The Swatch Group AGSWGAF 71 PB Ratio is 0.92 as of Jun. 26, 2026, which is 23% below its 10-year median of 1.19. GuruFocus rates SWGAF with a GF Score™ of 71/100 and a GF Value™ of $171.66 (Significantly Overvalued). The stock has 10 warning signs investors should review. Among 1,077 Retail - Cyclical companies, The Swatch Group AG ranks better than 66.39% on this metric.
The Swatch Group AG stock PB Ratio (=0.95) is close to 2-year high of 0.97.
The historical rank and industry rank for The Swatch Group AG's PB Ratio or its related term are showing as below:
SWGAF'
s PB Ratio Range Over the Past 10 Years
Min: 0.55 Med: 1.19 Max: 2.32
Current: 0.92
During the past 13 years, The Swatch Group AG's highest PB Ratio was 2.32. The lowest was 0.55. And the median was 1.19.
SWGAF's PB Ratio is ranked better than 66.39% of 1077
companies
in the Retail - Cyclical industry
Industry Median: 1.44
vs SWGAF: 0.92
During the past 12 months, The Swatch Group AG's average Book Value Per Share Growth Rate was -5.00% per year.
During the past 3 years, the average Book Value Per Share Growth Rate was -1.30% per year.
During the past 5 years, the average Book Value Per Share Growth Rate was 1.30% per year.
During the past 10 years, the average Book Value Per Share Growth Rate was 1.30% per year.
During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of The Swatch Group AG was 14.40% per year. The lowest was -50.50% per year. And the median was 6.90% per year.
Back to Basics: PB Ratio
The Swatch Group AG (OTCPK:SWGAF) PB Ratio Explanation
The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.
Be Aware
Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.
The Swatch Group AG PB Ratio Related Terms
The Swatch Group AG PB Ratio Historical Data
* Premium members only.
The historical data trend for The Swatch Group AG's PB Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Luxury Goods subindustry, The Swatch Group AG's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Swatch Group AG PB Ratio vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, The Swatch Group AG's PB Ratio distribution charts can be found below:
* The bar in red indicates where The Swatch Group AG's PB Ratio falls into.
The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.
The Swatch Group AG (SWGAF) has a PB Ratio of 0.92 as of Jun. 26, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on The Swatch Group AG and its competitors. This is 23% below median its historical median of 1.19. Over the past decade, The Swatch Group AG's PB Ratio has ranged from 0.55 to 2.32. According to the industry distribution chart, The Swatch Group AG ranks #362 out of 1077 companies in the Retail - Cyclical industry, placing it in the top 33.6%.
Is The Swatch Group AG's PB Ratio too high?
The Swatch Group AG's current PB Ratio of 0.92 is 23% below median its 10-year median of 1.19. Over the past 10 years, this metric has ranged from a low of 0.55 to a high of 2.32. The Retail - Cyclical industry median PB Ratio is 1.44. The Swatch Group AG's value of 0.92 is 36.1% below this industry median. Based on the distribution chart, The Swatch Group AG ranks #362 out of 1077 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, The Swatch Group AG has a GF Score™ of 71/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does The Swatch Group AG's PB Ratio compare to TPR and SIG?
According to the Retail - Cyclical industry distribution chart, The Swatch Group AG ranks #362 out of 1077 companies for PB Ratio. This puts The Swatch Group AG in the upper half of its industry. The industry median PB Ratio is 1.44. The Swatch Group AG's value of 0.92 is 36.1% below this benchmark. Historically, The Swatch Group AG's own PB Ratio has ranged from 0.55 to 2.32 over the past decade. While the company's 10-year median is 1.19 vs. the industry median of 1.44, The Swatch Group AG has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Retail - Cyclical company?
The median PB Ratio among Retail - Cyclical companies is 1.44, based on 1,077 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Swatch Group AG's current PB Ratio of 0.92 is 36.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on The Swatch Group AG and its competitors. For the Retail - Cyclical industry, the median PB Ratio is 1.44 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Swatch Group AG's current PB Ratio is 0.92, which is 23% below median its own 10-year median of 1.19. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Swatch Group AG stock overvalued right now?
Based on GuruFocus' analysis, The Swatch Group AG (SWGAF) is currently considered Significantly Overvalued. The stock's GF Value™ is $171.66, compared to a current price of $257.43 — trading 50% above its estimated fair value. The current PB Ratio is 0.92, which is 23% below median its 10-year median of 1.19 and 36.1% below the Retail - Cyclical industry median of 1.44. The Swatch Group AG's overall GF Score™ is 71/100 with 10 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For The Swatch Group AG (SWGAF), the current PB Ratio is 0.92 as of Jun. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Swatch Group AG (SWGAF) Overvalued in 2026?
Based on GuruFocus' analysis, The Swatch Group AG stock appears to be overvalued.
The current stock price of $257.43 is trading 50% above its estimated GF Value™ of $171.66.
GuruFocus considers The Swatch Group AG to be Significantly Overvalued.
Key valuation signals for SWGAF:
PB Ratio: 0.92 (23% below median its 10-year median of 1.19)
GF Value™: $171.66 vs. price of $257.43 (50% above fair value)
Industry Position: 36.1% below the Retail - Cyclical median (#362 of 1077)
No single metric tells the full story. See the SWGAF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Swatch Group's biggest brands are Omega (number two or three in its category), Breguet, Tissot (the leader in midrange Swiss watches), and Swatch. The company employs over 32,000 people, half of them in Switzerland. We estimate Omega and Longines to be the group's most profitable brands.
71GF Score
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