Rapala VMC (FRA:RAP) EV-to-EBITDA: 6.56 (As of Jul. 26, 2026) — 37% Below Median

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FRA:RAP Rapala VMC Corp FRA:RAP
63 GF Score
Price €1.15
GF Value €2.38
! 7 Warning Signs
View Full Analysis

What is Rapala VMC EV-to-EBITDA?

Rapala VMC FRA:RAP +0.88% 63 EV-to-EBITDA is 6.56 as of Jul. 26, 2026, which is 37% below its 10-year median of 10.39. GuruFocus rates FRA:RAP with a GF Score™ of 63/100 and a GF Value™ of €2.38. The stock has 7 warning signs investors should review. Among 694 Travel & Leisure companies, Rapala VMC ranks better than 69.02% on this metric.

EV-to-EBITDA is calculated as enterprise value divided by its EBITDA. As of today, Rapala VMC's enterprise value is €122.0 Mil. Rapala VMC's EBITDA for the trailing twelve months (TTM) ended in Dec. 2025 was €18.6 Mil. Therefore, Rapala VMC's EV-to-EBITDA for today is 6.56.

The historical rank and industry rank for Rapala VMC's EV-to-EBITDA or its related term are showing as below:

FRA:RAP' s EV-to-EBITDA Range Over the Past 10 Years
Min: 5.16   Med: 10.39   Max: 23.42
Current: 6.56

During the past 13 years, the highest EV-to-EBITDA of Rapala VMC was 23.42. The lowest was 5.16. And the median was 10.39.

FRA:RAP's EV-to-EBITDA is ranked better than
69.02% of 694 companies
in the Travel & Leisure industry
Industry Median: 9.76 vs FRA:RAP: 6.56

EV-to-EBITDA is a valuation multiple used in finance and investment to measure the value of a company. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio to determine the fair market value of a company.

As of today (2026-07-26), Rapala VMC's stock price is €1.15. Rapala VMC's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Dec. 2025 was €-0.230. Therefore, Rapala VMC's PE Ratio (TTM) for today is At Loss.

The "classic" EV-to-EBITDA is much better in capturing debt and net cash than the PE Ratio (TTM).


Rapala VMC  (FRA:RAP) EV-to-EBITDA Explanation

EV-to-EBITDA is a valuation multiple used in finance and investment to measure the value of a company. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

Rapala VMC's PE Ratio (TTM) for today is calculated as:

PE Ratio (TTM)=Share Price (Today)/Earnings per Share (Diluted) (TTM)
=1.15/-0.230
=At Loss

Rapala VMC's share price for today is €1.15.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Rapala VMC's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Dec. 2025 was €-0.230.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Study has found that the companies with the lowest EV-to-EBITDA outperforms companies measured as cheap by other ratios such as PE Ratio (TTM).

Please read Which price ratio outperforms the enterprise multiple?


Rapala VMC EV-to-EBITDA Related Terms


Rapala VMC EV-to-EBITDA Historical Data

* Premium members only.

The historical data trend for Rapala VMC's EV-to-EBITDA can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rapala VMC EV-to-EBITDA Chart

Rapala VMC Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
EV-to-EBITDA
Get a 7-Day Free Trial Premium Member Only Premium Member Only 10.42 13.07 13.57 6.52 9.56

Rapala VMC Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
EV-to-EBITDA Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 13.57 0.00 6.52 0.00 9.56

FRA:RAP vs AS, HAS, LTH: EV-to-EBITDA Comparison

For the Leisure subindustry, Rapala VMC's EV-to-EBITDA, along with its competitors' market caps and EV-to-EBITDA data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rapala VMC EV-to-EBITDA vs Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Rapala VMC's EV-to-EBITDA distribution charts can be found below:

* The bar in red indicates where Rapala VMC's EV-to-EBITDA falls into.


FRA:RAP
63GF Score
Rapala VMC Corp FRA:RAP
EV-to-EBITDA is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Rapala VMC EV-to-EBITDA Calculation

Rapala VMC's EV-to-EBITDA for today is calculated as:

EV-to-EBITDA=Enterprise Value (Today)/EBITDA (TTM)
=122.025/18.6
=6.56

Rapala VMC's current Enterprise Value is €122.0 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Rapala VMC's EBITDA for the trailing twelve months (TTM) ended in Dec. 2025 was €18.6 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-EBITDA →
What does a EV-to-EBITDA of 6.56 mean?
Rapala VMC (FRA:RAP) has a EV-to-EBITDA of 6.56 as of Jul. 26, 2026. EV to EBITDA ratio is the company's enterprise value divided by earnings before interest, taxes, depreciation and amortization. View historical data on Rapala VMC. This is 37% below median its historical median of 10.39. Over the past decade, Rapala VMC's EV-to-EBITDA has ranged from 5.16 to 23.42. According to the industry distribution chart, Rapala VMC ranks #215 out of 694 companies in the Travel & Leisure industry, placing it in the top 31%.
Is Rapala VMC's EV-to-EBITDA too high?
Rapala VMC's current EV-to-EBITDA of 6.56 is 37% below median its 10-year median of 10.39. Over the past 10 years, this metric has ranged from a low of 5.16 to a high of 23.42. The Travel & Leisure industry median EV-to-EBITDA is 9.76. Rapala VMC's value of 6.56 is 32.8% below this industry median. Based on the distribution chart, Rapala VMC ranks #215 out of 694 companies in the Travel & Leisure industry, which is above the industry midpoint. Overall, Rapala VMC has a GF Score™ of 63/100, reflecting its overall financial health beyond just this single metric.
How does Rapala VMC's EV-to-EBITDA compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Rapala VMC ranks #215 out of 694 companies for EV-to-EBITDA. This puts Rapala VMC in the upper half of its industry. The industry median EV-to-EBITDA is 9.76. Rapala VMC's value of 6.56 is 32.8% below this benchmark. Historically, Rapala VMC's own EV-to-EBITDA has ranged from 5.16 to 23.42 over the past decade. While the company's 10-year median is 10.39 vs. the industry median of 9.76, Rapala VMC has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-EBITDA for a Travel & Leisure company?
The median EV-to-EBITDA among Travel & Leisure companies is 9.76, based on 694 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-EBITDA significantly above this median, while those in the bottom quartile fall well below. However, EV-to-EBITDA should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rapala VMC's current EV-to-EBITDA of 6.56 is 32.8% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-EBITDA mean?
A high EV-to-EBITDA can signal that a stock is expensive relative to its fundamentals. EV to EBITDA ratio is the company's enterprise value divided by earnings before interest, taxes, depreciation and amortization. View historical data on Rapala VMC. For the Travel & Leisure industry, the median EV-to-EBITDA is 9.76 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rapala VMC's current EV-to-EBITDA is 6.56, which is 37% below median its own 10-year median of 10.39. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rapala VMC stock overvalued right now?
Rapala VMC (FRA:RAP) has a current EV-to-EBITDA of 6.56. The stock's GF Value™ is €2.38, compared to a current price of €1.15 — trading 51.7% below its estimated fair value. The current EV-to-EBITDA is 6.56, which is 37% below median its 10-year median of 10.39 and 32.8% below the Travel & Leisure industry median of 9.76. Rapala VMC's overall GF Score™ is 63/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-EBITDA calculated?
EV-to-EBITDA is calculated from a company's financial statements. For Rapala VMC (FRA:RAP), the current EV-to-EBITDA is 6.56 as of Jul. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rapala VMC (FRA:RAP) Overvalued in 2026?

Based on GuruFocus' analysis, Rapala VMC stock appears to be undervalued. The current stock price of €1.15 is trading 51.7% below its estimated GF Value™ of €2.38.

Key valuation signals for FRA:RAP:

  • EV-to-EBITDA: 6.56 (37% below median its 10-year median of 10.39)
  • GF Value™: €2.38 vs. price of €1.15 (51.7% below fair value)
  • GF Score™: 63/100 with 7 warning signs
  • Industry Position: 32.8% below the Travel & Leisure median (#215 of 694)

No single metric tells the full story. See the FRA:RAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rapala VMC Business Description

Address Makelankatu 87, Helsinki, FIN, 00610
Rapala VMC Corp is a fishing tackle company. It is engaged in the business of manufacturing, sourcing, and distributing mainly fishing tackle equipment, as well as hunting, outdoor, and winter sports equipment. The company's products include fishing lures, treble hooks, fishing-related knives and hooks, etc. The firm markets and sells its products under the Sufix, Mora Ice, Peltonen, Williamson, VMC, Storm, Blue Fox, Rapala, and other brands. Geographically, the company generates maximum revenue from North America, followed by the Nordic regions, Rest of Europe, and the Rest of the World.
63GF Score

Get the complete analysis for FRA:RAP

EV-to-EBITDA is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€1.15
Price
€2.38
GF Value