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The Swatch Group AGSWGAF +3.11%73 Days Sales Outstanding is 33.43 as of Dec. 2025, which is 9% below its 10-year median of 36.69. GuruFocus rates SWGAF with a GF Score™ of 73/100 and a GF Value™ of $169.07 (Significantly Overvalued). The stock has 10 warning signs investors should review. Among 1,101 Retail - Cyclical companies, The Swatch Group AG ranks worse than 67.85% on this metric.
The historical rank and industry rank for The Swatch Group AG's Days Sales Outstanding or its related term are showing as below:
SWGAF'
s Days Sales Outstanding Range Over the Past 10 Years
Min: 30.89 Med: 36.69 Max: 49.68
Current: 34.95
During the past 13 years, The Swatch Group AG's highest Days Sales Outstanding was 49.68. The lowest was 30.89. And the median was 36.69.
SWGAF's Days Sales Outstanding is ranked worse than 67.85% of 1101
companies
in the Retail - Cyclical industry
Industry Median: 18.73
vs SWGAF: 34.95
The Swatch Group AG's Days Sales Outstanding
declined
from Dec. 2024 (35.79) to Dec. 2025 (33.43).
The Swatch Group AG (OTCPK:SWGAF) Days Sales Outstanding Explanation
For retailers, when we compare Days Sales Outstanding, it is important to compare the same period in the previous years.
The Swatch Group AG Days Sales Outstanding Related Terms
The Swatch Group AG Days Sales Outstanding Historical Data
* Premium members only.
The historical data trend for The Swatch Group AG's Days Sales Outstanding can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
SWGAF vs TPR, SIG, CPRI: Days Sales Outstanding Comparison
For the Luxury Goods subindustry, The Swatch Group AG's Days Sales Outstanding, along with its competitors' market caps and Days Sales Outstanding data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Swatch Group AG Days Sales Outstanding vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, The Swatch Group AG's Days Sales Outstanding distribution charts can be found below:
* The bar in red indicates where The Swatch Group AG's Days Sales Outstanding falls into.
The Swatch Group AG Days Sales Outstanding Calculation
Days Sales Outstanding measures the average number of days that a company takes to collect revenue after a sale has been made. It is a financial ratio that illustrates how well a company's Accounts Receivable are being managed.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Swatch Group AG (SWGAF) has a Days Sales Outstanding of 33.43 as of Dec. 2025. Days sales outstanding represents the average amount of days a company takes to collect receivables. View historical data on The Swatch Group AG and its competitors. This is near median its historical median of 36.69. Over the past decade, The Swatch Group AG's Days Sales Outstanding has ranged from 30.89 to 49.68. According to the industry distribution chart, The Swatch Group AG ranks #747 out of 1101 companies in the Retail - Cyclical industry, placing it in the top 67.8%.
Is The Swatch Group AG's Days Sales Outstanding too high?
The Swatch Group AG's current Days Sales Outstanding of 33.43 is near median its 10-year median of 36.69. Over the past 10 years, this metric has ranged from a low of 30.89 to a high of 49.68. The Retail - Cyclical industry median Days Sales Outstanding is 18.73. The Swatch Group AG's value of 33.43 is 78.5% above this industry median. Based on the distribution chart, The Swatch Group AG ranks #747 out of 1101 companies in the Retail - Cyclical industry, which is below the industry midpoint. Overall, The Swatch Group AG has a GF Score™ of 73/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Swatch Group AG's Days Sales Outstanding compare to TPR and SIG?
According to the Retail - Cyclical industry distribution chart, The Swatch Group AG ranks #747 out of 1101 companies for Days Sales Outstanding. This places The Swatch Group AG in the lower half of its industry. The industry median Days Sales Outstanding is 18.73. The Swatch Group AG's value of 33.43 is 78.5% above this benchmark. Historically, The Swatch Group AG's own Days Sales Outstanding has ranged from 30.89 to 49.68 over the past decade. While the company's 10-year median is 36.69 vs. the industry median of 18.73, The Swatch Group AG has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Days Sales Outstanding for a Retail - Cyclical company?
The median Days Sales Outstanding among Retail - Cyclical companies is 18.73, based on 1,101 companies in the industry. Companies in the top quartile (top 25%) have a Days Sales Outstanding significantly above this median, while those in the bottom quartile fall well below. However, Days Sales Outstanding should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Swatch Group AG's current Days Sales Outstanding of 33.43 is 78.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Days Sales Outstanding mean?
A high Days Sales Outstanding can signal that a stock is expensive relative to its fundamentals. Days sales outstanding represents the average amount of days a company takes to collect receivables. View historical data on The Swatch Group AG and its competitors. For the Retail - Cyclical industry, the median Days Sales Outstanding is 18.73 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Swatch Group AG's current Days Sales Outstanding is 33.43, which is near median its own 10-year median of 36.69. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Swatch Group AG stock overvalued right now?
Based on GuruFocus' analysis, The Swatch Group AG (SWGAF) is currently considered Significantly Overvalued. The stock's GF Value™ is $169.07, compared to a current price of $225.46 — trading 33.4% above its estimated fair value. The current Days Sales Outstanding is 33.43, which is near median its 10-year median of 36.69 and 78.5% above the Retail - Cyclical industry median of 18.73. The Swatch Group AG's overall GF Score™ is 73/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Days Sales Outstanding calculated?
Days Sales Outstanding is calculated from a company's financial statements. For The Swatch Group AG (SWGAF), the current Days Sales Outstanding is 33.43 as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Swatch Group AG (SWGAF) Overvalued in 2026?
Based on GuruFocus' analysis, The Swatch Group AG stock appears to be overvalued.
The current stock price of $225.46 is trading 33.4% above its estimated GF Value™ of $169.07.
GuruFocus considers The Swatch Group AG to be Significantly Overvalued.
Key valuation signals for SWGAF:
Days Sales Outstanding: 33.43 (near median its 10-year median of 36.69)
GF Value™: $169.07 vs. price of $225.46 (33.4% above fair value)
Industry Position: 78.5% above the Retail - Cyclical median (#747 of 1101)
No single metric tells the full story. See the SWGAF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Swatch Group's biggest brands are Omega (number two or three in its category), Breguet, Tissot (the leader in midrange Swiss watches), and Swatch. The company employs over 32,000 people, half of them in Switzerland. We estimate Omega and Longines to be the group's most profitable brands.
73GF Score
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Days Sales Outstanding is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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