Rocky Brands (FRA:RCK) Piotroski F-Score: 6 (As of Jul. 21, 2026) — 14% Below Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:RCK Rocky Brands Inc FRA:RCK
66 GF Score
Price €35.40
GF Value €24.40
! 8 Warning Signs
View Full Analysis

What is Rocky Brands Piotroski F-Score?

Rocky Brands FRA:RCK +0.57% 66 Piotroski F-Score is 6 as of Jul. 21, 2026, which is 14% below its 10-year median of 7.00. GuruFocus rates FRA:RCK with a GF Score™ of 66/100 and a GF Value™ of €24.40. The stock has 8 warning signs investors should review. Among 1,052 Manufacturing - Apparel & Accessories companies, Rocky Brands ranks better than 77.85% on this metric.

The zones of discrimination were as such:

Good or high score = 7, 8, 9
Bad or low score = 0, 1, 2, 3

Rocky Brands has an F-score of 5 indicating the company's financial situation is typical for a stable company.

The historical rank and industry rank for Rocky Brands's Piotroski F-Score or its related term are showing as below:

FRA:RCK' s Piotroski F-Score Range Over the Past 10 Years
Min: 2   Med: 7   Max: 8
Current: 6

During the past 13 years, the highest Piotroski F-Score of Rocky Brands was 8. The lowest was 2. And the median was 7.

Rocky Brands  (FRA:RCK) Piotroski F-Score Explanation

The developer of the system is Joseph D. Piotroski is relatively unknown accounting professor who shuns publicity and rarely gives interviews.

He graduated from the University of Illinois with a B.S. in accounting in 1989, received an M.B.A. from Indiana University in 1994. Five years later, in 1999, after earning a Ph.D. in accounting from the University of Michigan, he became an associate professor of accounting at the University of Chicago.

In 2000, he wrote a research paper called "Value Investing: The Use of Historical Financial Statement Information to Separate Winners from Losers" (pdf).

He wanted to see if he can develop a system (using a simple nine-point scoring system) that can increase the returns of a strategy of investing in low price to book (referred to in the paper as high book to market) value companies.

What he found was something that exceeded his most optimistic expectations.

Buying only those companies that scored highest (8 or 9) on his nine-point scale, or F-Score as he called it, over the 20 year period from 1976 to 1996 led to an average out-performance over the market of 13.4%.

Even more impressive were the results of a strategy of investing in the highest F-Score companies (8 or 9) and shorting companies with the lowest F-Score (0 or 1).

Over the same period from 1976 to 1996 (20 years) this strategy led to an average yearly return of 23%, substantially outperforming the average S&P 500 index return of 15.83% over the same period.


Rocky Brands Piotroski F-Score Related Terms


Rocky Brands Piotroski F-Score Historical Data

* Premium members only.

The historical data trend for Rocky Brands's Piotroski F-Score can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Rocky Brands Piotroski F-Score Chart

Rocky Brands Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Piotroski F-Score
Get a 7-Day Free Trial Premium Member Only Premium Member Only 3.00 4.00 6.00 7.00 7.00

Rocky Brands Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Piotroski F-Score Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 7.00 7.00 7.00 7.00 6.00

FRA:RCK vs DBI, FWDI, WEYS: Piotroski F-Score Comparison

For the Footwear & Accessories subindustry, Rocky Brands's Piotroski F-Score, along with its competitors' market caps and Piotroski F-Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Rocky Brands Piotroski F-Score vs Manufacturing - Apparel & Accessories Industry

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Rocky Brands's Piotroski F-Score distribution charts can be found below:

* The bar in red indicates where Rocky Brands's Piotroski F-Score falls into.


FRA:RCK
66GF Score
Rocky Brands Inc FRA:RCK
Piotroski F-Score is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

How is the Piotroski F-Score calculated?

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

This Year (Mar26) TTM:Last Year (Mar25) TTM:
Net Income was 3.128 + 6.145 + 5.561 + 1.089 = €15.9 Mil.
Cash Flow from Operations was 0.704 + -2.835 + 15.018 + 1.631 = €14.5 Mil.
Revenue was 91.596 + 104.404 + 119.317 + 107.607 = €422.9 Mil.
Gross Profit was 37.525 + 41.983 + 49.297 + 39.3 = €168.1 Mil.
Average Total Assets from the begining of this year (Mar25)
to the end of this year (Mar26) was
(433.106 + 408.374 + 420.9 + 407.775 + 412.771) / 5 = €416.5852 Mil.
Total Assets at the begining of this year (Mar25) was €433.1 Mil.
Long-Term Debt & Capital Lease Obligation was €103.4 Mil.
Total Current Assets was €230.7 Mil.
Total Current Liabilities was €79.5 Mil.
Net Income was -1.155 + 4.756 + 4.585 + 4.57 = €12.8 Mil.

Revenue was 91.282 + 103.213 + 122.292 + 105.518 = €422.3 Mil.
Gross Profit was 35.337 + 39.325 + 50.785 + 43.482 = €168.9 Mil.
Average Total Assets from the begining of last year (Mar24)
to the end of last year (Mar25) was
(429.205 + 434.655 + 427.99 + 436.722 + 433.106) / 5 = €432.3356 Mil.
Total Assets at the begining of last year (Mar24) was €429.2 Mil.
Long-Term Debt & Capital Lease Obligation was €113.9 Mil.
Total Current Assets was €239.3 Mil.
Total Current Liabilities was €90.7 Mil.

*Note: If the latest quarterly/semi-annual/annual total assets data is 0, then we will use previous quarterly/semi-annual/annual data for all the items in the balance sheet.

Profitability

Question 1. Return on Assets (ROA)

Net income before extraordinary items for the year divided by Total Assets at the beginning of the year.

Score 1 if positive, 0 if negative.

Rocky Brands's current Net Income (TTM) was 15.9. ==> Positive ==> Score 1.

Question 2. Cash Flow Return on Assets (CFROA)

Net cash flow from operating activities (operating cash flow) divided by Total Assets at the beginning of the year.

Score 1 if positive, 0 if negative.

Rocky Brands's current Cash Flow from Operations (TTM) was 14.5. ==> Positive ==> Score 1.

Question 3. Change in Return on Assets

Compare this year's return on assets (1) to last year's return on assets.

Score 1 if it's higher, 0 if it's lower.

ROA (This Year)=Net Income/Total Assets (Mar25)
=15.923/433.106
=0.03676467

ROA (Last Year)=Net Income/Total Assets (Mar24)
=12.756/429.205
=0.02972006

Rocky Brands's return on assets of this year was 0.03676467. Rocky Brands's return on assets of last year was 0.02972006. ==> This year is higher. ==> Score 1.

Question 4. Quality of Earnings (Accrual)

Compare Cash flow return on assets (2) to return on assets (1)

Score 1 if CFROA > ROA, 0 if CFROA <= ROA.

Rocky Brands's current Net Income (TTM) was 15.9. Rocky Brands's current Cash Flow from Operations (TTM) was 14.5. ==> 14.5 <= 15.9 ==> CFROA <= ROA ==> Score 0.

Funding

Question 5. Change in Gearing or Leverage

Compare this year's gearing (long-term debt divided by average total assets) to last year's gearing.

Score 0 if this year's gearing is higher, 1 otherwise.

Gearing (This Year: Mar26)=Long-Term Debt & Capital Lease Obligation/Average Total Assets from Mar25 to Mar26
=103.379/416.5852
=0.24815812

Gearing (Last Year: Mar25)=Long-Term Debt & Capital Lease Obligation/Average Total Assets from Mar24 to Mar25
=113.879/432.3356
=0.26340417

Rocky Brands's gearing of this year was 0.24815812. Rocky Brands's gearing of last year was 0.26340417. ==> This year is lower or equal to last year. ==> Score 1.

Question 6. Change in Working Capital (Liquidity)

Compare this year's current ratio (current assets divided by current liabilities) to last year's current ratio.

Score 1 if this year's current ratio is higher, 0 if it's lower

Current Ratio (This Year: Mar26)=Total Current Assets/Total Current Liabilities
=230.747/79.517
=2.90185746

Current Ratio (Last Year: Mar25)=Total Current Assets/Total Current Liabilities
=239.28/90.729
=2.6373045

Rocky Brands's current ratio of this year was 2.90185746. Rocky Brands's current ratio of last year was 2.6373045. ==> This year's current ratio is higher. ==> Score 1.

Question 7. Change in Shares in Issue

Compare the number of shares in issue this year, to the number in issue last year.

Score 0 if there is larger number of shares in issue this year, 1 otherwise.

Rocky Brands's number of shares in issue this year was 7.616. Rocky Brands's number of shares in issue last year was 7.493. ==> There is larger number of shares in issue this year. ==> Score 0.

Efficiency

Question 8. Change in Gross Margin

Compare this year's gross margin (Gross Profit divided by sales) to last year's.

Score 1 if this year's gross margin is higher, 0 if it's lower.

Gross Margin (This Year: TTM)=Gross Profit/Revenue
=168.105/422.924
=0.39748276

Gross Margin (Last Year: TTM)=Gross Profit/Revenue
=168.929/422.305
=0.40001658

Rocky Brands's gross margin of this year was 0.39748276. Rocky Brands's gross margin of last year was 0.40001658. ==> Last year's gross margin is higher ==> Score 0.

Question 9. Change in asset turnover

Compare this year's asset turnover (total sales for the year divided by total assets at the beginning of the year) to last year's asset turnover ratio.

Score 1 if this year's asset turnover ratio is higher, 0 if it's lower

Asset Turnover (This Year)=Revenue/Total Assets at the Beginning of This Year (Mar25)
=422.924/433.106
=0.97649074

Asset Turnover (Last Year)=Revenue/Total Assets at the Beginning of Last Year (Mar24)
=422.305/429.205
=0.98392377

Rocky Brands's asset turnover of this year was 0.97649074. Rocky Brands's asset turnover of last year was 0.98392377. ==> Last year's asset turnover is higher ==> Score 0.

Evaluation

Piotroski F-Score= Que. 1+ Que. 2+ Que. 3+Que. 4+Que. 5+Que. 6+Que. 7+Que. 8+Que. 9
=1+1+1+0+1+1+0+0+0
=5

Good or high score = 7, 8, 9
Bad or low score = 0, 1, 2, 3

Rocky Brands has an F-score of 5 indicating the company's financial situation is typical for a stable company.

Frequently Asked Questions Learn more about Piotroski F-Score →
What does a Piotroski F-Score of 6 mean?
Rocky Brands (FRA:RCK) has a Piotroski F-Score of 6 as of Jul. 21, 2026. The Piotroski F-score grades a company's business operating strength from 0-9. View historical data on Rocky Brands and its competitors. This is 14% below median its historical median of 7.00. Over the past decade, Rocky Brands' Piotroski F-Score has ranged from 2.00 to 8.00. According to the industry distribution chart, Rocky Brands ranks #233 out of 1052 companies in the Manufacturing - Apparel & Accessories industry, placing it in the top 22.1%.
Is Rocky Brands' Piotroski F-Score too high?
Rocky Brands' current Piotroski F-Score of 6 is 14% below median its 10-year median of 7.00. Over the past 10 years, this metric has ranged from a low of 2.00 to a high of 8.00. The Manufacturing - Apparel & Accessories industry median Piotroski F-Score is 5.00. Rocky Brands' value of 6 is 20% above this industry median. Based on the distribution chart, Rocky Brands ranks #233 out of 1052 companies in the Manufacturing - Apparel & Accessories industry, which is in the top quartile — a strong position relative to peers. Overall, Rocky Brands has a GF Score™ of 66/100, reflecting its overall financial health beyond just this single metric.
How does Rocky Brands' Piotroski F-Score compare to DBI and FWDI?
According to the Manufacturing - Apparel & Accessories industry distribution chart, Rocky Brands ranks #233 out of 1052 companies for Piotroski F-Score. This places Rocky Brands in the top 22% of its industry — outperforming the majority of peers. The industry median Piotroski F-Score is 5.00. Rocky Brands' value of 6 is 20% above this benchmark. Historically, Rocky Brands' own Piotroski F-Score has ranged from 2.00 to 8.00 over the past decade. While the company's 10-year median is 7.00 vs. the industry median of 5.00, Rocky Brands has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Piotroski F-Score for a Manufacturing - Apparel & Accessories company?
The median Piotroski F-Score among Manufacturing - Apparel & Accessories companies is 5.00, based on 1,052 companies in the industry. Companies in the top quartile (top 25%) have a Piotroski F-Score significantly above this median, while those in the bottom quartile fall well below. However, Piotroski F-Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Rocky Brands's current Piotroski F-Score of 6 is 20% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Piotroski F-Score mean?
A high Piotroski F-Score can signal that a stock is expensive relative to its fundamentals. The Piotroski F-score grades a company's business operating strength from 0-9. View historical data on Rocky Brands and its competitors. For the Manufacturing - Apparel & Accessories industry, the median Piotroski F-Score is 5.00 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rocky Brands's current Piotroski F-Score is 6, which is 14% below median its own 10-year median of 7.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rocky Brands stock overvalued right now?
Rocky Brands (FRA:RCK) has a current Piotroski F-Score of 6. The stock's GF Value™ is €24.40, compared to a current price of €35.40 — trading 45.1% above its estimated fair value. The current Piotroski F-Score is 6, which is 14% below median its 10-year median of 7.00 and 20% above the Manufacturing - Apparel & Accessories industry median of 5.00. Rocky Brands' overall GF Score™ is 66/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Piotroski F-Score calculated?
Piotroski F-Score is calculated from a company's financial statements. For Rocky Brands (FRA:RCK), the current Piotroski F-Score is 6 as of Jul. 21, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Rocky Brands (FRA:RCK) Overvalued in 2026?

Based on GuruFocus' analysis, Rocky Brands stock appears to be overvalued. The current stock price of €35.40 is trading 45.1% above its estimated GF Value™ of €24.40.

Key valuation signals for FRA:RCK:

  • Piotroski F-Score: 6 (14% below median its 10-year median of 7.00)
  • GF Value™: €24.40 vs. price of €35.40 (45.1% above fair value)
  • GF Score™: 66/100 with 8 warning signs
  • Industry Position: 20% above the Manufacturing - Apparel & Accessories median (#233 of 1052)

No single metric tells the full story. See the FRA:RCK stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Rocky Brands Business Description

Other Exchanges RCKY:USA
Address 39 East Canal Street, Nelsonville, OH, USA, 45764
Rocky Brands Inc is a designer, manufacturer, and marketer of premium footwear and apparel under brands such as Muck, XTRATUF, Rocky, Durango, Georgia Boot, Lehigh, Ranger, and the licensed brand Michelin. The company operates through three segments, with the wholesale segment generating the majority of revenue through sales of footwear and accessories to sporting goods stores, outdoor specialty stores, online retailers, marine stores, independent retailers, mass merchants, retail uniform stores, and specialty safety shoe stores. The retail segment focuses on direct-to-consumer sales through e-commerce platforms and company-operated stores, while the contract manufacturing segment includes sales to the U.S. military, private label production, and sourcing arrangements for customers.
66GF Score

Get the complete analysis for FRA:RCK

Piotroski F-Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€35.40
Price
€24.40
GF Value