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Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. Pineapple Financial's Goodwill for the quarter that ended in May. 2026 was $0.00 Mil. Pineapple Financial's Total Assets for the quarter that ended in May. 2026 was $75.85 Mil.
Therefore, Pineapple Financial's Goodwill to Asset Ratio for the quarter that ended in May. 2026 was 0.00.
If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.
Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.
Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.
Pineapple Financial Goodwill-to-Asset Related Terms
Pineapple Financial Goodwill-to-Asset Historical Data
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The historical data trend for Pineapple Financial's Goodwill-to-Asset can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
PAPL vs BLNE, CNF, MMCP: Goodwill-to-Asset Comparison
For the Mortgage Finance subindustry, Pineapple Financial's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pineapple Financial Goodwill-to-Asset vs Banks Industry
For the Banks industry and Financial Services sector, Pineapple Financial's Goodwill-to-Asset distribution charts can be found below:
* The bar in red indicates where Pineapple Financial's Goodwill-to-Asset falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Pineapple Financial (PAPL) has a Goodwill-to-Asset of 0.00 as of May. 2026. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on Pineapple Financial and its competitors.
Is Pineapple Financial's Goodwill-to-Asset too high?
Pineapple Financial's current Goodwill-to-Asset is 0.00. Overall, Pineapple Financial has a GF Score™ of 10/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Pineapple Financial's Goodwill-to-Asset compare to BLNE and CNF?
Pineapple Financial's Goodwill-to-Asset of 0.00 can be compared against companies in the Banks industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Goodwill-to-Asset for a Banks company?
A good Goodwill-to-Asset depends on the Banks industry context. However, Goodwill-to-Asset should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Goodwill-to-Asset mean?
A high Goodwill-to-Asset can signal that a stock is expensive relative to its fundamentals. Goodwill-to-Asset Ratio is the total goodwill from acquisitions divided by total assets. View historical data on Pineapple Financial and its competitors. Pineapple Financial's current Goodwill-to-Asset is 0.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pineapple Financial stock overvalued right now?
Based on GuruFocus' analysis, Pineapple Financial (PAPL) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.83, compared to a current price of $1.23 — trading 48.2% above its estimated fair value. The current Goodwill-to-Asset is 0.00. Pineapple Financial's overall GF Score™ is 10/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Goodwill-to-Asset calculated?
Goodwill-to-Asset is calculated from a company's financial statements. For Pineapple Financial (PAPL), the current Goodwill-to-Asset is 0.00 as of May. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Pineapple Financial (PAPL) Overvalued in 2026?
Based on GuruFocus' analysis, Pineapple Financial stock appears to be overvalued.
The current stock price of $1.23 is trading 48.2% above its estimated GF Value™ of $0.83.
GuruFocus considers Pineapple Financial to be Significantly Overvalued.
Key valuation signals for PAPL:
Goodwill-to-Asset: 0.00
GF Value™: $0.83 vs. price of $1.23 (48.2% above fair value)
No single metric tells the full story. See the PAPL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Pineapple Financial Inc is a Canada-based mortgage technology and brokerage company that provides mortgage brokerage services and technology solutions to Canadian mortgage agents, brokers, sub-brokers, brokerages, and consumers. Through its data-driven systems together with cloud-based tools, it offers advantages in the Canadian mortgage industry relative to alternative mortgage broker arrangements and also provides back office services.
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