAP) Cash Conversion Cycle Explanation

Generally, the lower this number is, the better for the company. Although it should be combined with other metrics (such as ROE % and ROA %), it can be especially useful for comparing close competitors, because the company with the lowest CCC is often the one with better management.


Be Aware

CCC is most effective with retail-type companies, which have inventories that are sold to customers. Consulting businesses, software companies and insurance companies are all examples of companies for whom this metric is meaningless.

The CCC is one of several tools that can help you evaluate management, especially if it is calculated for several consecutive time periods and for several competitors. Decreasing or steady CCCs are good, while rising ones should motivate you to dig a bit deeper.


Rapala VMC Cash Conversion Cycle Related Terms


Rapala VMC Cash Conversion Cycle Historical Data

* Premium members only.

The historical data trend for Rapala VMC's Cash Conversion Cycle can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rapala VMC Cash Conversion Cycle Chart

Rapala VMC Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cash Conversion Cycle
Get a 7-Day Free Trial Premium Member Only Premium Member Only 218.27 275.90 362.89 304.24 274.38

Rapala VMC Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Cash Conversion Cycle Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 356.65 301.18 302.70 244.76 301.37

FRA:RAP vs AS, HAS, LTH: Cash Conversion Cycle Comparison

For the Leisure subindustry, Rapala VMC's Cash Conversion Cycle, along with its competitors' market caps and Cash Conversion Cycle data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rapala VMC Cash Conversion Cycle vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Rapala VMC's Cash Conversion Cycle distribution charts can be found below:

* The bar in red indicates where Rapala VMC's Cash Conversion Cycle falls into.


FRA:RAP
59GF Score
Rapala VMC Corp FRA:RAP
Cash Conversion Cycle is just one metric. See GF Score™, valuation, warning signs, and more.
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Rapala VMC Cash Conversion Cycle Calculation

Cash Conversion Cycle (CCC) measures how fast a company can convert cash on hand into even more cash on hand. This metric looks at the amount of time needed to sell inventory, the amount of time needed to collect receivables and the length of time the company is afforded to pay its bills without incurring penalties.

Cash Conversion Cycle is one of several measures of management effectiveness.

Rapala VMC's Cash Conversion Cycle for the fiscal year that ended in Dec. 2025 is calculated as

Cash Conversion Cycle=Days Sales Outstanding +Days Inventory-Days Payable
=38.1+302.25-65.97
=274.38

Rapala VMC's Cash Conversion Cycle for the quarter that ended in Dec. 2025 is calculated as:

Cash Conversion Cycle=Days Sales Outstanding+Days Inventory-Days Payable
=41.33+326.23-66.19
=301.37

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Cash Conversion Cycle →
What does a Cash Conversion Cycle of 301.37 mean?
Rapala VMC (FRA:RAP) has a Cash Conversion Cycle of 301.37 as of Dec. 2025. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Rapala VMC and its competitors.
Is Rapala VMC's Cash Conversion Cycle too high?
Rapala VMC's current Cash Conversion Cycle is 301.37. The Travel & Leisure industry median Cash Conversion Cycle is 10.35. Rapala VMC's value of 301.37 is 2811.8% above this industry median. Overall, Rapala VMC has a GF Score™ of 59/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Rapala VMC's Cash Conversion Cycle compare to AS and HAS?
Rapala VMC's Cash Conversion Cycle of 301.37 can be compared against companies in the Travel & Leisure industry. The industry median Cash Conversion Cycle is 10.35. Rapala VMC's value of 301.37 is 2811.8% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cash Conversion Cycle for a Travel & Leisure company?
The median Cash Conversion Cycle among Travel & Leisure companies is 10.35, based on 840 companies in the industry. Companies in the top quartile (top 25%) have a Cash Conversion Cycle significantly above this median, while those in the bottom quartile fall well below. However, Cash Conversion Cycle should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rapala VMC's current Cash Conversion Cycle of 301.37 is 2811.8% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cash Conversion Cycle mean?
A high Cash Conversion Cycle can signal that a stock is expensive relative to its fundamentals. Cash conversion cycle equals sum of days inventory and days sales outstanding less days payable. View historical data on Rapala VMC and its competitors. For the Travel & Leisure industry, the median Cash Conversion Cycle is 10.35 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rapala VMC's current Cash Conversion Cycle is 301.37. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rapala VMC stock overvalued right now?
Based on GuruFocus' analysis, Rapala VMC (FRA:RAP) is currently considered Significantly Undervalued. The stock's GF Value™ is €2.18, compared to a current price of €1.09 — trading 50% below its estimated fair value. The current Cash Conversion Cycle is 301.37 and 2811.8% above the Travel & Leisure industry median of 10.35. Rapala VMC's overall GF Score™ is 59/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cash Conversion Cycle calculated?
Cash Conversion Cycle is calculated from a company's financial statements. For Rapala VMC (FRA:RAP), the current Cash Conversion Cycle is 301.37 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rapala VMC (FRA:RAP) Overvalued in 2026?

Based on GuruFocus' analysis, Rapala VMC stock appears to be undervalued. The current stock price of €1.09 is trading 50% below its estimated GF Value™ of €2.18. GuruFocus considers Rapala VMC to be Significantly Undervalued.

Key valuation signals for FRA:RAP:

  • Cash Conversion Cycle: 301.37
  • GF Value™: €2.18 vs. price of €1.09 (50% below fair value)
  • GF Score™: 59/100 with 4 warning signs
  • Industry Position: 2811.8% above the Travel & Leisure median

No single metric tells the full story. See the FRA:RAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rapala VMC Business Description

Address Makelankatu 87, Helsinki, FIN, 00610
Rapala VMC Corp is a fishing tackle company. It is engaged in the business of manufacturing, sourcing, and distributing mainly fishing tackle equipment, as well as hunting, outdoor, and winter sports equipment. The company's products include fishing lures, treble hooks, fishing-related knives and hooks, etc. The firm markets and sells its products under the Sufix, Mora Ice, Peltonen, Williamson, VMC, Storm, Blue Fox, Rapala, and other brands. Geographically, the company generates maximum revenue from North America, followed by the Nordic regions, Rest of Europe, and the Rest of the World.
59GF Score

Get the complete analysis for FRA:RAP

Cash Conversion Cycle is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€1.09
Price
€2.18
GF Value