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Rapala VMCFRA:RAP +27.71%66 EV-to-OCF is 24.31 as of Aug. 16, 2026, which is 151% above its 10-year median of 9.67. GuruFocus rates FRA:RAP with a GF Score™ of 66/100 and a GF Value™ of €2.20 (Modestly Undervalued). The stock has 7 warning signs investors should review. Among 855 Travel & Leisure companies, Rapala VMC ranks worse than 83.16% on this metric.
EV-to-OCF is calculated as enterprise value divided by its cash flow from operations. As of today, Rapala VMC's Enterprise Value is €126.4 Mil.
Rapala VMC's Cash Flow from Operations for the trailing twelve months (TTM) ended in Dec. 2025 was €5.2 Mil. Therefore, Rapala VMC's EV-to-OCF for today is 24.31.
The historical rank and industry rank for Rapala VMC's EV-to-OCF or its related term are showing as below:
FRA:RAP'
s EV-to-OCF Range Over the Past 10 Years
Min: -24.1 Med: 9.67 Max: 30.3
Current: 24.31
During the past 13 years, the highest EV-to-OCF of Rapala VMC was 30.30. The lowest was -24.10. And the median was 9.67.
FRA:RAP's EV-to-OCF is ranked worse than 83.16% of 855
companies
in the Travel & Leisure industry
Industry Median: 9.23
vs FRA:RAP: 24.31
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Rapala VMC's share price for today is €1.59.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Rapala VMC's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Dec. 2025 was €-0.230.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Cash Flow from Operations is an important financial metric because it represents the cash generated from operating activities at a company's disposal. Companies with a low EV-to-OCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Rapala VMC EV-to-OCF Related Terms
Rapala VMC EV-to-OCF Historical Data
* Premium members only.
The historical data trend for Rapala VMC's EV-to-OCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Leisure subindustry, Rapala VMC's EV-to-OCF, along with its competitors' market caps and EV-to-OCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rapala VMC EV-to-OCF vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Rapala VMC's EV-to-OCF distribution charts can be found below:
* The bar in red indicates where Rapala VMC's EV-to-OCF falls into.
Rapala VMC's current Enterprise Value is €126.4 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Rapala VMC's Cash Flow from Operations for the trailing twelve months (TTM) ended in Dec. 2025 was €5.2 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Rapala VMC (FRA:RAP) has a EV-to-OCF of 24.31 as of Aug. 16, 2026. This is 151% above median its historical median of 9.67. According to the industry distribution chart, Rapala VMC ranks #711 out of 855 companies in the Travel & Leisure industry, placing it in the top 83.2%.
Is Rapala VMC's EV-to-OCF too high?
Rapala VMC's current EV-to-OCF of 24.31 is 151% above median its 10-year median of 9.67. The Travel & Leisure industry median EV-to-OCF is 9.23. Rapala VMC's value of 24.31 is 163.4% above this industry median. Based on the distribution chart, Rapala VMC ranks #711 out of 855 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Rapala VMC has a GF Score™ of 66/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Rapala VMC's EV-to-OCF compare to AS and HAS?
According to the Travel & Leisure industry distribution chart, Rapala VMC ranks #711 out of 855 companies for EV-to-OCF. This places Rapala VMC in the lower half of its industry. The industry median EV-to-OCF is 9.23. Rapala VMC's value of 24.31 is 163.4% above this benchmark. While the company's 10-year median is 9.67 vs. the industry median of 9.23, Rapala VMC has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-OCF for a Travel & Leisure company?
The median EV-to-OCF among Travel & Leisure companies is 9.23, based on 855 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-OCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-OCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rapala VMC's current EV-to-OCF of 24.31 is 163.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-OCF mean?
A high EV-to-OCF can signal that a stock is expensive relative to its fundamentals. For the Travel & Leisure industry, the median EV-to-OCF is 9.23 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rapala VMC's current EV-to-OCF is 24.31, which is 151% above median its own 10-year median of 9.67. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rapala VMC stock overvalued right now?
Based on GuruFocus' analysis, Rapala VMC (FRA:RAP) is currently considered Modestly Undervalued. The stock's GF Value™ is €2.20, compared to a current price of €1.59 — trading 27.7% below its estimated fair value. The current EV-to-OCF is 24.31, which is 151% above median its 10-year median of 9.67 and 163.4% above the Travel & Leisure industry median of 9.23. Rapala VMC's overall GF Score™ is 66/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-OCF calculated?
EV-to-OCF is calculated from a company's financial statements. For Rapala VMC (FRA:RAP), the current EV-to-OCF is 24.31 as of Aug. 16, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Rapala VMC (FRA:RAP) Overvalued in 2026?
Based on GuruFocus' analysis, Rapala VMC stock appears to be undervalued.
The current stock price of €1.59 is trading 27.7% below its estimated GF Value™ of €2.20.
GuruFocus considers Rapala VMC to be Modestly Undervalued.
Key valuation signals for FRA:RAP:
EV-to-OCF: 24.31 (151% above median its 10-year median of 9.67)
GF Value™: €2.20 vs. price of €1.59 (27.7% below fair value)
Industry Position: 163.4% above the Travel & Leisure median (#711 of 855)
No single metric tells the full story. See the FRA:RAP stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Rapala VMC Corp is a fishing tackle company. It is engaged in the business of manufacturing, sourcing, and distributing mainly fishing tackle equipment, as well as hunting, outdoor, and winter sports equipment. The company's products include fishing lures, treble hooks, fishing-related knives and hooks, etc. The firm markets and sells its products under the Sufix, Mora Ice, Peltonen, Williamson, VMC, Storm, Blue Fox, Rapala, and other brands. Geographically, the company generates maximum revenue from North America, followed by the Nordic regions, Rest of Europe, and the Rest of the World.
66GF Score
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