COL Financial Group (PHS:COL) GF Value Rank: 10 (As of Jul. 08, 2026) — 67% Above Median


PHS:COL COL Financial Group Inc PHS:COL
74 GF Score
Price ₱1.36
GF Value ₱1.77
Valuation Modestly Undervalued
! 3 Warning Signs
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What is COL Financial Group GF Value Rank?

COL Financial Group PHS:COL 74 GF Value Rank is 10 as of Jul. 08, 2026, which is 67% above its 10-year median of 6.00. GuruFocus rates PHS:COL with a GF Score™ of 74/100 and a GF Value™ of ₱1.77 (Modestly Undervalued). The stock has 3 warning signs investors should review.

COL Financial Group has the GF Value Rank of 10.

GF Value Rank evaluates the exclusive GuruFocus valuation and performance of a stock, rated on a scale from 1 to 10. It is determined by the price-to-GF-Value (P/GF Value) ratio, a proprietary metric calculated based on historical multiples along with an adjustment factor based on a company's past returns and growth and future estimates of the business' performance.

GuruFocus found that for valuation, we cannot simply give stocks a better GF Value rank simply because they have a lower P/GF Value ratio. Backtesting shows that over the long term, the two worst-performing groups are the most expensive group (with the highest P/GF Value ratio) and the least expensive group (with the lowest P/GF Value ratio).

We can understand why the most expensive group underperforms. We were initially puzzled by the underperformance of the least expensive group, but we realized there is a reason why some stocks are super cheap. If they look too undervalued, it is often because the businesses behind them are poor quality. The market realized this and gave them low valuations. In a way, the market is efficient.

After multiple backtesting analyses, we granted the stocks in third-cheapest percentile the highest GF Value rank, as they have performed the best over a full market cycle. Stock performance is actually not as sensitive to valuation as it is to growth and profitability. On average, the companies in the 20%-50% valuation groups have similar performances. Therefore, we should avoid the most expensive and the least expensive stocks. We can be more tolerant of valuation.

A higher score indicates a stock with a relatively low valuation and substantial potential for outperformance. Conversely, a lower score often reflects stocks that are either highly overvalued or deeply undervalued, both of which tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.


COL Financial Group GF Value Rank Related Terms


PHS:COL vs MS, GS, SCHW: GF Value Rank Comparison

For the Capital Markets subindustry, COL Financial Group's GF Value Rank, along with its competitors' market caps and GF Value Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


COL Financial Group GF Value Rank vs Capital Markets Industry

For the Capital Markets industry and Financial Services sector, COL Financial Group's GF Value Rank distribution charts can be found below:

* The bar in red indicates where COL Financial Group's GF Value Rank falls into.


PHS:COL
74GF Score
COL Financial Group Inc PHS:COL
GF Value Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Value Rank →
What does a GF Value Rank of 10 mean?
COL Financial Group (PHS:COL) has a GF Value Rank of 10 as of Jul. 08, 2026. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on COL Financial Group and its competitors. This is 67% above median its historical median of 6.00. Over the past decade, COL Financial Group's GF Value Rank has ranged from 1.00 to 10.00.
Is COL Financial Group's GF Value Rank too high?
COL Financial Group's current GF Value Rank of 10 is 67% above median its 10-year median of 6.00. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 10.00. Overall, COL Financial Group has a GF Score™ of 74/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does COL Financial Group's GF Value Rank compare to MS and GS?
COL Financial Group's GF Value Rank of 10 can be compared against companies in the Capital Markets industry. Historically, COL Financial Group's own GF Value Rank has ranged from 1.00 to 10.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Value Rank for a Capital Markets company?
A good GF Value Rank depends on the Capital Markets industry context. However, GF Value Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Value Rank mean?
A high GF Value Rank can signal that a stock is expensive relative to its fundamentals. GF Value Rank is given based on historical multiples along with past returns, growth and future estimates of the business' performance. View historical data on COL Financial Group and its competitors. COL Financial Group's current GF Value Rank is 10, which is 67% above median its own 10-year median of 6.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is COL Financial Group stock overvalued right now?
Based on GuruFocus' analysis, COL Financial Group (PHS:COL) is currently considered Modestly Undervalued. The stock's GF Value™ is ₱1.77, compared to a current price of ₱1.36 — trading 23.2% below its estimated fair value. The current GF Value Rank is 10, which is 67% above median its 10-year median of 6.00. COL Financial Group's overall GF Score™ is 74/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Value Rank calculated?
GF Value Rank is calculated from a company's financial statements. For COL Financial Group (PHS:COL), the current GF Value Rank is 10 as of Jul. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is COL Financial Group (PHS:COL) Overvalued in 2026?

Based on GuruFocus' analysis, COL Financial Group stock appears to be undervalued. The current stock price of ₱1.36 is trading 23.2% below its estimated GF Value™ of ₱1.77. GuruFocus considers COL Financial Group to be Modestly Undervalued.

Key valuation signals for PHS:COL:

  • GF Value Rank: 10 (67% above median its 10-year median of 6.00)
  • GF Value™: ₱1.77 vs. price of ₱1.36 (23.2% below fair value)
  • GF Score™: 74/100 with 3 warning signs

No single metric tells the full story. See the PHS:COL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


COL Financial Group Business Description

Address Exchange Road, 24th Floor East Tower, Tektite Towers, Ortigas Center, Pasig City, PHL, 1605
COL Financial Group Inc is mainly engaged in offering stock brokerage and fund distribution services through internet technology. The Group also provides financial advice, gathers and distributes financial and investment information and statistics, and acts as a financial, commercial, or business representative. It operates through two segments: stockbrokerage services, which generate maximum revenue and pertain to the Group's stockbrokerage companies, mainly the Parent Company and COLHK; and others, which pertain to subsidiaries other than COLHK, including CIMI, an asset management firm, and CEIUMF and CSGEUMF, which are unitized funds. The Group generates maximum revenue from the Philippines.
74GF Score

Get the complete analysis for PHS:COL

GF Value Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

₱1.36
Price
₱1.77
GF Value