Card FactoryCHIX:CARDL -1.61%81 PS Ratio is 0.40 as of Jul. 07, 2026, which is 44% below its 10-year median of 0.71. GuruFocus rates CHIX:CARDL with a GF Score™ of 81/100 and a GF Value™ of £1.11 (Significantly Undervalued). The stock has 4 warning signs investors should review. Among 1,114 Retail - Cyclical companies, Card Factory ranks better than 65.44% on this metric.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Card Factory's share price is £0.6715.
Card Factory's Revenue per Share for the trailing twelve months (TTM) ended in Jan. 2026 was £1.67. Hence, Card Factory's PS Ratio for today is 0.40.
Good Sign:
Card Factory PLC stock PS Ratio (=0.4) is close to 5-year low of 0.37.
The historical rank and industry rank for Card Factory's PS Ratio or its related term are showing as below:
CHIX:CARDl'
s PS Ratio Range Over the Past 10 Years
Min: 0.22 Med: 0.71 Max: 2.98
Current: 0.4
During the past 13 years, Card Factory's highest PS Ratio was 2.98. The lowest was 0.22. And the median was 0.71.
CHIX:CARDl's PS Ratio is ranked better than 65.44% of 1114
companies
in the Retail - Cyclical industry
Industry Median: 0.64
vs CHIX:CARDl: 0.40
During the past 12 months, the average Revenue per Share Growth Rate of Card Factory was 7.50% per year.
During the past 3 years, the average Revenue per Share Growth Rate was 7.40% per year.
During the past 5 years, the average Revenue per Share Growth Rate was 14.40% per year.
During the past 10 years, the average Revenue per Share Growth Rate was 3.30% per year.
During the past 13 years, Card Factory's highest 3-Year average Revenue per Share Growth Rate was 20.80% per year. The lowest was -12.30% per year. And the median was 5.65% per year.
Back to Basics: PS Ratio
Card Factory (CHIX:CARDl) PS Ratio Explanation
The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.
When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.
The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.
Card Factory PS Ratio Related Terms
Card Factory PS Ratio Historical Data
* Premium members only.
The historical data trend for Card Factory's PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Specialty Retail subindustry, Card Factory's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Card Factory PS Ratio vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Card Factory's PS Ratio distribution charts can be found below:
* The bar in red indicates where Card Factory's PS Ratio falls into.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.
Card Factory's PS Ratio for today is calculated as
Card Factory's Share Price of today is £0.6715.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Card Factory's Revenue per Share for the trailing twelve months (TTM) ended in Jan. 2026 was £1.67.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
Card Factory (CHIX:CARDL) has a PS Ratio of 0.40 as of Jul. 07, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Card Factory and its competitors. This is 44% below median its historical median of 0.71. Over the past decade, Card Factory's PS Ratio has ranged from 0.22 to 2.98. According to the industry distribution chart, Card Factory ranks #385 out of 1114 companies in the Retail - Cyclical industry, placing it in the top 34.6%.
Is Card Factory's PS Ratio too high?
Card Factory's current PS Ratio of 0.40 is 44% below median its 10-year median of 0.71. Over the past 10 years, this metric has ranged from a low of 0.22 to a high of 2.98. The Retail - Cyclical industry median PS Ratio is 0.64. Card Factory's value of 0.40 is 37.5% below this industry median. Based on the distribution chart, Card Factory ranks #385 out of 1114 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, Card Factory has a GF Score™ of 81/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Card Factory's PS Ratio compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Card Factory ranks #385 out of 1114 companies for PS Ratio. This puts Card Factory in the upper half of its industry. The industry median PS Ratio is 0.64. Card Factory's value of 0.40 is 37.5% below this benchmark. Historically, Card Factory's own PS Ratio has ranged from 0.22 to 2.98 over the past decade. While the company's 10-year median is 0.71 vs. the industry median of 0.64, Card Factory has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Retail - Cyclical company?
The median PS Ratio among Retail - Cyclical companies is 0.64, based on 1,114 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Card Factory's current PS Ratio of 0.40 is 37.5% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Card Factory and its competitors. For the Retail - Cyclical industry, the median PS Ratio is 0.64 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Card Factory's current PS Ratio is 0.40, which is 44% below median its own 10-year median of 0.71. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Card Factory stock overvalued right now?
Based on GuruFocus' analysis, Card Factory (CHIX:CARDL) is currently considered Significantly Undervalued. The stock's GF Value™ is £1.11, compared to a current price of £0.67 — trading 39.5% below its estimated fair value. The current PS Ratio is 0.40, which is 44% below median its 10-year median of 0.71 and 37.5% below the Retail - Cyclical industry median of 0.64. Card Factory's overall GF Score™ is 81/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Card Factory (CHIX:CARDL), the current PS Ratio is 0.40 as of Jul. 07, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Card Factory (CHIX:CARDL) Overvalued in 2026?
Based on GuruFocus' analysis, Card Factory stock appears to be undervalued.
The current stock price of £0.67 is trading 39.5% below its estimated GF Value™ of £1.11.
GuruFocus considers Card Factory to be Significantly Undervalued.
Key valuation signals for CHIX:CARDL:
PS Ratio: 0.40 (44% below median its 10-year median of 0.71)
GF Value™: £1.11 vs. price of £0.67 (39.5% below fair value)
Industry Position: 37.5% below the Retail - Cyclical median (#385 of 1114)
No single metric tells the full story. See the CHIX:CARDL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Card Factory PLC is a British retailer of greeting cards. The principal activities of the Company operations are as a vertically integrated, omnichannel retailer of cards, gifts, and celebration essentials. Its products are offered via stores present in the United Kingdom, as well as online through websites: Card Factory and Getting Personal. The company's revenue is principally attributable to the retail sale of cards, dressings, and gifts. The business model is vertically integrated. It has an in-house design team, a printing facility, and a central warehousing facility.
81GF Score
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