Card FactoryCHIX:CARDL -1.61%81 PE Ratio (TTM) is 7.54 as of Jul. 07, 2026, which is 18% below its 10-year median of 9.21. GuruFocus rates CHIX:CARDL with a GF Score™ of 81/100 and a GF Value™ of £1.11 (Significantly Undervalued). The stock has 4 warning signs investors should review. Among 794 Retail - Cyclical companies, Card Factory ranks better than 87.41% on this metric.
The PE Ratio (TTM), or Price-to-Earnings ratio, or P/E Ratio, is a financial ratio used to compare a company's market price to its Earnings per Share (Diluted). As of today (2026-07-07), Card Factory's share price is
£0.6715.
Card Factory's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jan. 2026 was £0.09. Therefore, Card Factory's PE Ratio (TTM) for today is 7.54.
Warning Sign:
Card Factory PLC stock PE Ratio (=7.54) is close to 1-year high of 8.13.
The historical rank and industry rank for Card Factory's PE Ratio (TTM) or its related term are showing as below:
CHIX:CARDl'
s PE Ratio (TTM) Range Over the Past 10 Years
Min: 1.89 Med: 9.21 Max: 38.92
Current: 7.54
During the past 13 years, the highest PE Ratio (TTM) of Card Factory was 38.92. The lowest was 1.89. And the median was 9.21.
CHIX:CARDl's PE Ratio (TTM) is ranked better than 87.41% of 794
companies
in the Retail - Cyclical industry
Industry Median: 17.665
vs CHIX:CARDl: 7.54
During the past 12 months, Card Factory's average EPS without NRIGrowth Rate was -13.90% per year.
During the past 3 years, the average EPS without NRIGrowth Rate was -2.70% per year.
During the past 13 years, Card Factory's highest 3-Year average EPS without NRI Growth Rate was 78.70% per year. The lowest was -57.80% per year. And the median was -4.65% per year.
Card Factory's EPS (Basic) for the
six
months ended in Jan. 2026 was £0.07.
Its EPS (Basic) for the trailing twelve months (TTM) ended in Jan. 2026 was £0.09.
Card Factory (CHIX:CARDl) PE Ratio (TTM) Explanation
The PE Ratio (TTM) can be viewed as the number of years it takes for the company to earn back the price you pay for the stock. For example, if a company earns $2 a share per year, and the stock is traded at $30, the PE Ratio (TTM) is 15. Therefore it takes 15 years for the company to earn back the $30 you paid for its stock, assuming the earnings stays constant over the next 15 years.
In real business, earnings never stay constant. If a company can grow its earnings, it takes fewer years for the company to earn back the price you pay for the stock. If a company's earnings decline it takes more years. As a shareholder, you want the company to earn back the price you pay as soon as possible. Therefore, lower P/E stocks are more attractive than higher P/E stocks so long as the PE Ratio (TTM) is positive. Also for stocks with the same PE Ratio (TTM), the one with faster growth business is more attractive.
If a company loses money, the PE Ratio (TTM) becomes meaningless.
To compare stocks with different growth rates, Peter Lynch invented a ratio called PEG Ratio. PEG Ratio is defined as the PE Ratio (TTM) divided by the growth ratio. He thinks a company with a PE Ratio (TTM) equal to its growth rate is fairly valued. Still he said he would rather buy a company growing 20% a year with a PE Ratio (TTM) of 20, instead of a company growing 10% a year with a PE Ratio (TTM) of 10.
Because the PE Ratio (TTM) measures how long it takes to earn back the price you pay, the PE Ratio (TTM) can be applied to the stocks across different industries. That is why it is the one of the most important and widely used indicators for the valuation of stocks.
Investors need to be aware that the PE Ratio (TTM) can be misleading a lot of times, especially when the underlying business is cyclical and unpredictable. As Peter Lynch pointed out, cyclical businesses have higher profit margins at the peaks of the business cycles. Their earnings are high and PE Ratio (TTM)s are artificially low. It is usually a bad idea to buy a cyclical business when the PE Ratio (TTM) is low. A better ratio to identify the time to buy a cyclical businesses is the PS Ratio .
PE Ratio (TTM) can also be affected by non-recurring-items such as the sale of part of businesses. This may increase for the current year or quarter dramatically. But it cannot be repeated over and over. Therefore PE Ratio without NRI is a more accurate indication of valuation than PE Ratio (TTM).
Card Factory PE Ratio (TTM) Related Terms
Card Factory PE Ratio (TTM) Historical Data
* Premium members only.
The historical data trend for Card Factory's PE Ratio (TTM) can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
CHIX:CARDL vs CASY, WSM, DKS: PE Ratio (TTM) Comparison
For the Specialty Retail subindustry, Card Factory's PE Ratio (TTM), along with its competitors' market caps and PE Ratio (TTM) data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Card Factory PE Ratio (TTM) vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Card Factory's PE Ratio (TTM) distribution charts can be found below:
* The bar in red indicates where Card Factory's PE Ratio (TTM) falls into.
The PE Ratio (TTM), or Price-to-Earnings ratio, or P/E Ratio, is a financial ratio used to compare a company's market price to its Earnings per Share (Diluted). It is the most widely used ratio in the valuation of stocks.
Card Factory's PE Ratio (TTM) for today is calculated as
Card Factory's Share Price of today is £0.6715.
For company reported semi-annually, Card Factory's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jan. 2026 adds up the semi-annually data reported by the company within the most recent 12 months, which was £0.09.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
There are at least three kinds of PE Ratio (TTM)s used by different investors. They are Trailing Twelve Month PE Ratio (TTM) or PE Ratio (TTM) (TTM), Forward PE Ratio, or PE Ratio without NRI. A new PE Ratio (TTM) based on inflation-adjusted normalized PE Ratio (TTM) is called Shiller PE Ratio, after Yale professor Robert Shiller.
In the calculation of PE Ratio (TTM), the earnings per share used are the earnings per share over the past 12 months. For Forward PE Ratio, the earnings are the expected earnings for the next twelve months. In the case of PE Ratio without NRI, the reported earnings less the non-recurring items are used.
For Shiller PE Ratio, the earnings of the past 10 years are inflation-adjusted and averaged. Since it looks at the average over the last 10 years, Shiller PE Ratio is also called PE10.
Card Factory (CHIX:CARDL) has a PE Ratio (TTM) of 7.54 as of Jul. 07, 2026. Trailing 12-month P/E ratio is the ratio of share price to a company's trailing 12-month earnings per share. View historical data on Card Factory and its competitors. This is 18% below median its historical median of 9.21. Over the past decade, Card Factory's PE Ratio (TTM) has ranged from 1.89 to 38.92. According to the industry distribution chart, Card Factory ranks #100 out of 794 companies in the Retail - Cyclical industry, placing it in the top 12.6%.
Is Card Factory's PE Ratio (TTM) too high?
Card Factory's current PE Ratio (TTM) of 7.54 is 18% below median its 10-year median of 9.21. Over the past 10 years, this metric has ranged from a low of 1.89 to a high of 38.92. The Retail - Cyclical industry median PE Ratio (TTM) is 17.67. Card Factory's value of 7.54 is 57.3% below this industry median. Based on the distribution chart, Card Factory ranks #100 out of 794 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, Card Factory has a GF Score™ of 81/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Card Factory's PE Ratio (TTM) compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Card Factory ranks #100 out of 794 companies for PE Ratio (TTM). This places Card Factory in the top 13% of its industry — outperforming the majority of peers. The industry median PE Ratio (TTM) is 17.67. Card Factory's value of 7.54 is 57.3% below this benchmark. Historically, Card Factory's own PE Ratio (TTM) has ranged from 1.89 to 38.92 over the past decade. While the company's 10-year median is 9.21 vs. the industry median of 17.67, Card Factory has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PE Ratio (TTM) for a Retail - Cyclical company?
The median PE Ratio (TTM) among Retail - Cyclical companies is 17.67, based on 794 companies in the industry. Companies in the top quartile (top 25%) have a PE Ratio (TTM) significantly above this median, while those in the bottom quartile fall well below. However, PE Ratio (TTM) should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Card Factory's current PE Ratio (TTM) of 7.54 is 57.3% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PE Ratio (TTM) mean?
A high PE Ratio (TTM) can signal that a stock is expensive relative to its fundamentals. Trailing 12-month P/E ratio is the ratio of share price to a company's trailing 12-month earnings per share. View historical data on Card Factory and its competitors. For the Retail - Cyclical industry, the median PE Ratio (TTM) is 17.67 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Card Factory's current PE Ratio (TTM) is 7.54, which is 18% below median its own 10-year median of 9.21. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Card Factory stock overvalued right now?
Based on GuruFocus' analysis, Card Factory (CHIX:CARDL) is currently considered Significantly Undervalued. The stock's GF Value™ is £1.11, compared to a current price of £0.67 — trading 39.5% below its estimated fair value. The current PE Ratio (TTM) is 7.54, which is 18% below median its 10-year median of 9.21 and 57.3% below the Retail - Cyclical industry median of 17.67. Card Factory's overall GF Score™ is 81/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PE Ratio (TTM) calculated?
PE Ratio (TTM) is calculated from a company's financial statements. For Card Factory (CHIX:CARDL), the current PE Ratio (TTM) is 7.54 as of Jul. 07, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Card Factory (CHIX:CARDL) Overvalued in 2026?
Based on GuruFocus' analysis, Card Factory stock appears to be undervalued.
The current stock price of £0.67 is trading 39.5% below its estimated GF Value™ of £1.11.
GuruFocus considers Card Factory to be Significantly Undervalued.
Key valuation signals for CHIX:CARDL:
PE Ratio (TTM): 7.54 (18% below median its 10-year median of 9.21)
GF Value™: £1.11 vs. price of £0.67 (39.5% below fair value)
Industry Position: 57.3% below the Retail - Cyclical median (#100 of 794)
No single metric tells the full story. See the CHIX:CARDL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Card Factory PLC is a British retailer of greeting cards. The principal activities of the Company operations are as a vertically integrated, omnichannel retailer of cards, gifts, and celebration essentials. Its products are offered via stores present in the United Kingdom, as well as online through websites: Card Factory and Getting Personal. The company's revenue is principally attributable to the retail sale of cards, dressings, and gifts. The business model is vertically integrated. It has an in-house design team, a printing facility, and a central warehousing facility.
81GF Score
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PE Ratio (TTM) is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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