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The Swatch Group AGSWGAF 84 EV-to-OCF is 14.16 as of Aug. 11, 2026, which is 5% below its 10-year median of 14.85. GuruFocus rates SWGAF with a GF Score™ of 84/100 and a GF Value™ of $193.73 (Fairly Valued). The stock has 5 warning signs investors should review. Among 1,133 Retail - Cyclical companies, The Swatch Group AG ranks worse than 70.52% on this metric.
EV-to-OCF is calculated as enterprise value divided by its cash flow from operations. As of today, The Swatch Group AG's Enterprise Value is $11,198 Mil.
The Swatch Group AG's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 was $791 Mil. Therefore, The Swatch Group AG's EV-to-OCF for today is 14.16.
The historical rank and industry rank for The Swatch Group AG's EV-to-OCF or its related term are showing as below:
SWGAF'
s EV-to-OCF Range Over the Past 10 Years
Min: 6.23 Med: 14.85 Max: 23.42
Current: 13.87
During the past 13 years, the highest EV-to-OCF of The Swatch Group AG was 23.42. The lowest was 6.23. And the median was 14.85.
SWGAF's EV-to-OCF is ranked worse than 70.52% of 1133
companies
in the Retail - Cyclical industry
Industry Median: 7.07
vs SWGAF: 13.87
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
The Swatch Group AG (OTCPK:SWGAF) EV-to-OCF Explanation
EV-to-OCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
The Swatch Group AG's PE Ratio (TTM) for today is calculated as:
The Swatch Group AG's share price for today is $207.30.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. The Swatch Group AG's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Jun. 2026 was $0.212.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Cash Flow from Operations is an important financial metric because it represents the cash generated from operating activities at a company's disposal. Companies with a low EV-to-OCF ratio, combined with a strong balance sheet are generally considered as undervalued.
The Swatch Group AG EV-to-OCF Related Terms
The Swatch Group AG EV-to-OCF Historical Data
* Premium members only.
The historical data trend for The Swatch Group AG's EV-to-OCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Luxury Goods subindustry, The Swatch Group AG's EV-to-OCF, along with its competitors' market caps and EV-to-OCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
The Swatch Group AG EV-to-OCF vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, The Swatch Group AG's EV-to-OCF distribution charts can be found below:
* The bar in red indicates where The Swatch Group AG's EV-to-OCF falls into.
The Swatch Group AG's current Enterprise Value is $11,198 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. The Swatch Group AG's Cash Flow from Operations for the trailing twelve months (TTM) ended in Jun. 2026 was $791 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
The Swatch Group AG (SWGAF) has a EV-to-OCF of 14.16 as of Aug. 11, 2026. This is near median its historical median of 14.85. Over the past decade, The Swatch Group AG's EV-to-OCF has ranged from 6.23 to 23.42. According to the industry distribution chart, The Swatch Group AG ranks #799 out of 1133 companies in the Retail - Cyclical industry, placing it in the top 70.5%.
Is The Swatch Group AG's EV-to-OCF too high?
The Swatch Group AG's current EV-to-OCF of 14.16 is near median its 10-year median of 14.85. Over the past 10 years, this metric has ranged from a low of 6.23 to a high of 23.42. The Retail - Cyclical industry median EV-to-OCF is 7.07. The Swatch Group AG's value of 14.16 is 100.3% above this industry median. Based on the distribution chart, The Swatch Group AG ranks #799 out of 1133 companies in the Retail - Cyclical industry, which is below the industry midpoint. Overall, The Swatch Group AG has a GF Score™ of 84/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does The Swatch Group AG's EV-to-OCF compare to TPR and SIG?
According to the Retail - Cyclical industry distribution chart, The Swatch Group AG ranks #799 out of 1133 companies for EV-to-OCF. This places The Swatch Group AG in the lower half of its industry. The industry median EV-to-OCF is 7.07. The Swatch Group AG's value of 14.16 is 100.3% above this benchmark. Historically, The Swatch Group AG's own EV-to-OCF has ranged from 6.23 to 23.42 over the past decade. While the company's 10-year median is 14.85 vs. the industry median of 7.07, The Swatch Group AG has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-OCF for a Retail - Cyclical company?
The median EV-to-OCF among Retail - Cyclical companies is 7.07, based on 1,133 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-OCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-OCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Swatch Group AG's current EV-to-OCF of 14.16 is 100.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-OCF mean?
A high EV-to-OCF can signal that a stock is expensive relative to its fundamentals. For the Retail - Cyclical industry, the median EV-to-OCF is 7.07 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Swatch Group AG's current EV-to-OCF is 14.16, which is near median its own 10-year median of 14.85. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Swatch Group AG stock overvalued right now?
Based on GuruFocus' analysis, The Swatch Group AG (SWGAF) is currently considered Fairly Valued. The stock's GF Value™ is $193.73, compared to a current price of $207.30 — trading 7% above its estimated fair value. The current EV-to-OCF is 14.16, which is near median its 10-year median of 14.85 and 100.3% above the Retail - Cyclical industry median of 7.07. The Swatch Group AG's overall GF Score™ is 84/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-OCF calculated?
EV-to-OCF is calculated from a company's financial statements. For The Swatch Group AG (SWGAF), the current EV-to-OCF is 14.16 as of Aug. 11, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is The Swatch Group AG (SWGAF) Overvalued in 2026?
Based on GuruFocus' analysis, The Swatch Group AG stock appears to be overvalued.
The current stock price of $207.30 is trading 7% above its estimated GF Value™ of $193.73.
GuruFocus considers The Swatch Group AG to be Fairly Valued.
Key valuation signals for SWGAF:
EV-to-OCF: 14.16 (near median its 10-year median of 14.85)
GF Value™: $193.73 vs. price of $207.30 (7% above fair value)
Industry Position: 100.3% above the Retail - Cyclical median (#799 of 1133)
No single metric tells the full story. See the SWGAF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Swatch Group's biggest brands are Omega (number two or three in its category), Breguet, Tissot (the leader in midrange Swiss watches), and Swatch. The company employs over 32,000 people, half of them in Switzerland. We estimate Omega and Longines to be the group's most profitable brands.
84GF Score
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