PureprofileASX:PPL -6.67% 3-Year ROIIC % is 99.38 as of Jun. 2025. The stock has 2 warning signs investors should review. Among 953 Media - Diversified companies, Pureprofile ranks better than 90.35% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
Pureprofile's 3-Year ROIIC % for the quarter that ended in Jun. 2025 was 99.38%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for Pureprofile's 3-Year ROIIC % or its related term are showing as below:
ASX:PPL's 3-Year ROIIC % is ranked better than 90.35% of 953
companies
in the Media - Diversified industry
Industry Median: 1.6
vs ASX:PPL: 99.38
Pureprofile (ASX:PPL) 3-Year ROIIC % Explanation
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
Pureprofile 3-Year ROIIC % Related Terms
Pureprofile 3-Year ROIIC % Historical Data
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The historical data trend for Pureprofile's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
ASX:PPL vs APP, OMC, TTD: 3-Year ROIIC % Comparison
For the Advertising Agencies subindustry, Pureprofile's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pureprofile 3-Year ROIIC % vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Pureprofile's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where Pureprofile's 3-Year ROIIC % falls into.
Pureprofile's 3-Year ROIIC % for the quarter that ended in Jun. 2025 is calculated as:
3-Year ROIIC %
=
3-Year Incremental Net Operating Profit After Taxes (NOPAT)**
/
3-Year Incremental Invested Capital**
=
( 1.609647 (Jun. 2025) - -2.155 (Jun. 2022) )
/
( 14.401 (Jun. 2025) - 10.613 (Jun. 2022) )
=
3.764647
/
3.788
=
99.38%***
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
Pureprofile (ASX:PPL) has a 3-Year ROIIC % of 99.38 as of Jun. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Pureprofile and its competitors. According to the industry distribution chart, Pureprofile ranks #92 out of 953 companies in the Media - Diversified industry, placing it in the top 9.7%.
Is Pureprofile's 3-Year ROIIC % too high?
Pureprofile's current 3-Year ROIIC % is 99.38. The Media - Diversified industry median 3-Year ROIIC % is 1.60. Pureprofile's value of 99.38 is 6111.3% above this industry median. Based on the distribution chart, Pureprofile ranks #92 out of 953 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers.
How does Pureprofile's 3-Year ROIIC % compare to APP and OMC?
According to the Media - Diversified industry distribution chart, Pureprofile ranks #92 out of 953 companies for 3-Year ROIIC %. This places Pureprofile in the top 10% of its industry — outperforming the majority of peers. The industry median 3-Year ROIIC % is 1.60. Pureprofile's value of 99.38 is 6111.3% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Media - Diversified company?
The median 3-Year ROIIC % among Media - Diversified companies is 1.60, based on 953 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Pureprofile's current 3-Year ROIIC % of 99.38 is 6111.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on Pureprofile and its competitors. For the Media - Diversified industry, the median 3-Year ROIIC % is 1.60 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pureprofile's current 3-Year ROIIC % is 99.38. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pureprofile stock overvalued right now?
Based on GuruFocus' analysis, Pureprofile (ASX:PPL) is currently considered Possible Value Trap. The stock's GF Value™ is A$0.04, compared to a current price of A$0.03 — trading 30% below its estimated fair value. The current 3-Year ROIIC % is 99.38 and 6111.3% above the Media - Diversified industry median of 1.60. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For Pureprofile (ASX:PPL), the current 3-Year ROIIC % is 99.38 as of Jun. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Pureprofile Ltd is a global data and insights organization providing online research and digital advertising services for agencies, marketers, researchers, and publishers. The company offers custom audiences, advanced survey programming, data cleaning and hygiene, dashboards, advertising effectiveness studying, competitor benchmarking, and analytics services.
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