Pureprofile (ASX:PPL) Total Current Assets : A$16.77 Mil (As of Dec. 2023)

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What is Pureprofile Total Current Assets?

Total current assets includes Cash, Cash Equivalents, Marketable Securities, Total Receivables, Total Inventories, and Other Current Assets. Pureprofile's total current assets for the quarter that ended in Dec. 2023 was A$16.77 Mil.

Pureprofile Total Current Assets Historical Data

The historical data trend for Pureprofile's Total Current Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Pureprofile Total Current Assets Chart

Pureprofile Annual Data

Trend

Jun16

Jun17

Jun18

Jun19

Jun20

Jun21

Jun22

Jun23

Total Current Assets

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8.04

6.69

11.07

14.08

14.81

Pureprofile Semi-Annual Data
	Dec15	Jun16	Dec16	Jun17	Dec17	Jun18	Dec18	Jun19	Dec19	Jun20	Dec20	Jun21	Dec21	Jun22	Dec22	Jun23	Dec23
Total Current Assets	Get a 7-Day Free Trial												13.52	14.08	15.12	14.81	16.77

Pureprofile Total Current Assets Calculation

Total Current Assets are the asset that can be converted to cash or used to pay current liabilities within 12 months.

Pureprofile's Total Current Assets for the fiscal year that ended in Jun. 2023 is calculated as

Total Current Assets	=	Cash, Cash Equivalents, Marketable Securities	+	Total Receivables	+	Total Inventories	+	Other Current Assets
	=	4.726	+	7.784	+	0	+	2.297
	=	14.81

Pureprofile's Total Current Assets for the quarter that ended in Dec. 2023 is calculated as

Total Current Assets	=	Cash, Cash Equivalents, Marketable Securities	+	Total Receivables	+	Total Inventories	+	Other Current Assets
	=	4.738	+	9.675	+	0	+	2.354
	=	16.77

Total Current Assets is linked to the Current Ratio, which is the result of dividing total current assets by total current liabilities. It is frequently used as an indicator of a company's liquidity, its ability to meet short-term obligations.

Total Current Assets is also linked to Working Capital, Net working capital is calculated as Total Current Assets minus Total Current Liabilities.

Pureprofile (ASX:PPL) Total Current Assets Explanation

In Ben Graham's calculation of liquidation value, inventory is only considered worth half of its book value, and accounts receivable is considered worth 75% of its value. Therefore the liquidation value is lower than calculated from total current assets.

Pureprofile's Liquidation Value for the quarter that ended in Dec. 2023 is

	Liquidation value
=	Cash, Cash Equivalents, Marketable Securities	-	Total Liabilities	+	(0.75 * Accounts Receivable)	+	(0.5 * Total Inventories)
=	4.738	-	19.146	+	0.75 * 9.675	+	0.5 * 0
=	-7.15

Pureprofile Total Current Assets Related Terms

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Pureprofile (ASX:PPL) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Pureprofile Ltd (ASX:PPL) » Definitions » Total Current Assets

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Traded in Other Exchanges

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Address

263 Riley Street, Surry Hills, Sydney, NSW, AUS, 2010

Website

https://www.business.pureprofile.com

Pureprofile Ltd is a global data and insights organization providing online research and digital advertising services for agencies, marketers, researchers, and publishers. The research division delivers rich insights into real human behavior and provides the "Why" behind the "What" through ResTech and SaaS solutions. The digital advertising division taps into rich insights on behalf of advertisers and publishers and executes impactful targeted digital marketing strategies. Further, the company builds in-depth profiles of consumers through proprietary and partner panels and gives businesses the ability to understand, target, and ultimately engage with the audiences. Geographically, it operates in North America, Europe, and APAC and has delivered solutions for over 700 clients.