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CRTO (Criteo) Cyclically Adjusted Book per Share : $16.84 (As of Mar. 2025)


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What is Criteo Cyclically Adjusted Book per Share?

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

Criteo's adjusted book value per share for the three months ended in Mar. 2025 was $19.873. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $16.84 for the trailing ten years ended in Mar. 2025.

During the past 12 months, Criteo's average Cyclically Adjusted Book Growth Rate was -100.00% per year. During the past 3 years, the average Cyclically Adjusted Book Growth Rate was 13.40% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the Cyclically Adjusted Book Growth Rate using Cyclically Adjusted Book per Share data.

During the past 13 years, the highest 3-Year average Cyclically Adjusted Book Growth Rate of Criteo was 13.40% per year. The lowest was 13.40% per year. And the median was 13.40% per year.

As of today (2025-05-14), Criteo's current stock price is $30.095. Criteo's Cyclically Adjusted Book per Share for the quarter that ended in Mar. 2025 was $16.84. Criteo's Cyclically Adjusted PB Ratio of today is 1.79.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of Criteo was 3.43. The lowest was 1.55. And the median was 2.25.


Criteo Cyclically Adjusted Book per Share Historical Data

The historical data trend for Criteo's Cyclically Adjusted Book per Share can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Criteo Cyclically Adjusted Book per Share Chart

Criteo Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Cyclically Adjusted Book per Share
Get a 7-Day Free Trial Premium Member Only Premium Member Only - 11.32 13.50 15.20 16.51

Criteo Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Cyclically Adjusted Book per Share Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 15.61 15.98 16.18 16.51 16.84

Competitive Comparison of Criteo's Cyclically Adjusted Book per Share

For the Advertising Agencies subindustry, Criteo's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Criteo's Cyclically Adjusted PB Ratio Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Criteo's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Criteo's Cyclically Adjusted PB Ratio falls into.


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Criteo Cyclically Adjusted Book per Share Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted Book per Share and the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years.

What is Cyclically Adjusted Book per Share? How do we calculate Cyclically Adjusted Book per Share?

Cyclically Adjusted Book per Share is the average of the inflation adjusted Book Value per Share of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the Cyclically Adjusted Book per Share of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the book value per share from 2001 through 2010.

We adjusted the 2001 book value per share data with the total inflation from 2001 through 2010 to the equivalent book value in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart's book value is $1 a share in 2001, then the 2001's equivalent book value in 2010 is $1.4 a share. If Wal-Mart's book value is $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 book value in 2010 is $1.35. So on and so forth, you get the equivalent book value per share of past 10 years. Then you add them together and divided the sum by the count to get Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Criteo's adjusted Book Value per Share data for the three months ended in Mar. 2025 was:

Adj_Book= Book Value per Share /CPI of Mar. 2025 (Change)*Current CPI (Mar. 2025)
=19.873/120.1600*120.1600
=19.873

Current CPI (Mar. 2025) = 120.1600.

Criteo Quarterly Data

Book Value per Share CPI Adj_Book
201506 7.115 100.440 8.512
201509 7.073 99.950 8.503
201512 7.593 100.040 9.120
201603 8.352 100.020 10.034
201606 8.549 100.630 10.208
201609 9.003 100.340 10.781
201612 9.380 100.650 11.198
201703 10.195 101.170 12.109
201706 11.160 101.320 13.235
201709 12.155 101.330 14.414
201712 13.339 101.850 15.737
201803 14.267 102.750 16.684
201806 14.148 103.370 16.446
201809 14.570 103.560 16.905
201812 14.688 103.470 17.057
201903 14.976 103.890 17.321
201906 15.314 104.580 17.595
201909 15.272 104.500 17.561
201912 16.170 104.980 18.508
202003 16.135 104.590 18.537
202006 16.542 104.790 18.968
202009 17.120 104.550 19.676
202012 18.423 104.960 21.091
202103 18.252 105.750 20.739
202106 18.536 106.340 20.945
202109 18.370 106.810 20.666
202112 19.170 107.850 21.358
202203 19.289 110.490 20.977
202206 17.827 112.550 19.032
202209 17.476 112.740 18.626
202212 18.302 114.160 19.264
202303 18.173 116.790 18.697
202306 18.100 117.650 18.486
202309 17.869 118.260 18.156
202312 19.360 118.390 19.649
202403 19.087 119.470 19.197
202406 19.098 120.200 19.092
202409 19.193 119.560 19.289
202412 19.330 119.950 19.364
202503 19.873 120.160 19.873

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.


Criteo  (NAS:CRTO) Cyclically Adjusted Book per Share Explanation

If a company grows much fast than inflation, Cyclically Adjusted Book per Share may underestimate the company's equity. Cyclically Adjusted PB Ratio can seem to be too high even the actual PB Ratio is low.

For the Cyclically Adjusted PB Ratio, the book value of the past 10 years are inflation-adjusted and averaged. The result is used for P/B calculation. Since it looks at the average over the last 10 years, the Cyclically Adjusted PB Ratio is also called CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Criteo's Cyclically Adjusted PB Ratio of today is calculated as

Cyclically Adjusted PB Ratio=Share Price/Cyclically Adjusted Book per Share
=30.095/16.84
=1.79

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Cyclically Adjusted PB Ratio of Criteo was 3.43. The lowest was 1.55. And the median was 2.25.


Be Aware

Cyclically Adjusted PB Ratio works better for cyclical companies. It gives you a better idea on the company's real book value.


Criteo Cyclically Adjusted Book per Share Related Terms

Thank you for viewing the detailed overview of Criteo's Cyclically Adjusted Book per Share provided by GuruFocus.com. Please click on the following links to see related term pages.


Criteo Business Description

Traded in Other Exchanges
Address
32 Rue Blanche, Paris, FRA, 75009
Criteo SA is an ad-tech company in the digital advertising market. Its technology, allows retailer advertisers to launch multichannel and cross-device marketing campaigns in real time. With real-time return on investment analysis of the ads, the firm's clients can adjust their marketing strategies dynamically. It has two reportable segments: Retail Media and Performance Media. The firm also provides technology allowing retailers to effectively manage their ad inventories and improve yield optimization.
Executives
Ryan Damon other: EVP, Gen. Counsel & Secretary C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Sarah Js Glickman officer: Chief Financial Officer 60 BINNEY STREET, C/O BLUEBIRD BIO, INC., CAMBRIDGE MA 02142
Megan Clarken officer: Chief Executive Officer C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Van Der Kooi Frederik director C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Marie Lalleman director C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Nathalie Balla director C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Rachel Picard director C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
James Warner director 135 WEST 18TH STREET, 5TH FLOOR, NEW YORK NY 10011
Edmond Mesrobian director 10 S ALMADEN BLVD, 16TH FLOOR, SAN JOSE CA 95113
Jean-baptiste Rudelle director, officer: Executive Chairman C/O CRITEO S.A., 32 RUE BLANCHE, PARIS I0 75009
David J Anderson officer: Interim CFO C/O HONEYWELL INTERNATIONAL INC, 101 COLUMBIA ROAD, MORRISTOWN NJ 09762
Dan Teodosiu officer: Chief Technology Officer C/O CRITEO, 32 RUE BLANCHE, PARIS I0 75009
Mary Spilman officer: Chief Revenue Officer C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 12TH FLOOR, NEW YORK NY 10016
Eric Eichmann director, officer: Chief Executive Officer C/O CRITEO LEGAL DEPT., 387 PARK AVENUE SOUTH, 11TH FLOOR, NEW YORK NY 10016
Pesquidoux Hubert De director TEKELEC, 5200 PARAMOUNT PARKWAY, MORRISVILLE NC 27560