CRTO (Criteo) Tax Rate %: 30.09% (As of Mar. 2026)

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CRTO Criteo SA CRTO
70 GF Score
Price $21.94
GF Value $27.49
Valuation Modestly Undervalued
! 3 Warning Signs
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What is Criteo Tax Rate %?

Criteo CRTO +3.64% 70 Tax Rate % is 30.09% as of Mar. 2026. GuruFocus rates CRTO with a GF Score™ of 70/100 and a GF Value™ of $27.49 (Modestly Undervalued). The stock has 3 warning signs investors should review.

Tax Rate % is calculated as Tax Expense divided by its Pre-Tax Income. Criteo's Tax Expense for the three months ended in Mar. 2026 was $4 Mil. Criteo's Pre-Tax Income for the three months ended in Mar. 2026 was $12 Mil. Therefore, Criteo's Tax Rate % for the quarter that ended in Mar. 2026 was 30.09%.

Criteo Tax Rate % Related Terms

Criteo Tax Rate % Historical Data

* Premium members only.

The historical data trend for Criteo's Tax Rate % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Criteo Tax Rate % Chart

Criteo Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Tax Rate %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 10.51 74.14 26.88 25.75 26.62

Criteo Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Tax Rate % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 20.72 20.01 22.34 36.34 30.09
CRTO
70GF Score
Criteo SA CRTO
Tax Rate % is just one metric. See GF Score™, valuation, warning signs, and more.
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Criteo Tax Rate % Calculation

Tax Rate % is the ratio of tax expense divided by pretax income, usually presented in percent.

Criteo's Tax Rate % for the fiscal year that ended in Dec. 2025 is calculated as

Tax Rate %=Tax Expense (A: Dec. 2025 )/Pre-Tax Income (A: Dec. 2025 )
=54.195/203.574
=26.62 %

Criteo's Tax Rate % for the quarter that ended in Mar. 2026 is calculated as

Tax Rate %=Tax Expense (Q: Mar. 2026 )/Pre-Tax Income (Q: Mar. 2026 )
=3.693/12.273
=30.09 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Tax Rate % →
What does a Tax Rate % of 30.09% mean?
Criteo (CRTO) has a Tax Rate % of 30.09% as of Mar. 2026.
Is Criteo's Tax Rate % too high?
Criteo's current Tax Rate % is 30.09%. Overall, Criteo has a GF Score™ of 70/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Criteo's Tax Rate % compare to EEX and EVC?
Criteo's Tax Rate % of 30.09% can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tax Rate % for a Media - Diversified company?
A good Tax Rate % depends on the Media - Diversified industry context. However, Tax Rate % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tax Rate % mean?
A high Tax Rate % can signal that a stock is expensive relative to its fundamentals. Criteo's current Tax Rate % is 30.09%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Criteo stock overvalued right now?
Based on GuruFocus' analysis, Criteo (CRTO) is currently considered Modestly Undervalued. The stock's GF Value™ is $27.49, compared to a current price of $21.94 — trading 20.2% below its estimated fair value. The current Tax Rate % is 30.09%. Criteo's overall GF Score™ is 70/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tax Rate % calculated?
Tax Rate % is calculated from a company's financial statements. For Criteo (CRTO), the current Tax Rate % is 30.09% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Criteo (CRTO) Overvalued in 2026?

Based on GuruFocus' analysis, Criteo stock appears to be undervalued. The current stock price of $21.94 is trading 20.2% below its estimated GF Value™ of $27.49. GuruFocus considers Criteo to be Modestly Undervalued.

Key valuation signals for CRTO:

  • Tax Rate %: 30.09%
  • GF Value™: $27.49 vs. price of $21.94 (20.2% below fair value)
  • GF Score™: 70/100 with 3 warning signs

No single metric tells the full story. See the CRTO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Criteo Business Description

Other Exchanges CRTO N:Mexico0I4T:UK
Address 32 Rue Blanche, Paris, FRA, 75009
Criteo SA is an ad-tech company in the digital advertising market. Its technology allows retailer advertisers to launch multichannel and cross-device marketing campaigns in real time. With real-time return on investment analysis of the ads, the firm's clients can adjust their marketing strategies dynamically. It has two reportable segments: Retail Media and Performance Media. Retail Media: This segment encompasses revenue generated from brands, agencies, and retailers for the purchase and sale of retail media digital advertising inventory and audiences, and services. Performance Media: This segment encompasses targeting capabilities and supply and AdTech services. The majority of its revenues is generated from the performance media segment.
70GF Score

Get the complete analysis for CRTO

Tax Rate % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$21.94
Price
$27.49
GF Value