PAPL (Pineapple Financial) ROA %: -262.13% (As of Feb. 2026)


PAPL Pineapple Financial Inc PAPL
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What is Pineapple Financial ROA %?

Pineapple Financial PAPL +8.95% 10 ROA % is -262.13% as of Feb. 2026. GuruFocus rates PAPL with a GF Score™ of 10/100. The stock has 6 warning signs investors should review. Among 1,529 Banks companies, Pineapple Financial ranks worse than 100% on this metric.

ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Pineapple Financial's annualized Net Income for the quarter that ended in Feb. 2026 was $-77.98 Mil. Pineapple Financial's average Total Assets over the quarter that ended in Feb. 2026 was $29.75 Mil. Therefore, Pineapple Financial's annualized ROA % for the quarter that ended in Feb. 2026 was -262.13%.

The historical rank and industry rank for Pineapple Financial's ROA % or its related term are showing as below:

PAPL' s ROA % Range Over the Past 10 Years
Min: -192.39   Med: -50.81   Max: -3.1
Current: -192.39

During the past 5 years, Pineapple Financial's highest ROA % was -3.10%. The lowest was -192.39%. And the median was -50.81%.

PAPL's ROA % is ranked worse than
100% of 1529 companies
in the Banks industry
Industry Median: 0.98 vs PAPL: -192.39

Pineapple Financial  (AMEX:PAPL) ROA % Explanation

ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A bank’s ROA % is typically well under 2%.

Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:

ROA %(Q: Feb. 2026 )
=Net Income/Total Assets
=-77.984/29.75
=(Net Income / Revenue)*(Revenue / Total Assets)
=(-77.984 / 15.512)*(15.512 / 29.75)
=Net Margin %*Asset Turnover
=-502.73 %*0.5214
=-262.13 %

Note: The Net Income data used here is four times the quarterly (Feb. 2026) net income data. The Revenue data used here is four times the quarterly (Feb. 2026) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).

Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.

E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.


Pineapple Financial ROA % Related Terms


Pineapple Financial ROA % Historical Data

* Premium members only.

The historical data trend for Pineapple Financial's ROA % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Pineapple Financial ROA % Chart

Pineapple Financial Annual Data
Trend Aug21 Aug22 Aug23 Aug24 Aug25
ROA %
-3.10 -40.12 -50.81 -94.04 -76.48

Pineapple Financial Quarterly Data
Aug21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 May25 Aug25 Nov25 Feb26
ROA % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -58.76 -51.51 -144.20 -320.87 -262.13

PAPL vs BLNE, MMCP, CNF: ROA % Comparison

For the Mortgage Finance subindustry, Pineapple Financial's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Pineapple Financial ROA % vs Banks Industry

For the Banks industry and Financial Services sector, Pineapple Financial's ROA % distribution charts can be found below:

* The bar in red indicates where Pineapple Financial's ROA % falls into.


PAPL
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Pineapple Financial ROA % Calculation

Pineapple Financial's annualized ROA % for the fiscal year that ended in Aug. 2025 is calculated as:

ROA %=Net Income (A: Aug. 2025 )/( (Total Assets (A: Aug. 2024 )+Total Assets (A: Aug. 2025 ))/ count )
=-3.638/( (4.097+5.417)/ 2 )
=-3.638/4.757
=-76.48 %

Pineapple Financial's annualized ROA % for the quarter that ended in Feb. 2026 is calculated as:

ROA %=Net Income (Q: Feb. 2026 )/( (Total Assets (Q: Nov. 2025 )+Total Assets (Q: Feb. 2026 ))/ count )
=-77.984/( (10.627+48.873)/ 2 )
=-77.984/29.75
=-262.13 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data, the Net Income data used here is four times the quarterly (Feb. 2026) net income data. ROA % is displayed in the 30-year financial page.

Frequently Asked Questions Learn more about ROA % →
What does a ROA % of -262.13% mean?
Pineapple Financial (PAPL) has a ROA % of -262.13% as of Feb. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Pineapple Financial and its competitors. According to the industry distribution chart, Pineapple Financial ranks #1529 out of 1529 companies in the Banks industry.
Is Pineapple Financial's ROA % too high?
Pineapple Financial's current ROA % is -262.13%. Based on the distribution chart, Pineapple Financial ranks #1529 out of 1529 companies in the Banks industry, which is in the bottom quartile relative to peers. Overall, Pineapple Financial has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does Pineapple Financial's ROA % compare to BLNE and MMCP?
According to the Banks industry distribution chart, Pineapple Financial ranks #1529 out of 1529 companies for ROA %. This places Pineapple Financial in the lower half of its industry. The industry median ROA % is 0.98. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Banks company?
The median ROA % among Banks companies is 0.98, based on 1,529 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Pineapple Financial and its competitors. For the Banks industry, the median ROA % is 0.98 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pineapple Financial's current ROA % is -262.13%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pineapple Financial stock overvalued right now?
Pineapple Financial (PAPL) has a current ROA % of -262.13%. The current ROA % is -262.13%. Pineapple Financial's overall GF Score™ is 10/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Pineapple Financial (PAPL), the current ROA % is -262.13% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Pineapple Financial Business Description

Address 111 Gordon Baker Road, Unit 200, North York, Toronto, ON, CAN, M2H 3R1
Pineapple Financial Inc is a Canada-based mortgage technology and brokerage company that provides mortgage brokerage services and technology solutions to Canadian mortgage agents, brokers, sub-brokers, brokerages, and consumers. Through its data-driven systems together with cloud-based tools, it offers advantages in the Canadian mortgage industry relative to alternative mortgage broker arrangements and also provides back office services.
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