The historical rank and industry rank for Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset or its related term are showing as below:
RMCF'
s Return-on-Tangible-Asset Range Over the Past 10 Years
Min: -30.49 Med: -2.75 Max: 14.8
Current: -22.79
During the past 13 years, Rocky Mountain Chocolate Factory's highest Return-on-Tangible-Asset was 14.80%. The lowest was -30.49%. And the median was -2.75%.
RMCF's Return-on-Tangible-Asset is ranked worse than 93.13% of 1994
companies
in the Consumer Packaged Goods industry
Industry Median: 3.39
vs RMCF: -22.79
Return-on-Tangible-Asset measures the rate of return on the average total tangible assets (total assets minus intangible assets). Tangible means physical in nature. Intangible Assets are assets that are not physical in nature, and typically "derive their value from legal or intellectual rights." Return-on-Tangible-Asset measures a firm's efficiency at generating profits from its tangible assets. It shows how well a company uses what it has to generate earnings. Return-on-Tangible-Assets can vary drastically across industries. Therefore, Return-on-Tangible-Asset should not be used to compare companies in different industries.
Be Aware
Like ROE and ROA, Return-on-Tangible-Asset is calculated with only 12 months data. Fluctuations in the companys earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. Return-on-Tangible-Asset can be affected by events such as stock buyback or issuance, and by a companys tax rate and its interest payment. Return-on-Tangible-Asset may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high Return-on-Tangible-Asset may indicate vulnerability in the durability of the competitive advantage.
Rocky Mountain Chocolate Factory Return-on-Tangible-Asset Related Terms
Rocky Mountain Chocolate Factory Return-on-Tangible-Asset Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
RMCF vs CTGL, PURE, DQWS: Return-on-Tangible-Asset Comparison
For the Confectioners subindustry, Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset, along with its competitors' market caps and Return-on-Tangible-Asset data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rocky Mountain Chocolate Factory Return-on-Tangible-Asset vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset distribution charts can be found below:
* The bar in red indicates where Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual Return-on-Tangible-Asset, the net income of the last fiscal year and the average total tangible assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is four times the quarterly (Feb. 2026) net income data.
What does a Return-on-Tangible-Asset of -70.38% mean?
Rocky Mountain Chocolate Factory (RMCF) has a Return-on-Tangible-Asset of -70.38% as of Feb. 2026. Return on tangible assets is the ratio of current-period net income to average two-period tangible assets. View historical data on Rocky Mountain Chocolate Factory and its competitors. According to the industry distribution chart, Rocky Mountain Chocolate Factory ranks #1857 out of 1994 companies in the Consumer Packaged Goods industry, placing it in the top 93.1%.
Is Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset too high?
Rocky Mountain Chocolate Factory's current Return-on-Tangible-Asset is -70.38%. Based on the distribution chart, Rocky Mountain Chocolate Factory ranks #1857 out of 1994 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, Rocky Mountain Chocolate Factory has a GF Score™ of 50/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Rocky Mountain Chocolate Factory's Return-on-Tangible-Asset compare to CTGL and PURE?
According to the Consumer Packaged Goods industry distribution chart, Rocky Mountain Chocolate Factory ranks #1857 out of 1994 companies for Return-on-Tangible-Asset. This places Rocky Mountain Chocolate Factory in the lower half of its industry. The industry median Return-on-Tangible-Asset is 3.39. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Return-on-Tangible-Asset for a Consumer Packaged Goods company?
The median Return-on-Tangible-Asset among Consumer Packaged Goods companies is 3.39, based on 1,994 companies in the industry. Companies in the top quartile (top 25%) have a Return-on-Tangible-Asset significantly above this median, while those in the bottom quartile fall well below. However, Return-on-Tangible-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Return-on-Tangible-Asset mean?
A high Return-on-Tangible-Asset can signal that a stock is expensive relative to its fundamentals. Return on tangible assets is the ratio of current-period net income to average two-period tangible assets. View historical data on Rocky Mountain Chocolate Factory and its competitors. For the Consumer Packaged Goods industry, the median Return-on-Tangible-Asset is 3.39 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Rocky Mountain Chocolate Factory's current Return-on-Tangible-Asset is -70.38%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Rocky Mountain Chocolate Factory stock overvalued right now?
Based on GuruFocus' analysis, Rocky Mountain Chocolate Factory (RMCF) is currently considered Possible Value Trap. The stock's GF Value™ is $1.91, compared to a current price of $1.13 — trading 40.8% below its estimated fair value. The current Return-on-Tangible-Asset is -70.38%. Rocky Mountain Chocolate Factory's overall GF Score™ is 50/100 with 9 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Return-on-Tangible-Asset calculated?
Return-on-Tangible-Asset is calculated from a company's financial statements. For Rocky Mountain Chocolate Factory (RMCF), the current Return-on-Tangible-Asset is -70.38% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Rocky Mountain Chocolate Factory (RMCF) Overvalued in 2026?
Based on GuruFocus' analysis, Rocky Mountain Chocolate Factory stock appears to be undervalued.
The current stock price of $1.13 is trading 40.8% below its estimated GF Value™ of $1.91.
GuruFocus considers Rocky Mountain Chocolate Factory to be Possible Value Trap.
Key valuation signals for RMCF:
Return-on-Tangible-Asset: -70.38%
GF Value™: $1.91 vs. price of $1.13 (40.8% below fair value)
No single metric tells the full story. See the RMCF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Rocky Mountain Chocolate Factory Business Description
Rocky Mountain Chocolate Factory Inc operates as a manufacturer of chocolate candies and confectionery products. The company prepares numerous products, including caramel apples in the store. The business activity of the firm functions through Franchising, Manufacturing, Retail Stores, and Others. The company derives maximum revenue through manufacturing activities. The products of the company include varieties of Clusters, Caramels, Creams, Toffees, Mints, and Truffles.
50GF Score
Get the complete analysis for RMCF
Return-on-Tangible-Asset is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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