PAPL (Pineapple Financial) Gross Margin %: 19.11% (As of Feb. 2026) — 168% Above Median


PAPL Pineapple Financial Inc PAPL
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What is Pineapple Financial Gross Margin %?

Pineapple Financial PAPL +8.95% 10 Gross Margin % is 19.11% as of Feb. 2026, which is 168% above its 10-year median of 7.13. GuruFocus rates PAPL with a GF Score™ of 10/100. The stock has 6 warning signs investors should review. Among 44 Banks companies, Pineapple Financial ranks worse than 88.64% on this metric.

Gross Margin % is calculated as gross profit divided by its revenue. Pineapple Financial's Gross Profit for the three months ended in Feb. 2026 was $0.74 Mil. Pineapple Financial's Revenue for the three months ended in Feb. 2026 was $3.88 Mil. Therefore, Pineapple Financial's Gross Margin % for the quarter that ended in Feb. 2026 was 19.11%.


The historical rank and industry rank for Pineapple Financial's Gross Margin % or its related term are showing as below:

PAPL' s Gross Margin % Range Over the Past 10 Years
Min: 1.05   Med: 7.13   Max: 58.24
Current: 7.64


During the past 5 years, the highest Gross Margin % of Pineapple Financial was 58.24%. The lowest was 1.05%. And the median was 7.13%.

PAPL's Gross Margin % is ranked worse than
88.64% of 44 companies
in the Banks industry
Industry Median: 41.015 vs PAPL: 7.64

Pineapple Financial had a gross margin of 19.11% for the quarter that ended in Feb. 2026 => No sustainable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Pineapple Financial was 0.00% per year.


Pineapple Financial  (AMEX:PAPL) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Pineapple Financial had a gross margin of 19.11% for the quarter that ended in Feb. 2026 => No sustainable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Pineapple Financial Gross Margin % Related Terms


Pineapple Financial Gross Margin % Historical Data

* Premium members only.

The historical data trend for Pineapple Financial's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Pineapple Financial Gross Margin % Chart

Pineapple Financial Annual Data
Trend Aug21 Aug22 Aug23 Aug24 Aug25
Gross Margin %
58.24 34.46 1.05 1.43 7.13

Pineapple Financial Quarterly Data
Aug21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23 Feb24 May24 Aug24 Nov24 Feb25 May25 Aug25 Nov25 Feb26
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 7.71 47.12 1.85 12.58 19.11

PAPL vs BLNE, MMCP, CNF: Gross Margin % Comparison

For the Mortgage Finance subindustry, Pineapple Financial's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Pineapple Financial Gross Margin % vs Banks Industry

For the Banks industry and Financial Services sector, Pineapple Financial's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Pineapple Financial's Gross Margin % falls into.


PAPL
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Pineapple Financial Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Pineapple Financial's Gross Margin for the fiscal year that ended in Aug. 2025 is calculated as

Gross Margin % (A: Aug. 2025 )=Gross Profit (A: Aug. 2025 ) / Revenue (A: Aug. 2025 )
=1.3 / 18.813
=(Revenue - Cost of Goods Sold) / Revenue
=(18.813 - 17.471) / 18.813
=7.13 %

Pineapple Financial's Gross Margin for the quarter that ended in Feb. 2026 is calculated as


Gross Margin % (Q: Feb. 2026 )=Gross Profit (Q: Feb. 2026 ) / Revenue (Q: Feb. 2026 )
=0.7 / 3.878
=(Revenue - Cost of Goods Sold) / Revenue
=(3.878 - 3.137) / 3.878
=19.11 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 19.11% mean?
Pineapple Financial (PAPL) has a Gross Margin % of 19.11% as of Feb. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on Pineapple Financial and its competitors. This is 168% above median its historical median of 7.13. Over the past decade, Pineapple Financial's Gross Margin % has ranged from 1.05 to 58.24. According to the industry distribution chart, Pineapple Financial ranks #39 out of 44 companies in the Banks industry, placing it in the top 88.6%.
Is Pineapple Financial's Gross Margin % too high?
Pineapple Financial's current Gross Margin % of 19.11% is 168% above median its 10-year median of 7.13. Over the past 10 years, this metric has ranged from a low of 1.05 to a high of 58.24. The Banks industry median Gross Margin % is 41.02. Pineapple Financial's value of 19.11% is 53.4% below this industry median. Based on the distribution chart, Pineapple Financial ranks #39 out of 44 companies in the Banks industry, which is in the bottom quartile relative to peers. Overall, Pineapple Financial has a GF Score™ of 10/100, reflecting its overall financial health beyond just this single metric.
How does Pineapple Financial's Gross Margin % compare to BLNE and MMCP?
According to the Banks industry distribution chart, Pineapple Financial ranks #39 out of 44 companies for Gross Margin %. This places Pineapple Financial in the lower half of its industry. The industry median Gross Margin % is 41.02. Pineapple Financial's value of 19.11% is 53.4% below this benchmark. Historically, Pineapple Financial's own Gross Margin % has ranged from 1.05 to 58.24 over the past decade. While the company's 10-year median is 7.13 vs. the industry median of 41.02, Pineapple Financial has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Banks company?
The median Gross Margin % among Banks companies is 41.02, based on 44 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Pineapple Financial's current Gross Margin % of 19.11% is 53.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Pineapple Financial and its competitors. For the Banks industry, the median Gross Margin % is 41.02 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pineapple Financial's current Gross Margin % is 19.11%, which is 168% above median its own 10-year median of 7.13. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pineapple Financial stock overvalued right now?
Pineapple Financial (PAPL) has a current Gross Margin % of 19.11%. The current Gross Margin % is 19.11%, which is 168% above median its 10-year median of 7.13 and 53.4% below the Banks industry median of 41.02. Pineapple Financial's overall GF Score™ is 10/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Pineapple Financial (PAPL), the current Gross Margin % is 19.11% as of Feb. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Pineapple Financial Business Description

Address 111 Gordon Baker Road, Unit 200, North York, Toronto, ON, CAN, M2H 3R1
Pineapple Financial Inc is a Canada-based mortgage technology and brokerage company that provides mortgage brokerage services and technology solutions to Canadian mortgage agents, brokers, sub-brokers, brokerages, and consumers. Through its data-driven systems together with cloud-based tools, it offers advantages in the Canadian mortgage industry relative to alternative mortgage broker arrangements and also provides back office services.
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