COCO (The Vita Coco Co) Momentum Rank : 6 (As of Apr. 23, 2025)

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What is The Vita Coco Co Momentum Rank?

The Vita Coco Co has the Momentum Rank of 6.

Momentum Rank measures the strength and persistence of a stock's price movement over time, rated on a scale of 1 to 10.

For Momentum Rank, we considered the residual momentum concept that was widely studied by Blitz and his colleagues as well as by Nobel Prize laureates Fama and French. However, we did not find any significant differences in the performances of stocks with different ranks of residual momentum. Therefore, we use traditional momentum instead.

Momentum Rank is determined using the standardized momentum ratio and other momentum indicators. The standardized momentum ratio is the average of the performances from 12 months ago to 1 month ago and 6 months ago to 1 month ago, divided by the beta of the stock over the past 12 months. To calculate the momentum ratio today, we would use the average of the two performance numbers.

For momentum, we found that stock price performance does not have a monotonic correlation with the momentum ratio. The stocks with the highest momentum ratios perform worse than those at about the 70th percentile. Therefore, for the momentum rank, we ranked the stocks at about the 70th percentile of the momentum ratio as the highest at 10.

A higher score reflects strong price momentum and indicates greater potential for superior performance. Conversely, a lower score indicates that momentum is either too high or too low, and stocks tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.

Competitive Comparison of The Vita Coco Co's Momentum Rank

For the Beverages - Non-Alcoholic subindustry, The Vita Coco Co's Momentum Rank, along with its competitors' market caps and Momentum Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

The Vita Coco Co's Momentum Rank Distribution in the Beverages - Non-Alcoholic Industry

For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, The Vita Coco Co's Momentum Rank distribution charts can be found below:

* The bar in red indicates where The Vita Coco Co's Momentum Rank falls into.

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The Vita Coco Co Momentum Rank Related Terms

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The Vita Coco Co Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Defensive » Beverages - Non-Alcoholic » The Vita Coco Co Inc (NAS:COCO) » Definitions » Momentum Rank

Comparable Companies

Traded in Other Exchanges

85E:Germany

Address

250 Park Avenue South, Seventh Floor, New York, NY, USA, 10003

Website

https://www.vitacoco.com

The Vita Coco Co Inc is a plant-based functional hydration platform. Its products include Vita Coco Coconut Water, Private Label including coconut water and oil, and Other including Runa, Ever & Ever, and PWR LIFT product offerings, Vita Coco product extensions beyond coconut water, such as Vita Coco Sparkling, coconut milk products, and others. The company has two segments: The Americas segment which comprises of operations in the U.S. and Canada; and The International segment that comprises of operations in Europe, the Middle East, Africa and the Asia Pacific regions. The Americas segment derives maximum revenue. Geographical presence of the company is in United States, United Kingdom and All other countries.

Executives

Michael Kirban	director, officer: See Remarks	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Jonathan Burth	officer: Chief Operating Officer	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Ira Liran	director, officer: See Remarks	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Martin F Roper	director, officer: See Remarks
Baker Corey	officer: Chief Financial Officer	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, 7TH FLOOR, NEW YORK NY 10003
Jane Prior	officer: Chief Marketing Officer	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Es Charles Van	officer: Chief Sales Officer	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
John Zupo	director	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Rowena Ricalde	officer: Interim CFO	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Eric Melloul	director, 10 percent owner	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Beverages Sa Verlinvest	10 percent owner	PLACE EUGENE FLAGEY 18, BRUSSELS C9 B-1050
Aishetu Fatima Dozie	director	2550 SAND HILL ROAD, SUITE 150, MENLO PARK CA 94025
Kenneth Sadowsky	director	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Kevin Benmoussa	officer: Chief Financial Officer	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003
Axelle Henry	director, 10 percent owner	C/O THE VITA COCO COMPANY, INC., 250 PARK AVENUE SOUTH, SEVENTH FLOOR, NEW YORK NY 10003